Connection Cafe

MAY 27, 2011

Guest blog alert: Donna from Charity Dynamics (a Convio Solution Provider ) is sharing an real-life example of how integrated marketing and fundraising helped a nonprofit increase online revenue by more than 100%. Thanks Donna for contributing this excellent example of multichannel success! How’d they do it?

America 24

America Results Volunteer Offline 24

NTEN

JANUARY 4, 2011

million gifts 1.879 million unique donors 66,470 different nonprofits Seven-year time span (2003-2009) Donations from a wide range of nonprofit sizes and types About the Study The purpose of this data mining wasn’t to create another study about the rapid growth of online giving (though it is skyrocketing). We looked at: 3.6

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Studies Donor Online Giving 95

NTEN

FEBRUARY 17, 2010

Here are some of the other data points and trends that research and system performance revealed in 2009: More than 111 million consumers planned to donate online to charity in the last quarter of 2009.1. 63% of online consumers planned to use the Internet to donate to charity in the last quarter of 2009, up from 51% in 2008.1.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 3, 2010

The first part of the problem is that India still has low literacy rates - the 2009 Annual Status of Education Report shows that between classes 1 to 8 only around 40% of children can read a class 2 level text in their own language and an even lower 23% of children can ready easy sentences in English - sentences of the kind "What is your name?"

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India Strategy Skype Remix 99

Amy Sample Ward

FEBRUARY 19, 2011

The first example of direct content is the use of Wikipedia during the 7/7 bombings in London. Another direct content example is that of the number of websites that emerged post-Hurricane Katrina. Some include the Red Cross, The Weather Channel, local newspapers, Craigslist, and others. Examples from Haiti.

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Disaster Social Media Haiti Media 206

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 11, 2012

Note from Beth: Here’s a guest post from my colleague Steve MacLaughlin that is a great example of “ data informed fundraising.” The National Bureau of Economic Research said that the recession ended in June 2009, and fundraising historically takes three years recover from a recession. Flickr Photo by Su Lin.

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Data Hurricane Fundraising Disaster 118

Care2

JUNE 5, 2009

For now, direct mail fundraising -- especially when used in a multi-channel strategy -- continues to bring in the most revenue. According to the just released 2009 eBenchmarks study by M&R Strategic Services and NTEN, most of the 32 groups featured in the study saw their online fundraising increase between 2007 and 2008.

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Social Media Online Advocacy Media 47

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

At the end of that panel, we all hoped there would be a larger nonprofit presence on the agenda for this 2009. And yes, indeed, in 2009, there were more nonprofit focused panels and happily the trend continued at SXSW 2010. Online numbers don’t always equate offline results. It was organized by Ed Schipul.

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Comment Artist Social Media Hype 97

Connection Cafe

APRIL 25, 2012

I secretly hoped that at least those other 95% recycled… And I couldn't help but draw parallels in my mind about marketing channel mix and energy. So direct mail and telemarketing (offline) for the large part rule the roost. Invest at a faster rate in the new channels and allow for the learning curves.

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email Channel Conservancy France 32

Amy Sample Ward

MAY 14, 2009

Email is a critical channel. A couple of examples: GreenPeace didn’t have everything they needed to conduct an email campaign so they set up a Myspace profile. They were able to use the platform for organizing offline events, finding and collaborating with volunteer organizers, and more. percent have more than 1,000.

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Tools Tech Map Case Study 100

Care2

MAY 15, 2009

Email is a critical channel. They were able to use the platform for organizing offline events, finding and collaborating with volunteer organizers, and more. percent have more than 1,000 A couple of examples: Recently, Rep. A great example of using Twitter for real information exchange and for conversation.

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Social Media Tools Online Advocacy 34

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 29, 2010

There have also been some good critiques of the article that I’d like to highlight here: Article Isn’t Well Researched: There Are Good Examples Out There of Folks Using Social Media for Activism. The examples are there, too. I posted a link on FB page and it prompted quite a discussion from nonprofit folks.

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Offline Social Media Network Org 116

sgEngage

DECEMBER 27, 2011

This was an increase of over 34% from 2009. Keep in mind that 92% of giving still comes from offline channels and that 32% of online donors switch to give through offline channels. This varies a lot by sector and online giving type, but is still significantly larger than the average offline gift.

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Raise Money Online Giving 88

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2009

As Lucy Bernholz noted, this might be one more example that fundraising on Twitter is less marginal and moving to the middle. Most were using Twitter as one channel in a multi-channel campaign and asked for small donations ($10), although gave incentives for larger gifts.

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Twitter Raise Money Phase 51

Care2

JUNE 1, 2009

» Sunday May 31 2009 Is Direct Mail Dying or Dead? Sunday, May 31, 2009 at 02:22PM | by Mal Warwick My, my. The most successful organizations are going to be those that use a multi-channel approach based on what your donors are telling you they want. These channels will develop and co-exist.

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Mail Social Media Online Advocacy 47

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 24, 2009

So for this post, I'd like to share 5 fundraising trends that we saw emerging in 2009 related to fundraising and social media and that will most definitely continue to have impact in 2010. Social Media Fundraising As Part of A Multi-Channel Strategy. A Platform for Self-Organizing. More than $550,000 was raised last March. .

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Social Media Trend Media Fundraising 107

Bloomerang

JULY 17, 2021

And if you have not heard, I have a podcast, “Let’s Take This Offline,” and you can go ahead and binge listen while you do your running, or your walking, or you’re sitting lakeside this summer, kind of decompressing from a really hellish year. I fell in love with it all the way back in 2009.

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Management Work Video Slides 92

Amy Sample Ward

FEBRUARY 22, 2010

Nor does it require that we leave our human faculties at the on switch – the internet democratizes the channels. When it comes to the internet, you can of course find lots of examples where twitter or facebook or email have been used by governments or corporations or regimes. So, the answer is yes as a tool.

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Iran Technology China Government 152

Double the Donation

APRIL 24, 2021

For example, send well-timed follow-up donation requests that are customized with the supporter’s name. Lynton’s been a HubSpot partner since 2009 and developed the integration. You can even combine your Classy data with other online and offline data sources to create a more complete picture of your donors.

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Integration Nonprofit Contact Platform 52