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How to Start Your Data Analytics Journey

Association Analytics

The team at Association Analytics often hears questions like, What exactly is data analytics? What’s the difference between analytics and reporting? First: Reporting vs. Analytics. With analytics, you try to aggregate data over time and across data sources for a 360-degree view of your members and their activities.

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The Power of Podcasting: Making Audio Content for Nonprofits

sgEngage

As a beginner podcaster, you should establish the ideal time needed to plan, record, edit, and upload your episodes ahead of time so you can efficiently allocate your resources. You can determine these topics by asking your audience for suggestions or checking your analytics to see which types of topics perform better.

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Easily Measure Conversion Rates by Setting Goals in Google Analytics

NonProfit Hub

Google Analytics can be overwhelming and confusing, but setting up Goals in your Google Analytics account helps to narrow down what you need to be looking at. Setting Goals in Google Analytics is an easy way to track these conversion metrics on your supporters. Google Analytics is helpful at suggesting common goal types.

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11 Digital Marketing KPIs That Every Nonprofit Should Be Tracking

Twenti - Digital Marketing For Nonprofits

Analytics tracking takes the guesswork out of important decisions around fund allocation, investment and marketing. Essential companion reads for this article are our Beginner’s Guide to Analytics and our Guide to Custom Analytics Dashboards for Nonprofits. Click-through rates (CTRs). This is the big one.

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Event Management Software for Nonprofits: Top Tools for 2024

Qgiv

This versatile software helps you consolidate donor data, centralize assets, enable the creation of integrated campaigns across various channels, and provides analytics on donor engagement. Mailchimp’s behavior-based automations also help increase conversion rates and deepen user engagement.

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The Picture Show: The Best WordPress Themes for Video Ventures

Byte Technology

Most are free and many are easy to use for beginners, but don’t be afraid to call in some help from the WordPress experts if you’re unsure of how to install and launch them or if you need a tutorial on how to safely and efficiently administer the themes. For those who want their site to have a print magazine feel, VideoZ can do just that.

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27 Recommended Affordable or Free Nonprofit Software Tools

Bloomerang

That means you likely won’t see the results—increased fundraising revenue, increased donor retention rate, increased average gift size—that you would likely see when using a paid solution. Top feature: Donorbox’s UltraSwift Checkout feature allows donors to quickly complete payments in just a few clicks, promoting higher conversion rates.