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What You Need in Your Nonprofit’s Fundraiser Toolkit

Classy

With Classy’s peer-to-peer and registration with fundraising campaign types, your supporters can sign up to fundraise on your behalf. However, many of the participants in these campaigns often are not professional fundraisers, so they need a little help along the way to ensure they can be as successful as they want to be.

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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.”

Lesson 59
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The Nonprofit Email Newsletter How To

Pamela Grow

When done well, your print newsletter can be an additional source of revenue that can generate as much — if not more — than a fundraising appeal. On their home page, Girls on the Run demonstrates a clear opt-in form and inspiring thank you redirect page. The Headline Analyzer doesn’t know your audience. What to Include.

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Top Lessons from GivingTuesday 2023

Neon CRM

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. Digital-forward campaigns are still powerful new donor acquisition opportunities: 57% of new donors who gave to organizations using Neon Fundraise were acquired through digital channels. Resist that temptation!

Lesson 52
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The Surprising Truth About Donor Fatigue And What Nonprofits Can Do To Avoid It

Beth's Blog: How Nonprofits Can Use Social Media

As nonprofits prepare for the upcoming giving season, many fundraisers are understandably concerned about donor fatigue. Dreadful disaster stories are still making headlines; isn’t the public tired of giving? Rather than seeing a decline over time, we’re seeing disaster fundraising closely correlating to media coverage of the disaster.

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Philanthropic Leadership: Engaging Board Members As Fundraising Ambassadors

Bloomerang

Elizabeth Abel will explore the role of the board in elevating fundraising activity and discuss effective strategies to recruit, engage, and deploy diverse board members as fundraising ambassadors. Yeah, engaging those board members to be fundraising ambassadors. Is it okay if I go ahead and get this party started?

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How to Convert Your Nonprofit Website Visitor into a Donor

Get Fully Funded

A photo accompanied by a concise story or a short video with an attention-grabbing headline should be right there to introduce your visitor to the essence of your organization’s work. It demonstrates your organization’s unique approach to addressing a community problem. Don’t lead with a photo from your latest fundraiser.