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Decoding Nonprofit Research: Ensuring Authenticity Over Marketing Hype

Neon CRM

Fundraising Effectiveness Project (FEP) The Fundraising Effectiveness Project (FEP) is the industry standard for donor retention stats and other related donor engagement metrics. The post Decoding Nonprofit Research: Ensuring Authenticity Over Marketing Hype appeared first on Neon One.

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Is Instagram Useful for Nonprofit Marketing?

Beth's Blog: How Nonprofits Can Use Social Media

From critics saying it is killing photography to hype and hoopla from marketing pundits saying it is a must-have as part of your “visual marketing tool box.” But first best practices and measurement , learning, and improving. This guide for business marketers is relevant to nonprofits.

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Nonprofit Pro’s Cheat Sheet to bbcon 2022 Virtual

sgEngage

Raiser’s Edge NXT Extensibility Options: What’s Real, What’s Hype? , Finding the Metrics That Matter , at 12:30 p.m. Finding the Metrics That Matter , at 12:30 p.m. With so many metrics to choose from, you need to identify the ones that really make sense for your program and a be on the lookout for data mistakes to avoid.

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Looking to Be More Data-Driven? For Nonprofits, KPIs Start with Goals

Connection Cafe

In fact, companies with digitally literate board members significantly outperformed their peers on key metrics. All this technology and data have made it possible for nonprofits to use a range of metrics to measure growth and performance. Not all metrics are KPIs. Not every metric can be “key.”. What is a KPI?

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GivingTuesday Prep: Everything You Need for 2023

Qgiv

A tiered ad campaign can help hype your donors and get them into a giving mindset. Because of the increase in donations, GivingTuesday is a great opportunity for your organization to boost your acquisition metrics. Begin your campaign with ads to increase awareness about your organization and the work you do in October.

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Measure the Impact, Not the Influence

Beth's Blog: How Nonprofits Can Use Social Media

She pointed to this video from Chris Brogan about overnight success - and how important it is to focus on the results of the work, not the hype or number of Twitter followers. Tags: metrics. If we concentrate on our influence, we forget the end goal. We get caught up in our ego. Tara goes on to say: Focus on the big prize.

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Great reads from around the web on February 1st

Amy Sample Ward

Pundits have been weighing in on the role of social media in sparking the uprising, and whether it is a necessary ingredient in accelerating modern revolutions or simply an over-hyped notion. Popularity and relevance are the most common metrics through which to filter that content – but are they the best?

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