Amy Sample Ward

AUGUST 18, 2009

Just as the content distributed and conversations participated in are integrated into many different aspects of your organization’s work, so should the knowledge, access and responsibility to participate be integrated across your staff. For more resources on goals & objectives: The Pollyanna Principles. Then…repeat!

Social Media 190

Social Media Strategy Media Social 190

Connection Cafe

AUGUST 9, 2013

They send relevant content based on subscriber interests, preferences and actions. Delivering personalized content to your audiences can significantly increase click-through rates. It’s also been reported as the top tactic to deliver relevant and engaging content.*. Provides value (relevant content; event reminders).

email 48

email Campaign Test Benchmark 48

Nonprofits Source

NOVEMBER 8, 2022

But no effective website is complete without robust content. Your content is why people visit your site! Your content should go beyond the basics to provide web visitors with a meaningful understanding of your nonprofit’s work and its impact. Gather content from a variety of sources. Make your content accessible.

Content 75

Content Strategy Create Websites 75

CauseVox

JUNE 1, 2021

In order to maximize a short attention span, it makes sense to marry visual and written content. For a deeper dive into visual storytelling, be sure to download this free comprehensive guide on how to develop high-impact videos. 3) Content Marketing. It uses content as a way to engage, educate, and fundraise.

Websites 52

Websites Fundraising Site Create 52

Bloomerang

JUNE 20, 2023

How to create an online fundraising strategy Tips for a successful online fundraiser 10 effective online fundraising ideas 8 online fundraising metrics to track Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals.

Ideas 103

Ideas Guide Online Fundraising 103

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Figuring out the Return on Investment for your blog can't be done with a single metric. I look at several metrics proposed by Avinash Kaushik These include author contribution, audience growth, conversation rate, and authority Then I look at the amount of time in my work flow and reflect on productivity. It’s not possible.

Metrics 50

Metrics ROI Measure Content 50

Nonprofits Source

NOVEMBER 21, 2022

Microsoft’s Ads for Social Impact or the Microsoft Ad Grant is a program available to eligible nonprofits to help transform their digital presence. Ideally, it is full of high-quality and relevant content about your nonprofit’s history, current campaigns, and future goals. These metrics are key indicators of your nonprofit’s success.

Grant 97

Grant Nonprofit Digital Metrics 97

Bloomerang

JULY 20, 2023

Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. For example, if your primary goal of a crowdfunding campaign is to raise $10,000, then you’ll know that total revenue is one of the important metrics to keep track of throughout the campaign.

Ideas 83

Ideas Online Fundraising Tips 83

Bloomerang

JANUARY 7, 2022

Were our year-end fundraising results impacted by Giving Tuesday? Including Giving Tuesday in the subject line immediately shows supporters what the rest of the content will be about. . This shows that you’ve segmented your audience and specified the content of the email. Define Giving Tuesday in the message content.

Campaign 105

Campaign Ideas Giving Tips 105

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

You need to pick the right hard data points, or metrics, that will help you harvest insights and improve your blog. Analyzing your blog content First, you need to set overall goals for your blog and understand your audience. Next, you need to know the right metrics to use, and employ the proper tools to collect the data.

Measure 95

Measure Tips Metrics Bookmarking 95

CauseVox

SEPTEMBER 12, 2023

As the heartbeat of your cause, these supporters provide the means to make impact a reality. Those interested will be required to give you their email address in exchange for the resource, which leads to new subscribers to your email content.

Process 90

Process Donor Search Nonprofit 90

Cloud 4 Good

APRIL 20, 2021

Working to support and educate the communities that impact children’s development, including parents, healthcare professionals, and policymakers, this vital organization seeks to lay the foundation for all infants and toddlers in pursuit of a bright future.

Childhood 64

Childhood Develop Technology Children 64

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

Kevin Gamble left me a comment on a google analytics post that the " Depth of Visit Report " was one of the best metrics (coupled with referring source) for understanding visitor behavior on his university's web site. Our mantra has been (and will continue to be) that each page of content. Search drives visitor behavior.

Measure 50

Measure Social Media Tools Technorati 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). Audience Growth (content consumption ???

Reflection 50

Reflection Measure Technorati ROI 50