Nonprofit Tech for Good

SEPTEMBER 28, 2014

Despite the rapid rise of social media, more online donations are made from a click in an e-newsletter than any other source. In fact, in 2013 for every 1,000 fundraising messages delivered, nonprofits raised $17. With that said, below are 10 e-newsletter best practices that can help your nonprofit raise more funds online: 1.

Newsletter 261

Newsletter Practice Social Media Social Network 261

NetWits

JULY 18, 2011

It’s a great time to start fundraising contests if you’re managing or helping run a fall fundraising event. We’ve all see and likely implemented the typical “raise $100 this week and be entered into a drawing to win a prize”. While this is not an outright fundraising ask, it will result in dollars raised.

Contest 167

Contest Fundraising Support Ideas 167

NetWits

MAY 25, 2011

Register for our Peer-to-Peer Fundraising Newsletter. One that's passionate about a cause and ready to be a fundraising super star! Turning your everyday supporters into fundraising superstars isn’t easy. It requires the right combination of fundraising expertise, engaged staff members, and savvy technology.

Support 270

Support Fundraising Sample Raise 270

Nonprofit Tech for Good

FEBRUARY 8, 2012

That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits. Oh, and the book tour thus far has raised more than $14,000 for nonprofits. The IRS is still trying to wrap it’s head around that one… a book tour fundraiser. 3) YouTube.

Social Media 259

Social Media Social Media Tech 259

NetWits

JANUARY 11, 2011

Ten years ago there was no Facebook, Twitter or YouTube. But now over 300 million people log-in to Facebook daily, Twitter supports over 50 million tweets per day, and 2 billion videos are watched every day on YouTube. Social media for social good is grassroots organizing, fundraising and impact in the digital world.

Social Media 272

Social Media Social Media Site 272

Nonprofit Tech for Good

DECEMBER 25, 2016

Not surprisingly, there is a gap between the utilization of online fundraising tools and social media by NGOs in high-income nations and those in developing nations. Which online fundraising tools are the most effective for NGOs and how barriers to online fundraising globally are currently being addressed.

Social Media 222

Social Media NGO Technology Free 222

Nonprofit Tech for Good

JULY 14, 2014

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. It’s very common for nonprofits to assume that volunteers and interns can effectively manage their mobile and social media presence simply because they are young and came of age during the rise of social networking.

Skills 278

Skills Management Media Social Media 278

Care2

DECEMBER 5, 2011

According to a study by Blackbaud , NTEN and Common Knowledge, over 92% of nonprofit organizations have a presence on at least one social networking site, but most raise very little money through their social activity. In fact, 87% have raised under $1000 on Facebook since they began using the platform.

Social Media 76

Social Media Raise Social Media 76

Achieve

MARCH 11, 2015

We’re great for sharing information about a cause on Twitter or helping YouTube videos go viral, but, other than that, we are useless to fundraising efforts. What if the problem with Millennials and fundraising isn’t that our generation doesn’t care enough to actually give? Rather, we want to go about it in a different way.

Case Study 52

Case Study North Korea Raise South Korea 52

Nonprofit Tech for Good

FEBRUARY 27, 2012

The following is an excerpt from Chapter 1 of Social Media for Social Good: A How-To Guide for Nonprofits. Pundits and bloggers in the nonprofit sector often lament the inability of social media to raise money for nonprofits. It’s true that Web 2.0 It’s true that Web 2.0

Donation 223

Donation Practice Mail Newsletter 223

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 10, 2010

Minnesota’s ‘Networked Nonprofits’ raised over $10M in one day by Jeff Achen of GiveMN.org. “Do Do what you do best and network the rest.”. That’s simple, but wise advice from the definitive nonprofit social media strategy manual, “ The Networked Nonprofit.” Our technology partners at Razoo.com powered all of this.

Raise 108

Raise Network Minnesota Social Media 108

Nonprofit Tech for Good

APRIL 2, 2016

LinkedIn, Pinterest, Snapchat, YouTube, Google+, Vine, Tumblr? Social media is in a weird transition right now. Referral traffic, reach, and engagement is on the decline for those that do not have large followings and a social media advertising budget. Yeah, right. All that said, don’t worry too much.

Social Media 100

Social Media Media Social St. Louis 100

Nonprofit Tech for Good

JANUARY 5, 2015

Most do not require a financial investment, but preliminary results on the 2014 fundraising season are strong and if your nonprofit did well in 2014, investing in staff development in 2015 is a wise decision. Experiment with at least one new social network. Refresh your social media training.

Goal 100

Goal Media Management Adobe 100

Nonprofit Tech for Good

MAY 3, 2011

Is the Foundation for Successful Online Communication and Fundraising. What about Peer-to-Peer Fund-Raising? The Social Web. Chapter 2 Getting Started with Social Media. Has Changed Online Communications and Fundraising Forever. Deciding What Social Media Tools to Use. Twitter for Fundraising?

Social Media 198

Social Media Content Social Chapter 198

Nonprofit Tech for Good

NOVEMBER 28, 2011

Originally published in the November 2011 issue of Fundraising Success Magazine where I have written a quarterly column throughout 2011. In June 2007, I presented my first social media training to a small group of nonprofits in Lowell, MA. At the time, nonprofits were primarily only using Myspace and YouTube.

Social Media 236

Social Media Media Social Stats 236

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 20, 2013

As the event organizer, we allocated a few thousand dollars to paid promotion of posts on Twitter, Facebook, Google and YouTube. And we were looking forward to having fun on social media celebrating giving during the fifth annual Give to the Max Day. By the time we reached midnight, we had passed last year’s record to raise over $17.1

Social Media 118

Social Media Media Minnesota Social 118

Connection Cafe

MAY 12, 2017

You’re probably already aware that Facebook Live lets any nonprofit live-stream fundraising events , breaking news, impact stories, and more, directly from their Facebook Page. How to Use Facebook Live to Raise Money. Two things to remember about fundraising with Facebook Live: Your Page needs to be verified. Of course not!

Facebook 38

Facebook Money Raise Broadcast 38

Nonprofit Tech for Good

JULY 9, 2012

Working within the confines of an almost non-existent online communications budget, my primary responsibilities were to maintain our website and publish a twice-monthly e-newsletter, quarterly print newsletter, and numerous print fundraising appeals through out the year. Social media is not free! Here are five reasons why: 1.

Social Media 262

Social Media Management Media Social 262

Nonprofit Tech for Good

DECEMBER 28, 2010

YouTube: youtube.com/hsus. What was the very first social media tool your organization utilized, and when? I identified a trend forming with social networking, and set up our very first profile. What social media tools are you currently utilizing? Name: Carie Lewis. Title: Director of Emerging Media.

United States 230

United States Social Media Interview Examples 230

Nonprofit Tech for Good

NOVEMBER 22, 2016

Facebook launched in 2004, YouTube in 2005, and Twitter in 2006. For over a decade nonprofits, charities, and NGOs worldwide have been embracing social media with the hope of raising funds and creating social change. 2) A Revival in Email Fundraising. YouTube has donation cards. billion to 5.59

Technology 100

Technology Trend Social Media United States 100

NTEN

SEPTEMBER 12, 2011

This helps sets one fundraiser apart from another. Whether you're hosting a walk-a-thon, charity auction, or soliciting online donations for an annual fund drive, the success of your fundraising campaign lies in the success of each of the individual participants. This becomes the "hook" that reels the fish in.

Personal 70

Personal Experiment Online Fundraising 70

Nonprofit Tech for Good

FEBRUARY 14, 2011

For nonprofits, the ROI of e-newsletters translates into online dollars raised through “Donate Now&# technology, event attendees, website and blog traffic, and paradoxically new Followers, Fans, and Friends on social networking sites. For me, that ROI translates into webinar attendees and speaking engagements.

Newsletter 240

Newsletter Social Media Build Media 240

Nonprofit Tech for Good

DECEMBER 5, 2010

YouTube: youtube.com/womenforwomenintl. What was the very first social media tool your organization utilized, and when? The first social networking tool the organization utilized was MySpace is 2007. Following that, Women for Women International moved on WordPress, Facebook, YouTube and Twitter throughout 2008-2010.

Social Media 207

Social Media International Interview Examples 207

NTEN

JUNE 17, 2011

Given the adoption of social media, the opportunity for nonprofits to capitalize on low cost means to improve engagement with members and potential donors is greater than ever before. Social networking can enhance institutional awareness, fundraising efforts and cause loyalty if the nonprofit effectively manages and monitors the community.

Influence 67

Influence Social Oracle Fundraising 67

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 25, 2015

Ask any high school boy who likes video games who PewDiePie is and they will tell you that he is the most watched video personality on YouTube. The main focus of PewDiePie’s videos is his commentary and reactions to various video games as he plays, captured on video and shared on his YouTube Channel. million subscribers.

Celebrate 50

Celebrate Campaign Internet Paypal 50

Nonprofit Tech for Good

JANUARY 14, 2013

Thus, for 2013, please: 1) Ask for a raise. It’s commendable, but after four years of recession and the likelihood that you generously added social media to your already packed job description without compensation, it’s not sustainable and being overworked and underpaid will only lead to burnout and resentment. Good luck.

Social Media 231

Social Media Management Media Social 231

ASU Lodestar Center

APRIL 15, 2020

Digital fundraising, specifically on social media channels, provides a way for nonprofits to connect to younger generations who do not have the time nor desire to receive lengthy appeal letters or printed newsletters. Growth : Social media use continues to climb, with one person joining a social network every 6.4

Digital 52

Digital Technology Giving Arizona 52

Achieve

AUGUST 13, 2015

Fundraising & Philanthropy Australasia Magazine. In this case, it asks individuals who are interested in the cause to help raise money. a month for three months – at the end of which you’ve raised $5,000, enough for a fully funded water project. This piece originally appeared in. I reject this label.

Problem 40

Problem Fundraising Generation Causes 40

Care2

JANUARY 3, 2011

There is a lot of buzz about "free agent fundraisers" an individual using personal fundraising to raise money for a nonprofit organization. The free agent fundraiser is described in detail in Allison Fine and Beth Kanter's book The Networked Nonprofit. The Reddit fundraising challenge that raised almost $60,000.

Reddit 72

Reddit Free Community Ning 72

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2008

TechSoup has just published the second article on a three-part series on Social Networks and Nonprofits. The first article, Should Your Organization Use Social Networking Sites? Signs that a social networking site might work ??? A new role here to facilitate these Wired fundraisers. or not work ???

Social Network 50

Social Network Benefit Network Organization 50

Care2

SEPTEMBER 12, 2010

According to Idealware’s survey of over 750 nonprofit staffers: Almost 80% "think" that they reach new supporters using Facebook, Twitter, video sharing sites like YouTube, and blogging. However, only between 25% and 35% said that they could confirm that they are truly reaching new supporters via these social networks.

Social Media 76

Social Media Media Social Myspace 76

Nonprofit Tech for Good

FEBRUARY 1, 2011

YouTube: youtube.com/nationalwildlife. What was the very first social media tool your organization utilized, and when? While the giants (Facebook, Myspace, Twitter, Flickr and Youtube) are great for outreach and relationship-building, we’ve had surprising successes with StumbleUpon, LinkedIn, Plancast and other sites.

Social Media 190

Social Media National Interview Examples 190

Care2

DECEMBER 26, 2011

Organizations aren’t just raising money through direct mail and phone banking – they are raising money through email fundraising appeals, their websites, and, to an extent, through text-to-give campaigns. Check out YouTube’s terms on section 6C (similar clauses can be found on many network's terms of service).

Social Media 77

Social Media Media Social Social Network 77

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 4, 2012

Note From Beth: I’m a huge fan of Giving Days because they raise the awareness, engagement, and donations to nonprofits and being generous. Last week, we watched as a national day of giving and awareness campaign for “Giving Tuesday” unfold and spur spikes in donations.

Giving 104

Giving Minnesota Social Media Offline 104

NTEN

NOVEMBER 20, 2008

With the global financial crisis at its peak and a recession looming, many nonprofit managers are probably asking themselves, "How will my nonprofit raise money next year?" " I suspect fewer fundraisers are asking themselves, "How will my nonprofit raise the money it needs four years from now?"

Money 53

Money Raise Contest Social Media 53

Connection Cafe

OCTOBER 10, 2013

Michael Johnston is the president and founder of the global fundraising consultancy, Hewitt and Johnston Consultants (hjc), which has offices in Los Angeles, Vancouver, Toronto, and Cordoba. He has helped raised over a billion dollars for his clients. He has helped raised over a billion dollars for his clients.

Social Media 36

Social Media Generation Media Donor 36

Nonprofit Tech for Good

JANUARY 8, 2012

Add links to your nonprofit’s website, blog, and social networking communities. There’s way too much marketing happening on social networking sites and not enough storytelling. To earn return on investment (ROI) from using social networking sites is a skill that requires an instinct for subtlety.

Google 206

Google Practice gMail Avatar 206