Beth's Blog: How Nonprofits Can Use Social Media
FEBRUARY 14, 2018
This article shares insights from nonprofit marketers. . 16:9 ratios require that the viewer tilts their phone and watches it in a non-vertical orientation. Both versions were identical except for one key difference—aspect ratio. One was in a 16:9 landscape ratio, and the other was in a 1:1 square ratio.
ASU Lodestar Center
MAY 30, 2012
Focus Attention on Critical Factors by Using Ratios, Dashboards and Other Strategies. Many ratios and other information can be derived from financial documents that are useful to interpretation. The Nonprofits Assistance Fund has a great resource that describes 14 different types of financial ratios. Like this article?
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Beth's Blog: How Nonprofits Can Use Social Media
APRIL 22, 2014
This is what builds thought leadership and attention. To support your curation efforts, you need two different tools – news discovery to help you find content and curation tools to organize and share it.
NonProfit Hub
MAY 3, 2019
Engagement rate is the ratio of total impressions versus total engagements. You’ll want to locate and pay special attention to the sidebar tabs “Reach,” “Posts” and “People.”. Of course, this article is meant to serve as a starter guide to social media analytics. On Facebook , your analytics tab is actually named “Insights.”
Nonprofits Source
JUNE 22, 2017
Think about all the emails, social messages, and ads competing for your attention online. Here’s how I did it: First, I began by publishing a blog post with a content offer that was relevant to the article. By showing my article to social influencers in my space, I was also able to leverage their audience to share my work.
Tech Soup
APRIL 7, 2016
Without content creation, there can be no content marketing, but that doesn't mean a nonprofit has to produce a blog article several times a day. In fact, the ratio of sharing to creating can be skewed in favor of the former. If you choose to go the blog route, it's just as important to share the work of other creators.
Tech Soup
JANUARY 29, 2015
The CEOs of BBB Wise Giving Alliance, Charity Navigator, and GuideStar USA published a second open letter last year with the express goal to "crush" the overhead myth, the idea that overhead ratios should serve as the sole basis for evaluating nonprofit performance. The shelter will lose sight of the true cost of this program.
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