Communication Feeds Resource ROI 
Pamela Grow
JUNE 28, 2023
Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! Social media, on the other hand, lags behind with an average ROI of 94%. The numbers don’t lie!
Forum One
MARCH 12, 2024
AI is an impact multiplier for mission-driven organizations since nearly all already do a lot without enough resources. There are complex copyright and fair use issues, and new PR and crisis communications challenges. And is it so good that it will put me out of a job?)
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Nonprofit Tech for Good
JANUARY 22, 2013
There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). If all your tweets are marketing or fundraising focused, then your are hampering your ROI. Google, etc.
EveryAction
NOVEMBER 9, 2022
If email or mail appeals are a part of your GivingTuesday strategy, segmenting your audience could make a big difference for return on investment (ROI.) At the end of the day, this kind of peer-to-peer connection is a helpful way to amplify your goal on a day saturated with communications! Segment your audience. Get in touch here!
CauseVox
APRIL 29, 2021
Think of your fundraising plan as both a communications calendar and a strategic plan. For example, you need to raise $250,500 to achieve the organization’s mission of feeding 1,000 families. However, this goal should be the one that all the other smaller goals feed into. See this article for more tips on calculating your ROI.
DNL OmniMedia
APRIL 1, 2024
By bringing together all of your financial information into your data warehouse, you can more easily generate accurate financial reports and ensure you’re using your resources effectively. This data-driven decision-making can lead to more targeted fundraising efforts, better resource allocation, and improved program outcomes.
Volunteer Hub
AUGUST 1, 2021
We could not achieve our goals and provide the support we do to the community without our volunteer’s commitment to the cause,” said Mary Bachman, Director of Volunteer Resources, Catholic Charities of St. Birmingham Botanical Gardens needs the support of members, volunteers, community partners, and donors to function.
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