Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2009

In our book, The Networked Nonprofit , co-authored with Allison Fine, we provide an overview of mapping your social network in Twitter and other sites using some of the social network analysis tools available. . For example, I learned that the first ever social networking analysis map was created by Jacob Moreno.

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Nonprofit Tech for Good

APRIL 7, 2011

campaigns is essential for success in online communications and fundraising. To begin, here are five ways to integrate social media into your nonprofit’s website: 1) Add social networking icons to your homepage. Increasingly supporters expect to find social networking icons on your nonprofit’s homepage.

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Nonprofit Tech for Good

JULY 11, 2012

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. Flickr and Digital Photography: 5 Hours Weekly.

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Tech Soup

JULY 6, 2009

Ian at roots.lab reports that Flickr has just added a "post to Twitter" feature. Tags: Online Activism Online Fundraising Social Networking Using the Web and Internet Web 2.0 If you use either or both of these tools to keep followers up to date on the work you're doing in the field, the new feature is great news.

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Nonprofit Tech for Good

JULY 3, 2012

We’re almost a decade into using social media and yet one of the most striking realities when I give in-person social media trainings is the wide variety of experience of the nonprofits in the room. The spectrum of expertise and passion for social media swings wide. website, e-newsletter, Donate Now campaigns) and Web 2.0

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Nonprofit Tech for Good

JUNE 8, 2011

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. The brutal but honest — and hopefully well-received — truth is that the majority of nonprofits are making mistakes on social-networking sites that directly undermine their ROI.

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Forum One

JULY 15, 2010

Follow the conference on Twitter and on Flickr. What I've seen thus far on the social networking scene has been interesting, and hopefully as this week progresses, we’ll see more initiatives cropping up: @ UNAIDS says: If you're tweeting from #AIDS2010 join this Google group for tweeps at the conference: [link].

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Nonprofit Tech for Good

AUGUST 10, 2018

If your nonprofits isn’t already using Pinterest to grow your online community and boost engagement, there are 3 reasons why you should give it another look. Pinterest remains one of the fastest growing social media platforms, reportedly closing in on 250 million users, the majority of whom are women. . 3) Pinterest is aspirational.

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Nonprofit Tech for Good

MAY 3, 2011

Is the Foundation for Successful Online Communication and Fundraising. Has Changed Online Communications and Fundraising Forever. Deciding What Social Media Tools to Use. Eleven Qualities of an Effective Social Media Manager. Final Words: Diversify Your Brand Online. The Big Picture: Social Networking.

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Nonprofit Tech for Good

JULY 9, 2012

Working within the confines of an almost non-existent online communications budget, my primary responsibilities were to maintain our website and publish a twice-monthly e-newsletter, quarterly print newsletter, and numerous print fundraising appeals through out the year. Social media is not free! Here are five reasons why: 1.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 22, 2007

online exhibit developed by the Maxwell Museum of Anthropology at the University of New Mexico and Ideum. " So, I thought I'd use a screen capture of the photo inside flickr instead, but wasn't sure whether I could. Here's the description of how they used flickr for the exhibition. In this post, I???m In this post, I???m

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Nonprofit Tech for Good

FEBRUARY 14, 2011

For nonprofits, the ROI of e-newsletters translates into online dollars raised through “Donate Now&# technology, event attendees, website and blog traffic, and paradoxically new Followers, Fans, and Friends on social networking sites. Of course, online petitions also make great Status Update content.

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Nonprofit Tech for Good

DECEMBER 13, 2010

Flickr: flickr.com/groups/thenatureconservancy. What was the very first social media tool your organization utilized, and when? We’re using all of the main social media sites like Facebook, Twitter, YouTube, Flickr, etc. Facebook and Flickr have been two of the most useful social media sites.

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Care2

DECEMBER 5, 2011

According to a study by Blackbaud , NTEN and Common Knowledge, over 92% of nonprofit organizations have a presence on at least one social networking site, but most raise very little money through their social activity. Conferences dedicated to helping nonprofits learn how to leverage social media for social good are popping up.

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Nonprofit Tech for Good

APRIL 18, 2011

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Creative Commons on Flickr :: flickr.com/creativecommons. A great source for images for your nonprofit’s website, blog, e-newsletter, and social networking profiles.

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Nonprofit Tech for Good

AUGUST 24, 2011

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Creative Commons on Flickr :: flickr.com/creativecommons. A great source for images for your nonprofit’s website, blog, e-newsletter, and social networking profiles.

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Amy Sample Ward

DECEMBER 26, 2011

The “leaderless” organizing of the Occupy Wall Street movement has helped avoid strategic arrests or censorship but has also prompted a powerful use of social technologies. Online Homebase. Over the past few years, the use of social technologies during disaster response has become a central component to news and information delivery.

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Nonprofit Tech for Good

NOVEMBER 28, 2011

The media had made Myspace, and social networking in general, out to be dangerous, life-threatening even. Executives were terrified by the legal implications of using social networking tools. Executives have come a long way in understanding the Social Web. 98 percent of adults aged 18 to 24 use social media.

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NetWits

FEBRUARY 2, 2011

Building your online presence can be difficult. Share what you do and ask for enewsletter subscriptions on social networking sites (Facebook, Twitter, etc). Social media is no longer seen as a fad or waste of time or thing that young people do. How To Write Effective Emails. Think about ways to bring what you do together.

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Nonprofit Tech for Good

APRIL 1, 2010

Topics include Facebook and Facebook Apps, Twitter and Twitter Apps, YouTube, Flickr, Animoto, LinkedIn, FourSquare, mobile technology, blogging on WordPress, as well as online fundraising and e-newsletters. Currently, she has more than 500,000 followers, fans and friends on numerous social networks.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 29, 2007

Flickr Photo by Mission Control. I've been doing research for an article I'm writing for TechSoup about social networking tips, tricks, and tools -- once you've made the decision that it is right for your organization, how maintain a socnet presence without it being a huge black hole? Don't Forget Your Time Management Skills.

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Amy Sample Ward

OCTOBER 21, 2010

Description : Your nonprofit has a presence on Facebook or maybe your own private online community. Engaging your network to create deeper connections and get your message out is important, but have you thought about how you might use social networks to deliver your programs? Photo credit: Flickr billiejoesentourage ).

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Robert Weiner

NOVEMBER 17, 2009

This is the online equivalent of a window decal or bumper sticker, with the added benefit that one's friends can click the badge to make a gift. Peer-to-peer class campaigns (at least for recent classes) seem like a natural for social media, and I expect we'll start seeing them.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2008

TechSoup has just published the second article on a three-part series on Social Networks and Nonprofits. The first article, Should Your Organization Use Social Networking Sites? Signs that a social networking site might work ??? or not work ??? This thinking approach keeps us from fondling the hammer.

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Tech Soup

AUGUST 21, 2012

The proliferation of social media has left many organizations playing catch up with their communications and privacy policies. Guided by TechSoup online community manager Michael DeLong , Nonprofits Live welcomed guest experts Alexandra Ross, senior counsel at Paragon Legal , and Jacob Chang, legal counsel for TechSoup Global.

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NetWits

JULY 10, 2012

Once your blog is in place you could choose to spend time on Flickr, YouTube, MySpace, LinkedIn, etc, but why waste time on every site out there when you can optimize your time. Based on our research we know that Facebook and Twitter are the top sites used by nonprofits and the social networks with the largest user base.

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Nonprofit Tech for Good

DECEMBER 30, 2009

11% An online giving portfolio service (like Change.org). 5% A social networking site (like Facebook). 5) Does your nonprofit poll your online donors about what communication tool inspired them most to donate on your Website? [ [link] ]. 9% Flickr. [ [link] ]. 43% Yes… our organization blogs regularly.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 9, 2013

Flickr Photo by John K. Note from Beth: Social networks allow to connect with people from outside of our community and it is easy to have your conversation get lost in translation. Here’s some good tips when your network is global. How to Approach Social Media Internationally Guest Post By Christian Arno.

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Nonprofit Tech for Good

JULY 23, 2012

In addition to information on subscribing by keyword and short code, you should also embed an online form or widget (provided by your vendor) on the page that easily allows people to type in their mobile number to subscribe instantaneously. Create a “Text-to-Subscribe” Graphic for Social Networking Sites.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2006

Nancy Schwartz invited me to submit a piece for next week's Carnival of Nonprofit Consultants theme on "Using Social Networking Tools." I've been experimenting quite a bit over the last 18 months way too many social networking tools. I don't think there is a cookie cutter approach yet -- a fish to toss at you.

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Nonprofit Tech for Good

JANUARY 3, 2012

One of the simplest ways to significantly increase your nonprofit’s return on investment (ROI) from using social media is to learn basic HTML. Buy some nice stationary ( preferably on recycled paper ) and send handwritten thank you notes to donors, volunteers, and even your most committed online activists. Guaranteed.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 23, 2007

Flickr photo from handsome monkey. When I saw the title of this post, " I'm Engaged ," I thought he was talking about the report that The Network Centric Advocacy Blog mentions as a must-read for advocacy and communication staff called Activation Point. Social Network Fragmentation. Social network fragmentation?

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NTEN

MARCH 26, 2012

flickr: reid. We're live-streaming the plenaries and specific session content as part of the Online NTC. Like the live event, the Online NTC is about more than the sessions, it's also about what happens in between. We've lined up some fantastic in between the sessions content for the Online NTC.

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Tech Soup

SEPTEMBER 17, 2013

Keep in mind that a user on Flickr consumes and engages with media differently than the audience that engages on Instagram simply because of how the platforms of engagement are set up. it an essential part of your social strategy. So how do you decide what social networks beyond the mainstays are for you?

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Nonprofit Tech for Good

MAY 5, 2011

DailyBooth has a great layout, a built-in social networking component, and Facebook and Twitter integration, but uploading mobile photos can only be done through text messaging and their iPhone app (hopefully an Android version is coming soon). Finally, Instagram also deserves a mention.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 14, 2011

I marked my 20th anniversary in Flickr and on YouTube with this video (darn the gown doesn’t fit!). After sharing our wedding photo on Flickr in 2009, I received an email from an Esquire Magazine writer asking for permission to use the photo. September 14, 1986. We’ve been together for 32 years!

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Nonprofit Tech for Good

OCTOBER 31, 2011

These best practices serve as a foundation for upgrading your website to be compatible with the Social Web and are then elaborated upon in the upcoming webinar How Nonprofits Can Successfully Utilize Online Fundraising and e-Newsletters. Include Social Media Icons or Graphics. You can view their website at defenders.org.

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