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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To be successful at email marketing and fundraising, nonprofits must regularly attempt to re-engage unengaged subscribers.

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Thursday Thoughts: engaging advocates all year round

EveryAction

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good.  Check out our last installment here! Learn more at MESG.marketing ! Learn more at WeRaiseTheRoots.com

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Giving USA 2023 Report Insights & Solutions to Giving Decline 

Qgiv

With giving declining in 2022 for the fourth time in forty years, many are worried about the state of fundraising in 2023 and beyond. With individuals giving the most of any group polled, this was particularly worrying because individuals make up the majority of fundraising dollars given in a year (64% of total giving in 2022).

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Fundraising for Education: Your Guide to Doing Virtual Fundraising Right

Qgiv

While virtual fundraising was already gaining traction pre-pandemic, it certainly became a dominating force during the pandemic. So if you’re looking for virtual fundraising ideas for schools, you’re in the right place! Here are ten tips to help you succeed with virtual fundraising for education: 1.

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[ASK AN EXPERT] Should Your Nonprofit Invest in Digital Analytics Tools?

Bloomerang

CFRE, our very own Fundraising Coach , also known as Charity Clairity. Dear In the Digital Wilderness, No doubt about it, embracing digital marketing and fundraising strategies is certainly a new frontier for most nonprofits. Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Do you have any thoughts?

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4 Reasons to Start Planning Ahead for GivingTuesday

sgEngage

Whether you’re brand new to nonprofit work or a veteran of the sector, you know that Giving Tuesday is one of the most important fundraising days of the year. Because of Giving Tuesday’s major fundraising potential, it’s never too early to start planning your campaign. Create a research-based fundraising strategy.

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2023 Email Marketing Statistics for Nonprofits

Nonprofit Tech for Good

Nonprofit Tech for Good Report ] Email Fundraising 26% of donors say that email is the tool that most inspires them to give (25% social media, website 17%, print 13%). Neon One ] 35% of those nonprofits that send email fundraising appeals raised the amount of money that they expected, 34% raised more, and 31% raised less than they expected.