Amy Sample Ward

NOVEMBER 23, 2011

My latest contribution to the Stanford Social Innovation Review is up on the opinion blog – you can read the post and join the conversation on the SSIR blog or read the full post below. Here are a few reasons why using multiple social networking platforms doesn’t just mean you repeat your effort. Community First.

Social Network 165

Social Network Network Strategy Social 165

Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits.

Social Media 266

Social Media Social Media Tech 266

Nonprofit Tech for Good

JANUARY 22, 2013

Many nonprofits need social media training - they just don’t know it. There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment).

Social Media 277

Social Media Training Train Media 277

Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

Practice 339

Practice Online Fundraising Nonprofit 339

Connection Cafe

APRIL 30, 2014

And, typically today, for marketers to reach the broader American audience, they also need to speak in these blurbs – which makes the new Twitter layout such a welcome update. Twitter Gets a New Do. Best Tweets – In Twitter’s defense, THIS is definitely an original idea… And a good one. Pinning things… What a novel idea.

Profile 37

Profile Twitter Social Media Feeds 37

Nonprofit Tech for Good

JANUARY 16, 2012

Not relevant to the vast majority of nonprofits and (whew!) ” Now, just two weeks into January, I am completely addicted to pinning boards for social good on Pinterest. That said, my Pinterest Profile for “Nonprofit Organizations” ( pinterest.com/nonprofitorgs ) will only follow nonprofits.

Profile 250

Profile Nonprofit Twitter Social Network 250

Nonprofit Tech for Good

APRIL 2, 2016

Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. Yeah, right. Fret not if you are missing a few.

Social Media 100

Social Media Media Social St. Louis 100

Nonprofit Tech for Good

JULY 25, 2011

In the meantime, nonprofit staff can prepare for the launch of the new brand pages, also known as Google+ Entity Profiles , by creating a Google Account and then setting up your personal Google Profile (which then also becomes your personal Google+ Profile when you get invited to join Google+ or the site comes out of beta).

Google 267

Google Practice Profile Avatar 267

Nonprofit Tech for Good

JANUARY 8, 2012

If your nonprofit has yet to get on Google+, now would be a very good time to start. If your nonprofit is already on Google+, then the best practices below are meant to help you better learn how to tap into and inspire the Google+ community. Set up your Google/Gmail Account and personal Google+ Profile. . e-Newsletter.

Google 209

Google Practice gMail Avatar 209

Nonprofit Tech for Good

AUGUST 24, 2011

The number of low-cost or free, web-based resources and tools available to nonprofits today is astounding. A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. Be to search for your nonprofit to know how and where your brand is buzzing in the blogosphere! 2dCode :: 2d-code.co.uk.

Fun 277

Fun Resource Audio Stats 277

Nonprofit Tech for Good

APRIL 14, 2014

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. Owned by Facebook, Instagram is the largest mobile social network in the United States. Until then, in terms of fundraising, nonprofits are limited to sharing images embedded with keywords and short codes.

Practice 263

Practice United States Images Stats 263

Nonprofit Tech for Good

FEBRUARY 26, 2012

To be alerted of when new best practices are posted, please subscribe to the Nonprofit Tech 2.0 Also, since the Google+ Pages launched after the release of Social Media for Social Good: A How-To Guide for Nonprofits , please consider this blog post a supplement to the book. Now, onto setting up your personal profile.

Google 191

Google Practice gMail Avatar 191

Nonprofit Tech for Good

AUGUST 22, 2011

Until then, nonprofits were limited to simply claiming their nonprofit’s Venue Page making it almost impossible to be proactive on Foursquare. However, in recent weeks the site has made a number of upgrades that have rendered the site and it’s tool set much more interesting and relevant to the nonprofit sector.

Create 211

Create Avatar Profile Nonprofit 211

EveryAction

MAY 11, 2017

This is why we’re doubling down on our existing social matching functionality in EveryAction. Before, only Facebook, Twitter, and LinkedIn profiles were matched to an individual's contact record. Additionally, an individual's photo will be automatically synced from their profiles when available.

Support 113

Support Social Info Learning 113

Nonprofit Tech for Good

MAY 19, 2011

While writing Social Media for Social Good: A How-To Guide for Nonprofits , I visited over 500 nonprofit homepages looking primarily for links to their social networking communities. Related Link: Social Media and Mobile Technology Webinars for Nonprofits. Stay Teen :: stayteen.org.

Social Media 231

Social Media Media Teen Social 231

Nonprofit Tech for Good

SEPTEMBER 24, 2011

In the weeks after Google+ launched I saw a number of blog posts and articles about how brands should drop Facebook and Twitter, and migrate their communities over to Google+. Young, tech-savvy millenials text often and increasing prefer social networks and using tablets. Gen X is big on blogging, e-mail, and social networking.

Online 193

Online Google Wikipedia gMail 193

Nonprofit Tech for Good

SEPTEMBER 26, 2011

In the weeks after Google+ launched I saw a number of blog posts and articles about how brands should drop Facebook and Twitter, and migrate their communities over to Google+. Young, tech-savvy millenials text often and increasing prefer social networks and using tablets. Gen X is big on blogging, e-mail, and social networking.

Online 192

Online Google Wikipedia gMail 192

Nonprofit Tech for Good

NOVEMBER 7, 2011

Now that Google+ is open to everyone, all nonprofit staff can start experimenting and familiarizing themselves with Google+ before the brand pages, also known as Google+ Business Profiles , are launched later this month. To be alerted of when new best practices are posted, please subscribe to the Nonprofit Tech 2.0 e-Newsletter.

Google 204

Google Practice Profile Avatar 204

The Modern Nonprofit

MAY 18, 2021

Estimated Reading Time: 3 minutes The Power of Testimonials: Inspiring Action for Your Nonprofit. An important principle of persuasion is “social proof” — that people when faced with a choice they aren’t sure about, look to others around them for guidance, whether consciously or not. Enter the testimonial.

Action 105

Action Review Nonprofit Survey 105

Nonprofit Tech for Good

APRIL 22, 2013

The “Nonprofit Organizations” brand was launched in February 2005 on Myspace. At the core of the brand is the Nonprofit Organizations avatar which has been used consistently since then to build a visual brand across many social networks ( Facebook , Twitter , Pinterest , etc).

Avatar 171

Avatar Organization Myspace Poll 171

Nonprofit Tech for Good

NOVEMBER 14, 2017

The urgency of a campaign occurring on a certain day inspires individuals to donate, but only if your nonprofit prepares in advance and creates an online campaign that taps into the impulsivity of cause awareness and giving day donors. List three calls-to-action (donate, share on social media, become a monthly donor, sign a petition, etc.).

Awareness 202

Awareness Causes Campaign Giving 202

Nonprofit Tech for Good

APRIL 18, 2011

The number of low-cost or free, web-based resources and tools available to nonprofits today is astounding. A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. Be to search for your nonprofit to know how and where your brand is buzzing in the blogosphere! Dipity :: dipity.com.

Fun 236

Fun Resource Stats Wikipedia 236

Qgiv

JULY 21, 2022

Known as the largest professional social networking platform, LinkedIn is the go-to resource for millions of job-seekers, professionals, and businesses to network and connect. For nonprofits, LinkedIn can be a valuable tool to add to your social media toolbox. What is the best way to use LinkedIn for a nonprofit?

Linkedin 52

Linkedin Social Media Practice Media 52

Nonprofit Tech for Good

MAY 5, 2011

Nonprofits pioneered social media. That said, I am starting to worry a little bit that nonprofits are falling behind on mobile communications and missing out on some exceptional opportunities to tell their nonprofit’s story to the mobile masses. Download a Twitter app.

Photo 190

Photo Mobile Share Campaign 190

Media Cause

JUNE 10, 2021

In the social media world, platforms are always changing. For nonprofits, using social media to your advantage is important as it gives you a creative way to accomplish your organization’s mission and purpose. Get ready for a shift toward audio format across social media platforms! Benefits for Nonprofits.

Audio 75

Audio Social Media Platform Media 75

Nonprofit Tech for Good

MAY 3, 2011

Title: Social Media for Social Good: A How-To Guide for Nonprofits. Dedication: This book is dedicated to all the nonprofit staff and volunteers worldwide who Tweet, Share, Update, Friend, Like, Check-in, Join, Connect, and Post for Social Good. Five Must-Have Characteristics of a Nonprofit Website.

Social Media 200

Social Media Content Social Chapter 200

Zen and the Art of Nonprofit Technology

OCTOBER 1, 2007

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Social Networks and Digital Sharecropping October 1, 2007 I was reading Deborah Finn’s curmugeonly post about Facebook. Time suck: Social networks are a time suck.

Social Network 100

Social Network Network Digital Social 100

Nonprofit Tech for Good

DECEMBER 20, 2018

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. Unsurprisingly, other networks followed suit. Every year, Animoto surveys over 1,000 consumers to understand how evolving trends on social media are impacting purchase decisions.

Social Media 266

Social Media Video Marketing Practice 266

Nonprofit Tech for Good

APRIL 1, 2010

A couple of times a year DIOSA Communications offers a webinar special for nonprofit organizations, and the month of April is now one of those times. From now until April 30, all social media and mobile technology webinars are 2-for-1. Currently, she has more than 500,000 followers, fans and friends on numerous social networks.

Hints 196

Hints Organization Linkedin YouTube 196

Bloomerang

MAY 26, 2022

Connecting with new donors is crucial to growing your nonprofit’s supporter base and ultimately raising more for your cause. New donors invigorate your nonprofit with a fresh wave of funding and engagement. Build up your presence on social media sites like Facebook, LinkedIn, Twitter, and Instagram.

Donor 118

Donor Organization Nonprofit Volunteer 118

Nonprofit Tech for Good

JANUARY 5, 2015

The goals suggested below are fairly easy to achieve, yet transformative to a nonprofit’s new media strategy. Most do not require a financial investment, but preliminary results on the 2014 fundraising season are strong and if your nonprofit did well in 2014, investing in staff development in 2015 is a wise decision.

Goal 100

Goal Media Management Adobe 100

Nonprofit Tech for Good

OCTOBER 12, 2015

The 32 nonprofits were bookmarked for a donation and selected because they were effective at grabbing my attention and sparking an inspiration to give through their tweets. The last time Nonprofit Tech for Good donated to a large volume of nonprofits – $25 to 28 nonprofits – 27% of the donations failed due bugs.

Donation 100

Donation Lesson Online Learning 100

Nonprofit Tech for Good

MARCH 4, 2010

4096 Color Wheel : A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, etc. Creative Commons on Flickr : A great source for images for your organization’s website, blog, e-newsletter, social networking profiles, etc.

Resource 216

Resource Fun Alexa Stats 216

Care2

SEPTEMBER 9, 2011

I love to see social networks carve out space to promote nonprofits, causes, and volunteering. Twitter has Hope140. And now LinkedIn, which has over 120 million members in over 200 countries and territories, has added a Volunteer and Causes section to users profiles. Facebook integrates with Causes.

Linkedin 68

Linkedin Profile Causes Volunteer 68

Nonprofit Tech for Good

JULY 23, 2012

Contrary to its title, the last four chapters of Social Media for Social Good: A How-To Guide for Nonprofits are dedicated to mobile technology and mobile fundraising. 11 Group Text Messaging Best Practices for Nonprofits. Create a “Text-to-Subscribe” Graphic for Social Networking Sites.

Group 210

Group Practice Mobile Nonprofit 210

Nonprofit Tech for Good

NOVEMBER 11, 2009

Designed in Dreamweaver and updated weekly, Nonprofit Tech 2.0 has launched a mobile Website for those who like to read Nonprofit Tech 2.0 The mobile web’s growth is exploding as well as the use of social networking sites on the mobile devices. The URL is: www.nonprofitorgs.mobi. Currently, 4.1 Suggestions?

Mobile 178

Mobile Tech Websites Myspace 178

Nonprofit Tech for Good

SEPTEMBER 28, 2017

Now entering its sixth year, #GivingTuesday is a global day of giving fueled by the power of social media. To register for future free webinars, please see the Nonprofit Tech for Good Webinar Schedule. Create social and media graphics in at least two sizes:800 x 800: Best for Facebook, Pinterest, Instagram. Countdown graphics.

Social Media 254

Social Media Practice Media NGO 254