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Generating Buzz: Using Social Media to Drive Website Traffic

NTEN

There are several key techniques for dispersing information effectively. The tools have changed, but the need for knowing your audience, having an end goal, testing theories, and acting on lessons learned remains the same. Know Your Goals. Good goal: "Increase inbound links by 200%. Test for What Works.

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How to Improve Your Website’s Emotional Appeals: 5 Tips

Pamela Grow

In this guide, we’ll highlight the following tips to help you improve your nonprofit website’s emotional appeals: Tell compelling stories. Make your storytelling more emotional by using the following techniques: Include direct quotes or video interviews of your story’s protagonists. Understand your audience. Include images of people.

Tips 59
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Getting Insight from Facebook Insight Requires Sense Making Skills

Beth's Blog: How Nonprofits Can Use Social Media

If you want extract value from your social media strategy, you need to use measurement. That means setting measurable goals, collecting the right data, making sense of it, and transforming it into actionable decisions. The green represents people talking about. Sense-making is an essential workplace skill along with several others.

Skills 108
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Reflections on Guest Blogging

Beth's Blog: How Nonprofits Can Use Social Media

My goals for the guest blogging program were modest: To keep my sanity during the move. If I had more bandwidth and if I had been more ambitious goals, I would have set up unique tracking URLs in bit.ly See Allistair Croll's guest post on some tracking techniques). I've even lived blogged my vacations.

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ROI (Results on Insights): Nonprofit Examples of How Listening Returns Value

Beth's Blog: How Nonprofits Can Use Social Media

It is an excellent example of working through how an organization might respond to comments on a blog, but even better it is map for insight harvesting. As David Meerman Scott notes in his analysis of their social media strategy, the goal is "to use current and developing Web 2.0 This drove traffic.

ROI 91
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New Book Shows You How To Set A Goal And Then Reach That Goal

Eric Jacobsen Blog

This blogs tips and ideas are perfect for managers and leaders of all types of small to large businesses and nonprofit organizations. In her 260-page book, Halvorson covers : • How to set a goal that you will pursue even in the face of adversity. Setting goals is important," said Halvorson, "But thats not the whole story.

Goal 44
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How To Be A Green Leader

Eric Jacobsen Blog

This blogs tips and ideas are perfect for managers and leaders of all types of small to large businesses and nonprofit organizations. Learn more about how to be "green" at work, and at home, by picking up a copy of The Green Book for $5. 3 Coaching And Mentoring Tips How To Avoid 8 Common Performance Evaluation Pitfa.

Green 40