Candid

AUGUST 18, 2021

If efficiency, technology, and smarter fundraising have been on your nonprofit’s radar, you’ve almost certainly encountered artificial intelligence (AI). . AI can completely change how nonprofits engage donors and prepare for fundraising appeals. Reduced overhead costs of broad fundraising outreach. How AI for Nonprofits Works.

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Course Fundraising Analysis Mail 130

Bloomerang

SEPTEMBER 14, 2022

I had the pleasure recently of teaming up with my fundraising bestie and copywriting guru Julie Cooper to host an “ End of Year Appeal Writing Made Easy ” workshop. Included in this article you’ll find: The results of our flash polls we conducted on year-end fundraising. 34% were only sending out 2-3 appeals (direct mail and email).

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Question Fundraising Org Mail 90

Bloomerang

JANUARY 3, 2022

You survived the end-of-year fundraising season ! . After you’re done celebrating your wins, it’s time to evaluate the success of your end-of-year fundraising campaign. . In this post, I’ll walk you through why that’s important and what metrics you should measure. . So, ask yourself : What was your original fundraising goal?

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Evaluation Metrics Campaign Fundraising 107

Candid

APRIL 6, 2023

Peer-to-peer fundraising campaigns have become an increasingly popular strategy for nonprofits in recent years. Think about peer-to-peer fundraising as a ripple effect: One person connects their friends, which expands into reaching those friends’ social circles, and so on.

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Campaign Fundraising Mail United States 98

Neon CRM

AUGUST 18, 2023

Getting started with nonprofit fundraising can be a thrilling journey. To succeed, it’s important to grasp the basics of three strategies: email fundraising, direct mail fundraising, and fundraising events. acronym to guide your team through setting the right objectives for your fundraiser.

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Guide Fundraising Mail Metrics 52

Bloomerang

AUGUST 16, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . Investing in digital-first fundraising and marketing communications. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. How many donors currently make gifts below that average?

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Analytics Strategy Fundraising Benchmark 122

Whole Whale

SEPTEMBER 8, 2023

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? Show how gifts further the outcomes step-by-step. Sending a recurring newsletter or print mailing to engage supporters. Lean into what works.

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Lesson Fundraising Digital Test 59

Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. That’s why developing a strategic fundraising plan is necessary. We’ll cover: Why you should create a fundraising strategy. 6 elements your fundraising strategy should include. 10 steps to build your fundraising strategy.

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Strategy Develop Fundraising Nonprofit 101

Bloomerang

AUGUST 30, 2023

These advancements mean you have the budget available to invest in new fundraising software that can streamline your fundraising tasks and empower you to raise even more. Now, you’re probably wondering how to find not just a robust fundraising platform, but buy fundraising software that serves your organization for the long term.

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Software Guide Fundraising Platform 85

Bloomerang

APRIL 26, 2021

You may be wondering where to focus your fundraising as we emerge from the fog of 2020 and into, perhaps, a less cloudy future when it comes to nonprofit giving trends. has hovered around 2% of GDP ever since it began being measured post W.W.II. Who laid off their fundraising and marketing staff, and cut back on donor communications.

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Trend Strategy Giving Fundraising 136

Bloomerang

AUGUST 21, 2023

This post describes actions you can take to implement the findings of Bloomerang’s 2023 Fundraising Planning and Climate Report. 1,071 fundraising professionals were surveyed at small and medium-sized nonprofits supporting a variety of causes. Not all fundraising programs look alike.

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Action Report Practice Fundraising 72

Nonprofit Tech for Good

DECEMBER 12, 2019

When you solicit a prospective supporter, you need to be prepared with data, compelling testimonials, personal knowledge of what motivates the donor as an individual, and a concrete plan of how their major gift will help you make major changes. 2) Don’t forget about the impact of donor-advised on fundraising.

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Relationship Donor Management Sponsor 244

CauseVox

APRIL 29, 2021

Need to create your 2021 fundraising plan? Register for the course, “How To Create A Fundraising Plan For 2021” for only $115. “If And as far as fundraising planning goes, your fundraising plans were thrown off. Creating a Fundraising Plan. Creating a fundraising plan may seem daunting.

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Calendar Template Guide Fundraising 98

Qgiv

JUNE 23, 2021

As your nonprofit organization continues to grow, it’s time to consider investing in an effective fundraising platform that truly accommodates your nonprofit’s size, financial needs, and developing fundraising strategies. Why is fundraising important for nonprofits? Leverage Nonprofit Fundraising Best Practices.

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Campaign Effective Fundraising Nonprofit 98

Top Nonprofits

MARCH 12, 2021

The new year is off and running, and many nonprofits are starting to plan for this year’s fundraisers. It’s the perfect time to reevaluate your fundraising strategies, leaving the less effective approaches in the past, and considering the addition of (or emphasis on) some new ones. Let’s get started! Emphasizing Mobile Giving.

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Trend Campaign Fundraising Mobile 98

Neon CRM

AUGUST 18, 2023

While the end of the year can be a time to relax and unwind, it’s also a season for nonprofits to ramp up fundraising. Giving and receiving gifts extends to others. In a season when many people are participating in gift-giving holidays, they’re inspired to give back to a worthy cause. Set S.M.A.R.T. Goals S.M.A.R.T.

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Bloomerang

NOVEMBER 16, 2023

Mobile communication is becoming a central part of nonprofit fundraising and advocacy. According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. Here’s how the text fundraising process works: Your nonprofit chooses a text fundraising platform or service provider.

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Mobile Guide Giving Fundraising 56

CauseVox

JUNE 9, 2021

Online virtual fundraising is one of the most popular ways for nonprofits to raise money. With the majority of daily activities taking place over the web, it’s no surprise that we’ve also observed a rise in virtual fundraising. Maybe your nonprofit hasn’t yet developed an online fundraising plan. Peer-to-Peer Fundraising.

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Ideas Online Fundraising Charity 98

DipJar

JANUARY 21, 2021

If only fundraising was as easy as ‘just’ asking for money, right? Pick up the phone to say ‘thank you’, send a personalized email, or mail a handwritten note. The key is to engage them as close to the moment of their gift as you possible because you already have their attention.

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Money Raise Fundraising Newsletter 98

Get Fully Funded

JUNE 27, 2022

When you’re halfway through the year, it’s a good time to conduct a midyear fundraising evaluation. Because wherever you are with your fundraising, no matter how far behind you think you are, with six months remaining in the year, you have plenty of time to make changes and raise more money. Or if you aren’t a numbers person.

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Evaluation Fundraising Raise Grant 72

Bloomerang

APRIL 5, 2021

Ask any fundraiser if they want more donors and you’ll get a resounding “YES” but ask what source yielded them their very BEST donors and you might see some puzzled faces. . How can you measure where you get your best donors? of gifts per year x Avg. gift amount = Lifetime Value. No fundraising is free.

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BoardAssist

DECEMBER 15, 2014

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail! Guaranteed!

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Mail Money Raise Tips 61

Beth's Blog: How Nonprofits Can Use Social Media

MAY 8, 2019

Network For Good hosted a virtual conference today called “ Fundraise Like Netflix: Engaging Donors in a Subscription-Driven World ,” that included several hours of online presentations about strategy and tools for getting repeat donors.

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Campaign Fundraising Adobe Test 113

CauseVox

OCTOBER 21, 2021

Autumn definitely means “go time” in the life of a fundraiser, often because it signals the start of year-end , a period of time you may get upwards of 60% or more of your annual donations. Even if you don’t follow a definitive fundraising calendar, it’s still vital to come up with a year-end fundraising plan—and stick to it.

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Campaign Fundraising Calendar Template 79

Bloomerang

MAY 15, 2023

Is the secret to growing your fundraising hiding in your CRM? Are you using one master email list that includes your monthly donors, volunteers, everyone who’s ever made a gift at any level, people who attended your annual event once, and people who signed up to get your emails on your website? It just might be! Why might that be?

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Data Gift Relationship Interaction 90

Bloomerang

JUNE 9, 2022

As a nonprofit fundraiser, you’ve probably heard some variation of the phrase, “treat every donor like a major donor.” As an essential and integral part of your fundraising strategy, your major donors should feel valued by your organization. . Ready to determine who your major donors are and raise more in major gifts?

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Donor Gift Database Relationship 100

Qgiv

JUNE 23, 2021

If you want to attract more participants to your peer-to-peer fundraising event, consider how you’re marketing it! What other ways can you get more eyes on your fundraiser? Read on for Qgiv’s peer-to-peer fundraising best practices for event marketing. Direct mail appeals are most successful with Baby Boomers.

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Practice Marketing Fundraising Social Media 52

Qgiv

AUGUST 26, 2021

Whether developing fundraising strategies, creating donor retention programs, launching humanitarian outreaches on the other side of the world, or implementing marketing and assimilation strategies to grow a local church, Darrell’s passion is to help clients achieve their goals and fulfill their mission. . 876/2,000 =.438] 438] X 100 = 43.8%

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Retention Rate Donor Mail 59

sgEngage

MARCH 8, 2022

Giving Days are time-sensitive fundraising events aimed at rallying communities to maximize engagement and donations to your institution and so much goes into running a successful one. Set explicit measurable goals. They should be measurable and align with the strategic or divisional vision of your Advancement Office.

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Giving Phase Gift Channel 67

The Modern Nonprofit

APRIL 18, 2023

Estimated Reading Time: 6 minutes Unlock the fundraising potential of your nonprofit by understanding your target audience. Discover our step-by-step guide to connecting with donors who truly care about your mission, and watch your fundraising efforts thrive. This purpose should be the core of your mission statement.

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Guide Donor Fundraising Social Media 52

Bloomerang

DECEMBER 13, 2022

When respected researcher Penelope Burk asked donors why they stopped giving, or why they gave less than they could, here are some of their responses : I didn’t receive any information at all after making a gift to a not-for-profit last year. What my friends and I talk about is how donors who make smaller gift are dismissed as unimportant.

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Allegiance Group

OCTOBER 3, 2022

When you prioritize donor retention when planning and executing your overall fundraising efforts, you gain opportunities to reactivate lapsed donors and build lasting relationships with new donors through direct mail and digital campaigns. Donor retention measures how many donors continue to give to your organization.

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Retention Donor Rate Mail 52

Bloomerang

NOVEMBER 28, 2023

Credit card payments are donors’ preferred giving methods— 63% of donors prefer to give online with a credit or debit card , followed by direct mail (16%), PayPal (10%), wire transfer (5%), cash (4%), digital wallet (1%), and text-to-give (1%). There is also a 1% fundraising platform fee on all transactions processed through Bloomerang.

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Process Paypal Method Nonprofit 81

Neon CRM

OCTOBER 31, 2023

Your donor engagement strategy outlines exactly how you’ll reach out to donors and the KPIs you’ll track to measure how engaged a donor is with your organization. Ask: Send a personalized request for support that acknowledges the donor’s past gifts and shares the impact their donation will make. Encouraging conversations.

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Donor Strategy Nonprofit Phone 98

Pamela Grow

OCTOBER 30, 2023

Under this framework, your nonprofit would create goals that are specific, measurable, achievable, relevant, and time-bound. Measurable: Set a quantifiable target for the goal, such as increasing the number of monthly donors by 20%. Here’s how you can learn from data about these donors: Average gift size.

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Analytics Data Giving Metrics 52

Qgiv

MAY 4, 2021

Laura Kruisenga, COO with Kennari Consulting , works with clients to build their annual fundraising programs with a particular focus on events, communications, and staffing. Laura’s practical coaching style and results-oriented strategies help her clients set realistic goals and achieve measurable results. Segment your monthly donors.

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Problem Program Giving Gift 105

Bloomerang

JULY 5, 2021

The sorry state of donor retention has been a topic of discussion for at least the past decade, since the Fundraising Effectiveness Project Report began collecting data. They don’t care if the touch comes from marketing, fundraising, or programs. mailing address; phone number; tax identification number).

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Donor Strategy Retention Relationship 141