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3 Grassroots advocacy milestones to meet this month

EveryAction

He likely didn’t have grassroots campaigns in mind when he uttered those words, but Twain’s advice is spot-on for grassroots advocacy practitioners as they make a plan to engage the new Congress. Many organizations delayed their policy agenda-setting until they were certain which party would be in control of each chamber of Congress.

Advocacy 198
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Living Case Studies: Integrated Social Media Strategy for Sustainable Agriculture

Beth's Blog: How Nonprofits Can Use Social Media

Living Case Studies: Social Media and Sustainable Agriculture. These statements prompted some rich insights. I learned that you can’t explain complex, wonky policy positions in 140 characters, but you could communicate or let people know the policy paper exists with a punchy statement and pointer to the paper.

professionals

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Case Study: How Human Rights Watch Leverages Employee Personal Brands on Twitter

Beth's Blog: How Nonprofits Can Use Social Media

The organizational strategy is to impact policy change. Policy makers, another target audience, were also using Twitter as a communications channel. All this takes is a small investment in policy guidelines, a little bit of training and support. Over time, using Twitter has become more an organizational cultural norm.

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Case Study: Facebook for Volunteer Recruitment at AVP

NTEN

I think one of the things for us, where we’re successful, is the diversity of things we’re recruiting for—direct services, advocacy, outreach. The evolving policy is emblematic of the fact that, as an organization, AVP is still trying to figure out its overall social media strategy. Facebook is just one small part of it.

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Tapping Small and Local Donors on Twitter: A Girls Inc. Case Study - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) All rights reserved.

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Austin: A Case Study in Connecting What’s Available to What’s Needed

NTEN

In the "Silicon Hills" of Austin, TX, work is afoot to close the gap of access to technology among the city's residents. This article originally appeared in the March issue of the NTEN: Change journal. Read the entire journal on Issuu or in PDF , and subscribe to receive this in your inbox each quarter: nten.org/ntenchange.

Austin 36
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CASE STUDY: Care2 Recruits 10,000 for CHEJ Campaign - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Copyright © 2008, Care2.com