Nonprofits Source

APRIL 19, 2017

Result: 63% more donations, 55% higher conversion rate and a 2X ROI. Had a 55% increased conversion rate. Next, EDF created ad copy that was relevant to each audience and their personal relationship with the nonprofit. Result: 119%-203% higher conversion rates. Average click-through rate (CTR) of 3.4%.

Ideas 111

Ideas Donation Online Strategy 111

Qgiv

JUNE 4, 2021

Several even reported that virtual events helped them reach new donors and raise more donations than their previous in-person events did! While face-to-face fundraising can lead to more personal engagements, virtual fundraising comes with many of its own benefits: Provides a simple donation process for donors. Let’s get started.

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Virtual Ideas Guide Fundraising 69

Connection Cafe

MARCH 17, 2014

Her second book is The Wild Woman’s Guide to Social Media, published 2012, given a 5 star rating by About.com. According to Chuck Longfield , ten years ago the average retention rates of a newly acquired donor were roughly 33%. Over $100 Check in the mail: Thank them with a phone call & letter. Phone-a-thons.

Calendar 39

Calendar Retention Donor Empowerment 39

Connection Cafe

JANUARY 21, 2014

Donor stewardship is a great place to begin making changes that can impact your donor retention rates. For instance, it would be unreasonable to expect that you could personally call 7,000 donors to thank them and provide them with an organization update. Change up your thank you phone call script. Take a Cue from Major Gifts.

Story 44

Story Donor Integration Storytelling 44

Connection Cafe

MAY 11, 2015

The event costs $100 per person. Of course, giving levels can also go the other way… depending on the size of your school, you could have a $25 per person cash-bar event prior to the dinner, to hit lower level and grassroots donors, followed by the $100 dinner. Idea #3: Follow-Up on Your Event Invitations with a Phone Call.

Profit 20

Profit Ideas Fundraising Sponsor 20

Neon CRM

SEPTEMBER 20, 2023

Ebook The Annual Fund Giving Guide: Planning an Annual Campaign Learn More Setting Goals for Your Annual Appeal Your annual appeal’s send date might depend on your individual nonprofit’s mission. The Annual Appeal Letter Isn’t the End The best annual campaigns pair new, tech-based tools with an old-fashioned personal touch.

Tips 98

Tips Hunger Campaign Mail 98

Neon CRM

MAY 18, 2023

Common examples of nonprofit KPIs include average donation size, number of recurring or repeat donors, new donor acquisition rate, and donor attrition rate. Common channels include email, direct mail, social media, phone calls, your website, etc. A handwritten note in the corner of a type-written letter can work wonders.

Raise 98

Raise Strategy Help Fundraising 98

Bloomerang

OCTOBER 16, 2023

From emails to events to personal phone calls—your donors have multiple ways to engage with your organization as you introduce them to your mission. The ability to personalize donor outreach. In that case, you might decide to send a personalized invitation to your next event opportunity. Segmentation. Scalability.

Database 83

Database Donor Guide Software 83

The Modern Nonprofit

OCTOBER 26, 2021

The average nonprofit email campaign has less than 25% open rates and less than 3% click-through rates. We’ve got a personal outreach to 2,000 and we’ve got a strategy to convert 50% of them into donors, now we’re talking about having 600 or 1,000 people donate to a single campaign. Even email is falling off. Engagement.

Cancer 98

Cancer Press Platform Local 98

Qgiv

JANUARY 20, 2022

Thank first-time donors personally. With first-time donor retention rates hovering around 20%, securing a second gift from new donors may be more important than securing a first gift. Study after study shows that personal outreach is most effective when acknowledging first-time donors. Get the eBook: Retaining Your P2Peeps.

Donor 83

Donor Retention Gift Calendar 83

Neon CRM

MAY 31, 2023

Effective donor management aims to build strong, long-lasting relationships with donors, increase retention rates, and ultimately, secure ongoing financial support for an organization’s mission and programs. It begins with identifying and engaging potential donors, but it really kicks into gear after the donor has made their first gift.

Donor 52

Donor Management Guide Retention 52

Qgiv

MAY 11, 2021

Important KPIs for your account: CTR (click-thru-rate) is the average number of times a person viewed your ad and then clicked on it. You can find this with a simple formula: CPC = total cost/total number of clicks CVR (conversion rate) is the average number of times a person completes a donation after clicking on your ad.

Google 52

Google Grant Rate Headline 52

Bloomerang

JANUARY 19, 2022

We, at Penn, always included in our tracking system, the personal information that the donor has shared or donor preferences. This personal info helps ensure that you’re communicating with the donor in a way that shows familiarity and respect. You will have in your preferences that he prefers being known as James.

Relationship 86

Relationship Donor Build Video 86

Qgiv

FEBRUARY 15, 2022

It can also motivate fundraisers to know when they’ve achieved personal fundraising goals or when your organization has passed fundraising milestones throughout your campaign. Use analytics software to determine what days and times you have higher open and click-through rates. Try placing a personalization token in your subject line.

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Template email Fundraising Tips 59

Bloomerang

OCTOBER 29, 2021

And if you’re a grocery store person, especially a Trader Joe’s person, if you caught that pre-chat, send us in your favorite Trader Joe’s item because I’m always looking for some good stuff there. And Abby is probably the most tapped-in person when it comes to best practices for peer-to-peer.

Donor 111

Donor Video Fundraising Strategy 111

Qgiv

APRIL 26, 2021

To bring your virtual event to life and provide an experience that’s just as enriching as an in-person one, you need the right fundraising event software. Investing in top-quality solutions now also makes it easy to pivot future in-person events to virtual or to incorporate hybrid elements. Download eBook. Download PDF.

Virtual 52

Virtual Software Fundraising Registration 52

OneCause

JANUARY 31, 2024

[Event-ebook-top] There are plenty of ways to raise money, but one of the most popular (and let’s face it: fun!) Additionally, event management software can help you set up multiple packages (think: VIP and discounted rates) so that all your donors have an option that’s within their price range. Volunteer management.

Fundraising 52

Fundraising Registration Hosting Images 52

Bloomerang

APRIL 16, 2021

And that means that your organization’s communications are not dependent on your executive director, on your founder, or on that really smart person in the communications team who seems to know how to do all the things. For instance, when somebody makes a gift, they might get a phone call from a board member thanking them for the gift.

Build 124

Build Video New York City Communication 124

NonProfit Hub

FEBRUARY 5, 2016

If you’re attending in-person, you’ll have access to a workshop on April 7th where you can better your nonprofit organization through hands-on learning. Our conference is offered both in-person in Lincoln, Neb. Cause Camp is an annual conference for nonprofit professionals held in Lincoln, Neb. and streamed online.

Causes 28

Causes Camera Storytelling Technique 28

Qgiv

FEBRUARY 28, 2022

Check out this Fundraising Fundamentals eBook we made with our friends at Donorly to keep learning and honing your fundraising skills! If you prefer a multi-column newsletter format, make sure the mobile version of your newsletter is easy to read on phones for supporters who check their emails while they’re out and about.

Newsletter 52

Newsletter Tips Fundraising Mail 52

Nonprofits Source

OCTOBER 11, 2017

There’s writer’s block, competition for our attention in the form of social media or our phones, and who can forget about the 50 other responsibilities we have on our plate. For example, you can take 5 related blog posts and combine them into a massive ebook or white paper to distribute as a content upgrade.

Process 98

Process Content Digital Marketing 98

Connection Cafe

DECEMBER 5, 2017

From donor retention to nonprofit marketing to organizational leadership, every ebook is an invaluable resource. Donor retention rates across lifecycles. The study provided insights, such as low customer service ratings from donors who called our 800 number—especially donors who called outside of East Cost business hours.

Analytics 33

Analytics Data Analysis Metrics 33