Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

Wordle of Words Participants Use To Define ROI Yesterday I taught the fifth and final webinar as part of NTEN/TechSoup Global Webinar Series: Social Media and Storytelling. I posted my slides and notes on my blog. You must be able to attain ROI. Here's the list: Amy Sample Ward, Building Blocks of Social Media.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2008

NpTech Slide Decks SlideShare is like YouTube for powerpoint presentations. It also offers groups where members can share slide decks. Here's a roundup of recent additions: Social News for Social Good is about how to build buzz with Digg by Jonathon Coleman and the slide show he presented at Forum One - Social Sites for Social Good.

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Whole Whale

JUNE 21, 2023

Integrations : Salesforce, Zoho, HobSpot, LinkedIn Sales Navigator, MailChimp, Pipedrive Cost : Free 7 day tracking with no integrations, sliding scale starting at $56 for 100 leads. Lead Forensics Website : [link] What it does : “Turbo-charge your lead generation, identify sales leads you never knew you had and accelerate your marketing ROI.”

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CauseVox

APRIL 20, 2021

Screenshot of a slide with the title “Virtual Fundraising Case Study” and a photo from Summit Assistance Dog’s Unleash Your Love. They increased their ROI by 8 times.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Earlier this month, the Ad Council hosted a webinar on the topic of social media ROI with three great social media minds to help us navigate these and other thorny online issues. Or, if you’d like to watch the entire presentation or download the presentation slides. What are the right tools to help measure success?

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Nonprofit Tech for Good

JULY 11, 2012

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. LinkedIn is a powerhouse in ROI. LinkedIn: 5 Hours Weekly.

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Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. Quite often, a good slide show or video will entice supporters to give priority to attending your next event.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 7, 2008

I'm going to start the session with an overview of ROI thinking - mostly making the point about how measurement is more than math, but how it can help you figure out what is and what isn't working in social media.     From what I've seen in the draft slides, their presentations will rock. . 

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Nonprofit Tech for Good

MARCH 6, 2013

Still, understand that the content your nonprofit blog publishes, the higher your ROI. A day or two after the event, write up a brief blog post summarizing the event, with a Flickr slide show or YouTube video recapping the event. offers a 90-minute webinar on blogging on WordPress. Provide Organizational Updates.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 31, 2008

and how organizations can effectively use them to build community as well as as how to measure the real ROI???s. Panelists share their opinions on the latest trends in Web 2.0 Panelists: Heather Holdridge, Care2.com, Some participants blogged about the webinar Christine Martell Jill Foster Connection Cafe

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Amy Sample Ward

MARCH 2, 2011

I put together the presentation to answer these four questions: which Facebook tools (plugins) should I use on my website, why should I add share buttons to my website or blog, what is the ROI of Facebook Like and social sharing, and how does Facebook decide where to place a shared item within someone’s news feed? .&#

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Connection Cafe

MARCH 16, 2009

One of the highlights of this year's SXSW for me so far has been the Social Media Nonprofit ROI Poetry Slam where a rockstar lineup of panelists put explaining the value and return on investment of social media to poetic verse. SXSW Poetry Slam Slides View more presentations from kanter.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 13, 2010

You can see the full slide deck here. If you track you time and have specific tasks, you know what you're getting for your time investment. It's just one step away from looking at ROI. I took measurement and since David Neff wore an apron and talked about kitchen tools and recipes, I riffed on cooking measuring techniques.

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Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. Quite often, a good slide show or video will entice supporters to give priority to attending your next event.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 3, 2009

KDPaine's SobCon Roi Of Relationships In Social Media View more presentations from kdpaine. So, headed over to say hello and to hear about her masterclass "ROI of Relationships." She gives a seven step framework for measuring the ROI of relationships. Tags: metrics ROI twitter. There's a lot of great stuff in this deck.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

So making the audience part of the slide deck and inviting commentary surfaces the wisdom and knowledge in the room. These ideas are illustrated in the slides below. If you track you time and have specific tasks, you know what you’re getting for your time investment. It’s just one step away from looking at ROI.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2008

I'm presenting on a few panels, coordinating the Day of Service (have done this since 2002 as a paid consultant), and designing a panel on Social Media and ROI. I've been blogging and tracking conversations about social media measurement and ROI over the last few months. The presenter will not have control of their computer.

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Care2

JUNE 17, 2010

Sirkin said that nonprofits are too focused on ROI – Return on Investment, something many of us in the nonprofit community have been discussing as we continue to develop road maps and define metrics to help measure social media’s impact. You can also view the slides on SlideShare below.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 25, 2008

I'm hoping that will put their slides in slideshare. And, while I wishing for slides to magically appear on slideshare, I hope Bill Strathmann will post his slides from his ROI session -- another session that I wanted to attend, but was also presenting. Thank god Britt Bravo and Michaela Hackner took such terrific notes.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2008

some pics of slides are here ). Dell measures ROI based on the number of useable ideas generated.   ROI    what's the ROI podcasting that cost $500 and sold more product that a $40,000 campaign.  I got to meet KDPaine at the eMetrics Summit! KD Paine's presentation rocked! 

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 8, 2010

My slides are above and my reflections are below. When I tell people that they might see themselves in the slide show, there is always nervous giggle. Darren Barefoot gave an amazing session on social media ROI, including a demo of Google Analytics Apps. An Impressive Week-Long Learning and Networking Event for Nonprofits.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 7, 2008

Slide 1: My name is Danielle Brigida and I work on the Operations team for National Wildlife Federation. Slide 2: The National Wildlife Federation is one of the largest conservation organizations in the U.S. Slide 3: That being said, our average member is a 65 year old woman. Slide 6:So the first thing I tested out was Digg.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

Return on Investment (ROI) Social Network Fundraising is a presentation by Justin Perkins, Director of Nonprofit Services at Care2.com, com, featuring research on Social Network Fundraising and use of new media for nonprofit marketing — and an excellent analysis of the ROI for nonprofit social networking campaigns.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 8, 2007

" My slides and resources are here. I'm here in Chicago for a very brief trip on a panel about metrics and measurement for museums called "New Spaces, New Measures." The New Metrics of Scholarly Authority by Michael Jensen published in the Chronicle in June, 2007 describes how scholarly authority is being influenced by Web 2.0.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

SXSW Poetry Slam Slides View more presentations from kanter. Today, I am moderating a panel at SXSW about Social Media Nonprofit ROI in the format of a poetry slam. A creative report on non-profits, social media, and effective ROIs delivered as poetry slam and expertly judged including interactive crowd participation.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. Social Media ROI: Compare With Paper. Blogging Behind the Nonprofit Firewall: ROI Approach. Graphing Social Patterns: My Slides. Effective ROI StoryTelling Techniques. ROI: You Can't Quantify Love or Can You?

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Bloomerang

JUNE 11, 2021

And just a couple of real quick housekeeping items, just want to let you all know that we are recording this session and we’ll be sending out that recording as well as the slides later on. Well, let me take down my slides because they want to hear from you, not me. So are you ready for me to present my slides? .

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NTEN

MARCH 26, 2009

How do I measure the effectiveness (ROI) of social media? NTEN Blog article: The Three Dimensions of Social Media ROI. NTEN Webinar recording and slides: "Managing" Your Brand in Social Media . It looks like these marketers have the same questions you have. . The top 3 questions Social Media Marketers have: .

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2007

While I was presenting, I was thinking what ten-minute chunk to cut or where I should skip through some slides. I also didn't facilitate the whole room discussion around the slides which I usually do because I worried about going over time. I must also memorize how to skip around in powerpoint without flipping through slides.

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NTEN

FEBRUARY 20, 2009

Rockstar Beth Kanter presented on social media ROI. You can grab the slides and read her notes and commentary on her blog post. I had the honor of co-hosting the last session in the Social Media and Storytelling webinar series with TechSoup 's Kami Griffiths this week.

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See3

MARCH 27, 2008

The first was about ROI. ROI” as the title of a session. Beth pointed out a great study on blogging ROI from Forrester. She asked the audience how many people use formal ROI evaluations with regard to social media efforts. Justin Perkins from Care2 presented his famous social media ROI calculator.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2008

Outcome:    Every page has ROI.      More from the WebMetrics Guru Blog and my flickr pics of some slides here.   You can measure happiness. How do you compare? Management:   How are you doing all of this?    It is really annoying, but important.   Is it working at all? 

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2007

Presentation Slides on flickr Blog post here. Web Site Usability, Social Media Engagement and ROI. FrogLoop has a ROI calculator for social networking sites in a campaign. Ruby Sinreich's Advocacy 2.0 NpTech Talk. The Socialmarkets Manifesto is here. There are many sparks for conversation about the points raised.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 7, 2009

ROI: Very few nonprofit survey respondents are generating real revenue on commercial social networks like Facebook or branded social networks on their web sites. On Facebook, about 39.9% of respondents have raised money via fundraising, but 29.1% have raised $500 or less over the past 12 months.

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Amy Sample Ward

MAY 14, 2009

See the slide deck below and notes from the panelists: WomenWhoTech: Tools Galore. Prioritize your ROI around the biggest impact, whether that’s raising funds, engaging people, or something else. I see on the slides different services, is there one comprehensive program where we can manage everything?

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 25, 2008

If you aim directly for your audience, your ROI may be much higher and less financially painful. For those folks who asked if they could have copies of the card (the slide deck can be downloaded from SlideShare), the pdf files can be found here. Not every social media tool will work for every project. Target your audience. Start today.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2008

Measuring the ROI by dollar amounts as the key metric needs to be balanced with using metrics like increased conversions (email list sign ups), measurable word-of-mouth, or improvements in online buzz. I missed it live last week, but you can still go isten to the recording and see the slides). Some takeaways.

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