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An Inside Look at Crafting a Strong Nonprofit Marketing Plan

Allegiance Group

Your nonprofit needs compelling marketing to engage new and existing supporters to boost brand awareness, cultivate donors, motivate them to volunteer, and more. Many nonprofits across the country see great results from their marketing efforts. A nonprofit marketing plan lays the roadwork your team must follow to achieve your goals.

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Navigating Nonprofit Data Warehouses: A Comprehensive Guide

DNL OmniMedia

Nonprofits collect and generate vast amounts of data, ranging from individual donors’ contact information to program outcomes, but they often struggle with organizing and utilizing the information effectively. This is why data warehouses can have such a significant impact on nonprofits. We’ll cover: What is a Nonprofit Data Warehouse?

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How to Succeed With Nonprofit Direct Mail Fundraising

Allegiance Group

Direct mail can benefit your nonprofit in many ways, from connecting with donors in a personal way and yielding a high ROI. After assessing how these donors already interact with your nonprofit, you can build target donor profiles based on demographics, psychographics, giving habits, and preferred communication channels.

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Nonprofit Technology Consulting: 6 Steps to Success

DNL OmniMedia

In today’s world, nonprofits rely on their technology to help bring them closer to their goals. Nonprofits looking to reassess or develop a new technical strategy should consider partnering with a nonprofit technology consulting firm. Your nonprofit is unique, so your solutions and strategies should be too.

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A Roadmap to Salesforce for Nonprofits Implementation

DNL OmniMedia

As the digital landscape continues to evolve, nonprofits are increasingly turning to technology to streamline operations, engage with donors and volunteers, and improve their ability to further their missions. What is the Salesforce for Nonprofits? How much does the Salesforce for Nonprofits implementation process cost?

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What are the nonprofit management implications of Pay for Success programs?

ASU Lodestar Center

The blurring lines between government, nonprofit and for-profit sectors have led to innovative vehicles to fund interventions that address society’s most intractable problems. In July 2015, two of the earliest SIBs in the US reported markedly different results from which a nonprofit manager can learn.

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Reach Full Funding Potential: 6 Donor Acquisition Strategies

Allegiance Group

It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. In this guide, we’ll explore the basics of donor acquisition and some nonprofit digital marketing best practices for finding new donors. Nonprofits usually report retention as a percentage.

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