Case Study Channel Measure ROI 
Saleforce Nonprofit
AUGUST 12, 2021
Giving Tuesday — now a primarily digital-first giving movement — is a great opportunity for nonprofits to engage with current and new supporters using a multi-channel digital marketing mix. Giving Tuesday is a great opportunity for nonprofits to engage with current and new supporters using a multi-channel digital marketing mix.
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 27, 2010
I have been thinking a lot about actionable social media measurement strategies that are fit and trim and light on their feet! Inspired by the Measure Everything: Is Your Nonprofit Facebook Page Worth It? , You should also be thinking about what to measure and an efficient method for collecting that data before you begin.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Allegiance Group
APRIL 15, 2024
When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Studies show that 63% of Gen Z consumers were more excited about direct mail in 2022 than they had been in previous years. This channel also tends to see positive returns—for every $1.27
Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 27, 2012
” That panel marked the beginning of my friendship and collaboration with KD Paine which lead to our book, which is going to be entertaining and practical look at how to measure all things networked nonprofit. .” The description: Social Media Nonprofit Measurement: Beyond the BS.
Tech Soup
MARCH 18, 2013
Art and Social Media: Case Studies. As Meager mentioned, while the return on investment (ROI) of social media is hard to define, the broad exposure social media brings to the arts is well worth the work. Maura Lafferty ( @mlaffs) introduced a new digital asset that community managers can use to measure ROI.
AccelEvents
SEPTEMBER 8, 2020
While advocacy marketing, case studies, and testimonials will help the promotion of your event brand , you don’t want to put too many eggs in too many baskets. Due to quarantine measures, we are online much more than we used to be. Focus on customer engagement right after one event ends so that you can prep for future events.
Amy Sample Ward
MAY 14, 2009
Email is a critical channel. Prioritize your ROI around the biggest impact, whether that’s raising funds, engaging people, or something else. This was a great way for EAC to create a meaningful channel into the discussions and to maintain transparency. Read the full case study here.
Expert insights. Personalized for you.
112 
Let's personalize your content