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How Nonprofits Can Use Livestreaming to Raise Funds Through Sponsorship

Nonprofit Tech for Good

There are two phases to develop a Nonprofit Digital Sponsorship: Phase 1: Identify Your Audience & Partner(s). Phase 2: Content, Cost & Creation. Phase 1: Identify Your Audience, Partner(s) & Content. Audience Insights: Look at your audience insights on Facebook and write down your key demographic information.

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Capital Campaigns: Trends and Tips You Need to Know

Classy

If your nonprofit is looking to make a big investment in a particular project, you may have wondered if launching a capital campaign is the right path for you. Capital campaigns are time-limited efforts with a large fundraising goal for a specific need. Read Next: The 4 Phases of a Modern Capital Campaign.

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Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

There’s an understanding among non-profits that Facebook Ads offer something very powerful, but there is a large gap in the understanding needed to run truly strategic campaigns. . It’s very easy to go into Facebook and quickly set up an ad campaign, but difficult to develop a winning strategy if you don’t know what you’re doing. .

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How to Succeed With Nonprofit Direct Mail Fundraising

Allegiance Group

Link direct mail to other channels using scannable QR codes that lead to landing pages, donation forms, or social media posts. Consider pairing each direct mail campaign with email follow-ups that reinforce the key message and encourage supporters to donate online. Research and exploration. The market landscape.

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10 Strategies for Segmenting Donors for Communication

Greater Giving

A strong donor segmentation is much more than just breaking up your donor list into the basic demographic groups that define your community by age, location, or gender. This includes the basic demographic information typically used to segment donors by gender, ethnicity, and age. What is Donor Segmentation?

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Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters

The Modern Nonprofit

In the face of humanitarian crises or natural disasters, the generosity of individuals often shines through, leading to a significant influx of donations. The post-emergency phase sees many organizations grappling with a decline in donations, a critical period where strategic donor engagement can make a difference.

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What Can Marketing Cloud Do For Nonprofits?

Cloud 4 Good

During this discovery, we unpack each of the constituent lifecycle phases: . Through these automations, you’re also freeing up staff time to innovate on current communications, strategize for large-scale fundraising campaigns, or even just be a little more hands-on with campaigns that require a little more intervention. .