article thumbnail

Decoding Nonprofit Research: Ensuring Authenticity Over Marketing Hype

Neon CRM

Fundraising Effectiveness Project (FEP) The Fundraising Effectiveness Project (FEP) is the industry standard for donor retention stats and other related donor engagement metrics. The post Decoding Nonprofit Research: Ensuring Authenticity Over Marketing Hype appeared first on Neon One.

Hype 52
article thumbnail

Is Instagram Useful for Nonprofit Marketing?

Beth's Blog: How Nonprofits Can Use Social Media

Instagram, the mobile photography app, has been getting a lot of attention lately. From critics saying it is killing photography to hype and hoopla from marketing pundits saying it is a must-have as part of your “visual marketing tool box.” But first best practices and measurement , learning, and improving.

Marketing 109
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Promote an Event on Instagram to Boost Attendance

Bloomerang

Whether you’re hosting a festival, 5K race, or gala, your pre-event promotion should hype up your event as the can’t-miss opportunity of the season. Media attention. Share any local media attention received during your event, such as news articles or TV news clips. Host contests and giveaways to boost engagement.

Contest 86
article thumbnail

3 Tech-Savvy Tips for Nonprofit Virtual Fundraising Events

Achieve

It can be tempting to ask for excessive information so that you can learn more about your supporters, but sticking to the essentials will streamline the process and better hold the attention of your donors. . Half the battle of organizing an event is marketing it and creating enough hype to maximize registration numbers.

Virtual 52
article thumbnail

Vote and Comment for ALL these Awesome Nonprofit Panels at SXSW!

Beth's Blog: How Nonprofits Can Use Social Media

They organize supporters, raise attention to important social and political issues, seek donations, and organize supporters to walk, run, shout, protest, and vote, things that were once done mostly by nonprofit organizations. We’ll let you know what worked and what didn’t. You Mobile Non-profit: a play in three acts.

Comment 97
article thumbnail

NpTech Tag Summary: Chimp Personality, Convio Open API, and More

Beth's Blog: How Nonprofits Can Use Social Media

Nonprofit Social Media ROI and Adoption Issues The meme of the last week continues with a look at specific metrics like engagement. A short case study about the Nature Conservancy uses e-metrics. JournaMarketing tells us why it isn't important to get every blogger's attention online. I wholeheartedly agree !

Convio 50
article thumbnail

20 Incredibly Easy Online Fundraising Ideas and Expert Tips

Bloomerang

Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. For example, if your primary goal of a crowdfunding campaign is to raise $10,000, then you’ll know that total revenue is one of the important metrics to keep track of throughout the campaign.

Ideas 79