Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. boost in their conversion rates.

Benchmark 62

Benchmark Digital Trend Report 62

Nimble AMS

JULY 13, 2022

While benchmarking is an understandable impulse, it’s often useless,” says Wes. Best practice calls to identify your digital needs and allow that to drive the budget, rather than an arbitrary benchmark number. Go to your board with a realistic technology budget in mind and explain why it’s necessary.

Proposal 129

Proposal Effective Associations Benchmark 129

Nimble AMS

FEBRUARY 15, 2024

With automated processes you can save staff time and enhance your ROI. Look for career resource technology that integrates with your AMS and offers valuable resources like job board software, career insights and data, career coaches and mentors, compensation and career benchmarking, and more.

Associations 148

Associations Missouri Measure Culture 148

Qgiv

SEPTEMBER 2, 2022

Historical support shows that charitable response is swift in response to natural disasters, financial crises such as the Great Recession of 2008 – 2009 and the pandemic, as seen below: Revenue Trend: Human Services Benchmark. The Return on Investment (ROI) is typically higher for the levers on the right, in a progressive fashion.

Strategy 52

Strategy Marketing Giving Ukraine 52

Pamela Grow

JUNE 28, 2023

According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! Social media, on the other hand, lags behind with an average ROI of 94%. Email marketing offers an unmatched ROI, a vast potential reach, and higher engagement rates compared to social media. The numbers don’t lie!

email 52

email Rate ROI Social Media 52

Nonprofit Tech for Good

SEPTEMBER 11, 2012

Large national and international nonprofits have little problem reaching this benchmark, but small and some medium-size nonprofits will. The larger your communities, the higher your ROI. Some will say that the number of likes or followers that you have doesn’t matter, but it does. Work toward that goal of five thousand.

Web 260

Web Social Social Media Myspace 260

EveryAction

AUGUST 3, 2023

These insights help organizations tailor their engagement strategies and ensure that your team’s time and resources go to the individuals most likely to contribute significantly⁠—which increases the ROI (return on investment) of your major giving efforts.

Strategy 177

Strategy Giving Fundraising Gift 177

Forum One

MARCH 20, 2023

We’ll share benchmarks from other nonprofits you can use to evaluate your own communication. Real-world examples of how nonprofits are already investing more deeply in their advertising budget and seeing valuable ROI. What an advertising budget looks like based on the size of your organization and audience.

Denver 58

Denver Colorado Social Media Info 58

Connection Cafe

AUGUST 9, 2010

Last week I had the pleasure of attending the Young Nonprofit Professionals Network of DC second annual Social Summit and sharing some information on social media ROI and metrics. Benchmarks - Taking raw data and reporting in a comparable way. ABCs of Social Media ROI and Measurement View more presentations from Jordan Viator.

ROI 36

ROI Social Media Measure Jordan 36

Nonprofit Tech for Good

MAY 13, 2016

And email ROI and online giving is up, up, up! Source: M+R Benchmarks Study. Source: M+R Benchmarks Study. But digital and mobile app payments are coming. The global internet population is set to triple in the next four years. The Internet of Things will transform our world. Source: Abila. Source: Network for Good.

Social Media 100

Social Media Stats NGO South America 100

NTEN

MAY 15, 2009

We just released the 2009 eNonprofit Benchmarks Study with our fantastic friends at M+R Strategic Services. Get the recording to see how Children's Defense Fund and HRC use benchmarks to increase the performance of their online campaigns. To help folks get started, we hosted a release party. Small is the new big.

Benchmark 50

Benchmark Studies Advocacy Case Study 50

NTEN

SEPTEMBER 14, 2012

We've been sharing the results of our annual research on nonprofit investments in technology staffing and budgets in multiple ways this year: with the full report , an infographic with the key benchmarks , a webinar – and we also introduced a dynamic benchmarking tool this month. Well, if you thought we'd stop there, think again!

Benchmark 94

Benchmark ROI NTEN Evaluation 94

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." View more presentations from kanter. But it is always a good exercise to make your brain think in a different way.

ROI 50

ROI Social Media Slides NTEN 50

Connection Cafe

JULY 15, 2015

This year we’ll be producing the third edition of the annual report — Nonprofit Content Marketing: 2015 Benchmarks, Budgets, and Trends ! 15% say they are successful at tracking ROI; however, having a documented content marketing strategy helps (34% of those who possess one say they are successful at tracking ROI).

Benchmark 20

Benchmark Survey Content Marketing 20

AccelEvents

JANUARY 30, 2022

Set benchmarks for success (i.e., Generating Leads and Increasing ROI With the Accelevents Platform. Through this targeted strategy, you can increase your ROI and find long-term benefits from the event! Require session sign-ups. Set up follow-up feedback, including email follow-ups. Keep things simple for attendees. .

Generation 52

Generation Registration ROI Stream 52

sgEngage

FEBRUARY 4, 2022

Examples of performance tools include performance analysis and benchmarking. . See how The Houston Zoo saw a 373% increase in ROI. . Understand how your donor programs and fundraising efforts compare to peers in your space and use the insight to expand high-performing programs and address underperforming ones.

Data 92

Data Houston Classes Analytics 92

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 7, 2008

I'm going to start the session with an overview of ROI thinking - mostly making the point about how measurement is more than math, but how it can help you figure out what is and what isn't working in social media.      I'm using my experience benchmarking my blog with key metrics. 

Metrics 56

Metrics ROI Community Help 56

Saleforce Nonprofit

AUGUST 12, 2021

This will help you measure whether or not your campaign has been a success and will give you a benchmark for the year following if it’s your first time getting involved. Start small and measure the ROI, that way you’ll have a better idea of what to expect the following year. Set Achievable Goals. Get Planning Now.

Giving 112

Giving Tips Game Digital 112

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" You might check out some of the online advocacy and fundraising benchmark studies.

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" You might check out some of the online advocacy and fundraising benchmark studies.

Social Network 74

Social Network ROI Social Media Network 74

NTEN

JUNE 5, 2012

Nearly 1,000 nonprofit professionals filled out the latest annual survey conducted by NTEN and The NonProfit Times at the end of 2011, providing us with another year of benchmarks and data concerning: salaries, outsourcing, organizational structure, and other aspects of Nonprofit Technology practices.

Report 71

Report Survey Technology ROI 71

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" You might check out some of the online advocacy and fundraising benchmark studies.

ROI 53

ROI Social Network Social Media Advocacy 53

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

In the nonprofit sector, there is no universal review mechanism to benchmark against, but Great Nonprofits is beginning to fill those shoes. Other than benchmarking against yourself over time, are there sub-sector averages that we can look at? Many feel the same as Craig Newmark. Respond here.

Summary 94

Summary Social Media Measure Media 94

Care2

MARCH 28, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Check out the full study here.

Benchmark 28

Benchmark Convio Social Media Online 28

DNL OmniMedia

FEBRUARY 11, 2021

It can sit on top of any CRM solution, Blackbaud or otherwise, and is focused on helping your team identify, set, and monitor goals and benchmark performance against internal and industry peers. Peer Benchmarking. In addition to benchmarking, officers gain tools for success— including intuitive predictive models and push notifications.

Blackbaud 52

Blackbaud Guide Management Fundraising 52

Care2

APRIL 24, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Reference Sheet: Keep the benchmark rates at your finger tips with this handy reference sheet!

Benchmark 28

Benchmark Studies Social Media NTEN 28

Care2

MARCH 26, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" What do Convios latest benchmarks mean for your nonprofits online program?

Convio 31

Convio Benchmark Studies Social Media 31

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2010

I’ll be presenting on a panel “Social Media ROI&# with Lauren Vargas from Radian 6, with Cheryl Contee as the moderator on Sept. Social Media ROI. Johnson of the Advertising Research Foundation and Tara Hunt, author of the Whuffie Factor. Here’s the list of panels. How do you put a monetary value on branding?

Blogher 107

Blogher ROI Slideshare Free 107

Care2

APRIL 15, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Check out the full study here.

Benchmark 28

Benchmark Convio Social Media Advocacy 28

Connection Cafe

NOVEMBER 7, 2014

Let’s take a look at a few of the key findings from the second nonprofit content marketing benchmark report – produced by Content Marketing Institute and Blackbaud – Nonprofit Content Marketing 2015: Benchmarks, Budgets, and Trends—North America. Here are a few of our second year benchmarks. It’s Your Turn. What’s your take?

Content 45

Content Storytelling Marketing Chart 45

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 7, 2009

Take her ROI and Measurement list. Chris suggests: Before you start the clock it is a good idea to benchmark where you’re at. Make a note of the less obvious benchmark s (such as SEO rankings and referrals, customer satisfaction scores and other business data). . Make a note of ROI benchmarks.

Social Media 50

Social Media Media Social ROI 50

Care2

MAY 14, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" When people first join your list, hook them and engage them immediately.

Benchmark 28

Benchmark Social Media Studies Advocacy 28

Care2

AUGUST 28, 2013

If you look at the latest M+R Benchmark study , the number of donation appeals sent per year to nonprofit supporters averages about twenty-four. I use a basic Breakeven/ Return On Investment (ROI) calculator that I built. You can download the Breakeven/ROI Calculator here. In short, more good emails = more revenue.

email 77

email Fundraising Rate ROI 77

Givinga

FEBRUARY 26, 2019

Use Benchmarks to Determine How Effective Your Corporate Responsibility Software Is. This is the benchmark, or starting point, that you’ll compare changes to after you implement new software. This is the benchmark, or starting point, that you’ll compare changes to after you implement new software. Resource: ¹ [link]. ² [link].

Profit 45

Profit Software Benchmark Student 45

Forum One

OCTOBER 13, 2022

We’ll share benchmarks from other nonprofits you can use to evaluate your own communication. Real-world examples of how nonprofits are already investing more deeply in their advertising budget and seeing valuable ROI. What an advertising budget looks like based on the size of your organization and audience.

Colorado 46

Colorado Digital Audience Denver 46

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2009

We used the hashtag #roi for audience participation and we trended 8th on Twitter , generating some entertaining tweets. Some takeaways about measurement and ROI: Need to incorporate tracking of how many people that you involved in engaging conversations via social media become donors. Need that to show the ROI. .

Social Media 50

Social Media Reflection Media ROI 50

Amy Sample Ward

APRIL 23, 2011

And much less than that (22%) reported that their organization had ever evaluated Return on Investment (ROI) of technology projects or programs." One of the findings that stood out to us: Only 40% of respondents reported that their organization has some type of formal technology plan.

Web 114

Web Map Bookmarking Conversation 114