Eric Jacobsen Blog

JUNE 17, 2020

Fleming's techniques teach you how to acquire customers faster and how to create what he calls legitimate brand loyalty -- the type that helps to keep your business thriving. Make social media communications with customers personal, genuine, and meaningful. Measure the true cost of your customer acquisition efforts.

Exercise 52

Exercise Companies Relationship Lesson 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2012

On New Year’s Day, I heard a story on NPR about some research on instructional techniques used by many college professors – the lecture and how it is less effective in an age information abundance. It’s more fun to teach this way and more fun to learn this. Content Delivery Is Not Learning.

Experiment 116

Experiment Learning Create Exercise 116

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 27, 2014

Many of the techniques are now possible and within the next decade, just-in-time learning will likely become a cultural norm in nonprofits and elsewhere. This report and the advice for getting started goes right to the heart and soul of what I’m currently working in my training and consulting practice.

Learning 110

Learning Remix Teach Hype 110

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 29, 2011

For those of us who work on social media and networks, “content fried” is an occupational hazard. So, it is important for us to incorporate techniques in daily work life that reduce the chances of this happening. Reading, reviewing, commenting, writing, and editing content.

Content 139

Content Tips Help Exercise 139

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 4, 2016

These include a review of the year’s accomplishments and focus setting: Peter Bregman’s theme for the year , and Chris Brogan’s “ My Three Words .” This year, I’m adding a technique from Gretchen Rubin, author of the Happiness Project to establish and track good habits on a monthly basis.

Iowa 50

Iowa Facilitation Teach San Antonio 50

Eric Jacobsen Blog

JUNE 19, 2019

Fleming's techniques teach you how to acquire customers faster and how to create what he calls legitimate brand loyalty -- the type that helps to keep your business thriving. Make social media communications with customers personal, genuine, and meaningful. He explains why the customer is not always right.

Exercise 40

Exercise Companies Relationship Lesson 40

Eric Jacobsen Blog

JANUARY 9, 2019

Fleming's techniques teach you how to acquire customers faster and how to create what he calls legitimate brand loyalty -- the type that helps to keep your business thriving. Make social media communications with customers personal, genuine, and meaningful. He explains why the customer is not always right.

Exercise 40

Exercise Companies Relationship Lesson 40

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2013

That’s why I’m sharing the tips, tricks, and insider advice to transform you into a data nerd. I created Excel for Evaluation , a series of more than 25 video tutorials with real examples from nonprofits, to share my favorite techniques with nonprofit leaders like you. These techniques will save blood, sweat, and tears down the road.

Data 139

Data Tutorial Chart Statistics 139

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 3, 2015

That was the call for blog posts. I received a rich selection covering this topic – from changing mindsets, new tool sets, and lots of tips on how to manage your social media, email, and work flow. In a nutshell, the advice is to spend time on the important tasks first and practice good delegation skills.

Product 50

Product Personal Tips Nonprofit 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 30, 2012

” that I will be presenting at the Social Media for Nonprofits. This area, content curation , is a social media competency that I’m focusing in my own learning and teaching. I like the metaphor of a sommelier, They know the grapes, the winemaker and their techniques, and vintages.

Content 101

Content Skype Learning Slides 101

Beth's Blog: How Nonprofits Can Use Social Media

MAY 23, 2017

Some points and examples we shared in response to questions: Fundraisers need to be experts in transmedia storytelling techniques and exploring new possibilities for sharing stories. Transmedia storytelling it is the technique of telling a story across multiple online platforms and formats using current digital technologies.

Learning 86

Learning Donor Online Fundraising 86

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2014

” I first used this exercise in 2011 in Lebanon to kick off E-Mediat project that brought trainers and capacity builders from 5 countries in the Middle East to be trained on curriculum based on my book, the Networked Nonprofit , and interactive training techniques. .”

Professional 101

Professional Network Learning Lebanon 101

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

I am leading a #Nettalks Webinar on “ Leveraging Social Media to Engagement and Inspire Alumni Networks ” at 2 PM EST today. On Monday, I shared a post about some network and strategy concepts. There are several tactical techniques that consistently work on Facebook to inspire engagement.

Practice 107

Practice Tips Social Meme 107

Eric Jacobsen Blog

SEPTEMBER 27, 2015

Fleming's techniques teach you how to acquire customers faster and how to create what he calls legitimate brand loyalty -- the type that helps to keep your business thriving. Make social media communications with customers personal, genuine, and meaningful. He explains why the customer is not always right.

Exercise 40

Exercise Companies Relationship Lesson 40

Eric Jacobsen Blog

JANUARY 17, 2015

Fleming''s techniques teach you how to acquire customers faster and how to create what he calls legitimate brand loyalty -- the type that helps to keep your business thriving. Make social media communications with customers personal, genuine, and meaningful. He explains why the customer is not always right.

Business 40

Business Companies Exercise Leadership 40

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Scored 10 How Much Time Does It Take To Do Social Media? Should There Be A Social Actions Category on Digg? Where Are The Gen-Y Bloggers Who Write About Nonprofits and Social Change? Thinking Strategically About Social Media. Social Change Behind the Firewall. The Intangible Benefits of Social Media.

ROI 50

ROI Widget Cambodia Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 1, 2010

As a trainer or doing shoulder-to-shoulder coaching, I'd hear people complain about information overload, anxiety, etc and started to incorporate techniques for reducing it. . He did this by teaching himself to be selfish and not respond. Chris offered this advice: " Don't just pick the low hanging fruit in your in box.

Blackberry 109

Blackberry Attention Mind Google 109

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 18, 2009

The most skill to teach novice users I think is shooting tips and how to moment capture or only shoot footage that requires minimal editing. Advice about using the FLIP camera: The Flip Spotlight site has a resource section with lots of tips for using the camera. Now back to the FLIP camera. For example, storytelling.

Camera 76

Camera Camtasia Experiment Screencast 76

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2009

Source: Dollar Bin, Flickr In February, I'll be co-teaching the " WeAreMedia Live " intensive two-day workshop in San Francisco from NTEN. The goal is to help participants create a social media strategy AND take a deep dive into the tactics and tools of social media. What else might you add or change?

Social Media 106

Social Media Map Strategy Media 106

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 9, 2007

Phil Agre's How To Help Someone Use A Computer, circa 1996, is still relevant to anyone who is teaching someone how to master a new piece of software or Internet service. Andy Roberts has a good roundup of advice for encouraging participation on wikis, yet another new kind of online community. Yikes, there are no rules.

Summary 50

Summary Wiki Flickr NTC 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 24, 2007

I saw a black board in the corner of the room, wheeled it over and wrote the key words of the presentation and shared my favorite advice about issues of incorporating technology into your instructional practice: "It isn't a matter of if technical glitches will happen, it's what are you going to do when they happen. " My Web2.0

Reflection 50

Reflection Laptop Wiki Artist 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 29, 2012

” This is a common theme for those interested in incorporating visualization techniques. But I followed the advice of colleague Rachel Smith, who teaches visual thinking and facilitation : “Send your inner critic who says you can’t draw on a vacation to Hawaii.” It has stopped me in the past.

Technique 109

Technique Data Hawaii Artist 109

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2005

Before I go on about this interesting artist/social activist project, I found it in the blogsphere. I've been experimenting with cambodia4kids.org blog to test out the instructions/advice I'm reading on various npotech sites about blogs. My own little action learning project.

Cambodia 50

Cambodia Camera Artist Photography 50

Eric Jacobsen Blog

DECEMBER 18, 2010

What youll read is primarily based on what Ive learned from a variety of mentors, co-workers and supervisors over the past 30 years. -- Eric Jacobson -- formerly a Senior Vice President at Penton Media in Overland Park, Kansas (Kansas City, MO). Thanks Lynn for this great end-of-the-year advice. Shake it up and do something different.

Advice 44

Advice Mentoring Kansas City Tulsa 44

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 14, 2018

The work is difficult, but Brian’s advice and practical tools on how to approach donors in this book will make you successful. I picked up many tips and grabbed a copy of the book, which provides practical advice and examples that will get your nonprofit up to speed quickly in sharing stories with impact.

Italy 130

Italy Journal Storytelling Nonprofit 130

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 18, 2007

Overview slides of what is Web2.0 ( remix from Social Media and Nonprofits Presentation) Core theme Listening - Responding to what people are saying about the topic or the program. Urban Sprouts School Gardens - a program that teaches youth to plan, grow, and eat vegetables from a school garden. For teaching and learning.

Remix 50

Remix Professional Technorati Wiki 50

Eric Jacobsen Blog

DECEMBER 12, 2010

. -- Eric Jacobson -- formerly a Senior Vice President at Penton Media in Overland Park, Kansas (Kansas City, MO). Sunday, December 12, 2010 The Five Points Of Professionalism Heres more good advice from The Everything Coaching And Mentoring Book : Professional behavior on the job means that work habits are strong and consistent.

Professional 44

Professional Mentoring Kansas City Kansas 44

Eric Jacobsen Blog

DECEMBER 28, 2010

Tuesday, December 28, 2010 A Maxim For Leaders For 2011 I heard this advice quoted the other day and wanted to share it. All great advice for leaders and managers as we start 2011. Coaching is the difference between giving orders and teaching people how to get things done. Then, use the web and social networking for research.

Kansas City 40

Kansas City Mentoring Kansas Advice 40

Eric Jacobsen Blog

JULY 5, 2010

. -- Eric Jacobson -- formerly a Senior Vice President at Penton Media in Overland Park, Kansas (Kansas City, MO). Monday, July 5, 2010 Ten More Ways To Be An Effective Leader Here are 10 behaviors, techniques and tips you can use to be an effective leader: Respond to questions quickly and fully.

Effective 40

Effective Mentoring Kansas City Kansas 40

Eric Jacobsen Blog

NOVEMBER 12, 2010

. -- Eric Jacobson -- formerly a Senior Vice President at Penton Media in Overland Park, Kansas (Kansas City, MO). Timms advice to stop asking your customers the "typical" questions and instead ask them open-ended questions. Coaching is the difference between giving orders and teaching people how to get things done.

Question 44

Question Open Mentoring Kansas City 44

Eric Jacobsen Blog

JULY 10, 2010

They provide the following great, simple and straight-forward advice about giving feedback: Make it timely -- give your feedback as soon as possible to the performance. Coaching is the difference between giving orders and teaching people how to get things done. Then, use the web and social networking for research.

Giving 44

Giving Kansas City Mentoring Kansas 44

Eric Jacobsen Blog

AUGUST 4, 2010

. -- Eric Jacobson -- formerly a Senior Vice President at Penton Media in Overland Park, Kansas (Kansas City, MO). Wednesday, August 4, 2010 Never Say These Words To A Customer Author Harvey MacKay wrote the following spot-on advice in his recent column in the Kansas City Business Journal. Take a moment.

Kansas City 44

Kansas City Kansas Mentoring Leadership 44

Beth's Blog: How Nonprofits Can Use Social Media

MAY 15, 2008

Almost ten years ago, I used to teach a workshop called " Digital Information Coping Skills " for artists and arts organizations as part of a series of workshop on the theme of how to integrate the Internet into your (arts) organization's mission. Photo by VaxZine. Think Web 1.0 our content are going to be the ones that win out.

Brain 50

Brain Global Aggregator PowerPoint 50

Beth's Blog: How Nonprofits Can Use Social Media

JULY 17, 2015

One effective technique is to reduce the weight of items that cannot be removed, such as important grids or axes, with approaches such as thinning lines or making colors lighter. Explore the work of Edward Tufte to learn more about the specifics of these last two techniques and many more. Labels matter. Strive for surprises.

Data 50

Data Tips Case Study Technique 50

Eric Jacobsen Blog

JANUARY 15, 2011

Via the App, David promises to bring his communications industry expert advice and wisdom right to your fingertips. Coaching is the difference between giving orders and teaching people how to get things done. Then, use the web and social networking for research. David just launched his new App, called " Ask David."

Leadership 50

Leadership Communication Kansas City Mentoring 50

Eric Jacobsen Blog

SEPTEMBER 11, 2010

Drucker provides the following good advice in one of my favorite books of his, The Five Most Important Questions You Will Ever Ask About Your Organization :" Every mission statement has to reflect three things : Opportunities Competence Commitment In other words, he explains: What is our purpose? Author Peter F.

Mentoring 40

Mentoring Kansas City Kansas Leadership 40

Eric Jacobsen Blog

DECEMBER 30, 2010

Teach something new to your team 24. Tailor your motivation techniques 61. ▼ 2010 (108) ▼ December (9) 70 New Year's Resolutions For Leaders A Maxim For Leaders For 2011 Resolve To Find A Mentor In 2011 Great Year-End Advice For Leaders Ask Your Customers To Help You Write Your Strategi. Be decisive 20.

Leadership 40

Leadership Management Mentoring Kansas City 40