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6 Generations of Giving: Who Gives the Most and How They Prefer to Give

Nonprofit Tech for Good

When we look at the giving landscape in North America, the preferences and motivations for giving vary across different generations. It’s reasonable to focus on older donors, specifically members of the Silent Generation and Baby Boomers because together they account for almost 70% of total dollars given in the United States.*

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6 Steps for Finding Corporate Sponsors for Your Next Fundraising Event

Get Fully Funded

Corporate sponsors are the best way to add lots of money to the bottom line of your fundraising event. It’s simple really: The more sponsors you have, the more money you’ll net. You’ll also gain credibility as you promote your event because the names of the businesses supporting you brings validity. What is a Corporate Sponsor?

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How Nonprofits Can Leverage Organic Social Media to Increase Fundraising

Nonprofit Tech for Good

Individual giving has seen a steep decline, with donors becoming more selective about the causes they support. This combination puts immense pressure on nonprofits to find creative ways to engage supporters and bring in donations. Collaborate with partners and influencers. People trust people over logos.

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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

But it’s worth it, because when you optimize your content, it acts as a kind of sleeper agent working to bring more awareness and support your way. So, if your nonprofit works in environmental conservation, use a keyword research tool to identify common questions like “how to support local environmental initiatives.”

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6 Practical Tips for Promoting Your #GivingTuesday Campaign on Social Media

Nonprofit Tech for Good

We hope these easy and effective improvements help you reach both new and existing supporters this year. In each post promoting your #GivingTuesday campaign, be sure to include instructions on how supporters can donate. You might find it easy to navigate your nonprofit’s website or social media channels, but supporters may not.

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5 Game-Changing Marketing Tips to Maximize Auction Exposure

DNL OmniMedia

In this guide, we’ll review five game-changing strategies you can use to activate your marketing potential and bring in more supporters, let’s begin! Referencing relevant, older campaign data can help you get a sense of which strategies or channels seem to generate the most engagement. Sponsor connections. Demographics.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. Though increasingly rare to find an auto-generated, unclaimed page, they do exist. Tagging corporate sponsors and partners. Launched on May 5, 2003, LinkedIn is a social network for professionals. LinkedIn Pages.

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