Bloomerang

AUGUST 21, 2023

This post describes actions you can take to implement the findings of Bloomerang’s 2023 Fundraising Planning and Climate Report. 1,071 fundraising professionals were surveyed at small and medium-sized nonprofits supporting a variety of causes. Not all fundraising programs look alike.

Action 72

Action Report Practice Fundraising 72

sgEngage

MARCH 13, 2024

The 12th edition of the Blackbaud Peer-to-Peer Benchmark Report is here! This report compares peer-to-peer (P2P) fundraising data from 2020, 2021, and 2022. As peer-to-peer fundraisers are all too aware, those were particularly disruptive years for the industry given the impact of COVID-19 on in-person events.

Blackbaud 76

Blackbaud Report Fundraising Benchmark 76

Nonprofit Tech for Good

MARCH 20, 2018

At the time, making an online donation was a radical concept that executive staff and donors resisted, but it was a new technology that Gen X knew would change fundraising forever – they just didn’t think it would take this long. 1) On average, nonprofits raise 7.6% Source: Benchmarks. of their total revenue online.

Stats 233

Stats Online San Francisco Fundraising 233

NetWits

APRIL 5, 2013

The much-anticipated 2013 eNonprofit Benchmark study was released last week. It contains online fundraising, advocacy, email, social, and mobile results from 55 U.S.-based Nonprofits often use this study to benchmark their own online activities and fundraising ideas. Make sure to check out these email fundraising ideas.

Rate 235

Rate email Ideas Trend 235

M+R

JANUARY 11, 2022

December is for two things: cooking great big extravagant feasts, and using every tool at our disposal to raise money. And the thing is, both of these activities expose our fundamental impatience — whether we’re sneaking a quick taste of pre-baked cookie dough or frantically hitting refresh on our fundraising results. .

Fundraising 109

Fundraising Gift Sample Benchmark 109

Qgiv

OCTOBER 3, 2023

During this time, two of the biggest days for fundraising are Giving Tuesday and December 31st, and both days require dedicated strategies from your organization to maximize the amount of money you can raise! According to MR Benchmarks 2023 , both Giving Tuesday and December 31 saw a 13% decline in overall revenue compared to 2021.

Trend 52

Trend Giving Social Media Gift 52

Whole Whale

AUGUST 25, 2021

In fact, giving predictions continue to follow an increasing trend across the next five years. 6 Trends in Fundraising Since 2015. Giving trends up, consistently. In another four to five years, the annual giving amount is expected to keep this upward trend. Here are some key things to know about fundraising online.

Stats 96

Stats Trend Mail Fundraising 96

EveryAction

SEPTEMBER 7, 2022

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good. Here are a few tips from Alras Digital and Raise the Roots. Raise the Roots.

Communication 130

Communication Practice Program Instruction 130

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

Benchmark 62

Benchmark Digital Trend Report 62

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2017

One important part of effective digital measurement is being able to benchmark your performance relative to your organization’s past performance or compared to peer organizations. One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy.

Benchmark 64

Benchmark Studies Metrics Digital 64

EveryAction

SEPTEMBER 2, 2022

It’s never too early to start planning for your nonprofit’s GivingTuesday and year-end fundraising efforts. In this six-part blog series, we’re highlighting key digital features your organization can start implementing now to boost fundraising this fall. The click-through rate for mobile fundraising messages was 6.3 Fundraising.

Mobile 130

Mobile Digital Fundraising Advocacy 130

NetWits

MAY 31, 2011

Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits.

Benchmark 144

Benchmark Internet Report Giving 144

AccelEvents

DECEMBER 1, 2020

Businesses, nonprofits, and charities who normally host a holiday fundraiser have been forced to move online, and finding ways to connect to once generous donors is tough. . If your nonprofit organization or charity would normally host a holiday fundraiser in-person, then you might consider moving to a virtual fundraising event online. .

Virtual 98

Virtual Ideas Fundraising Stream 98

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 10, 2019

As a member of a nonprofit fundraising team, you always have your eyes on a fundraising goal and are working to improve your online donor engagement strategy. . Fundraising, however, can take many different forms, so it can be difficult to know which is best to improve your online donor engagement.

Donor 106

Donor Online Fundraising Social Media 106

Get Fully Funded

FEBRUARY 22, 2022

As your nonprofit starts to blossom, don’t be surprised if you are conflicted over how much to spend on nonprofit administration, especially fundraising. And fundraising. As the costs add up, you might be asking: How much of a nonprofit’s annual budget should be spent on administrative tasks and fundraising? The training.

Fundraising 132

Fundraising Charity Mail Nonprofit 132

Care2

MAY 24, 2013

Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. While open rates were 14.72% (slightly up from the previous year), the average click rate on online fundraising appeals were.7%. Nonprofit Benchmark Studies' Email List Growth.

Benchmark 70

Benchmark Studies Money Raise 70

Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. That’s why developing a strategic fundraising plan is necessary. We’ll cover: Why you should create a fundraising strategy. 6 elements your fundraising strategy should include. 10 steps to build your fundraising strategy.

Strategy 101

Strategy Develop Fundraising Nonprofit 101

sgEngage

MARCH 30, 2021

The Blackbaud Peer-to-Peer Fundraising Study is making its eleventh highly anticipated appearance on the desks of peer-to-peer (P2P) fundraisers everywhere. The data highlighted in this study represents a careful analysis of 687 organizations that produced 31,035 peer-to-peer fundraisers from January 1, 2019 through December 31, 2020.

Blackbaud 65

Blackbaud Studies Fundraising Registration 65

CauseVox

JUNE 9, 2021

Online virtual fundraising is one of the most popular ways for nonprofits to raise money. With the majority of daily activities taking place over the web, it’s no surprise that we’ve also observed a rise in virtual fundraising. Maybe your nonprofit hasn’t yet developed an online fundraising plan. Peer-to-Peer Fundraising.

Ideas 98

Ideas Online Fundraising Charity 98

Care2

FEBRUARY 7, 2014

The latest Blackbaud Online Marketing Benchmark Study for Nonprofits analyzed data from more than 4,000 nonprofits to provide the largest analysis in online giving data. Which Sectors are Raising the Most? What trends did your nonprofit notice in 2013? Marketing Research Nonprofit Benchmark Studies Online Fundraising Trends'

Benchmark 73

Benchmark Studies Online Donation 73

Care2

OCTOBER 30, 2013

Does senior leadership at your organization ask “why can’t we raise money on social media? They raised millions of dollars. Second, the majority of nonprofits have not raised a dime on social media. And just 1% raised between $25K and $100K. 20% raised money via Event Fundraising.

Social Media 77

Social Media Money Raise Media 77

AccelEvents

DECEMBER 1, 2020

Businesses, nonprofits, and charities who normally host a holiday fundraiser have been forced to move online, and finding ways to connect to once generous donors is tough. . If your nonprofit organization or charity would normally host a holiday fundraiser in-person, then you might consider moving to a virtual fundraising event online. .

Virtual 52

Virtual Ideas Fundraising Stream 52

Nonprofit Tech for Good

NOVEMBER 22, 2016

For over a decade nonprofits, charities, and NGOs worldwide have been embracing social media with the hope of raising funds and creating social change. 2) A Revival in Email Fundraising. Furthermore, email revenue grew by 25% in 2015, faster than the 19% overall rate of online revenue growth ( 2016 M+R Benchmarks Study ).

Technology 100

Technology Trend Social Media United States 100

Care2

APRIL 9, 2012

The 2012 eNonprofit Benchmarks Study was just released and is packed with insightful data on advocacy and fundraising response rates across the nonprofit sector. This is an important trend to note because over the past few years, the open rates were declining. Overall, email open rates held steady between 2010 and 2011.

Benchmark 68

Benchmark Advocacy Studies Social Media 68

Connection Cafe

OCTOBER 28, 2014

Blackbaud’s annual Online Benchmark report was released earlier this month at #bbcon and the results speak largely to a positive outlook for nonprofit fundraising. . Total online fundraising is up 8% YOY, with double digit growth in both repeat and sustained giving. The total number of email recipients was up 72%. But it didn’t.

Benchmark 55

Benchmark Metrics Report Online 55

Everyaction

JULY 18, 2018

For some things, spontaneity is highly desirable, but any fundraising professional will tell you that planning a campaign isn’t one of them. Having a detailed strategic plan in place before embarking on a fundraising campaign can be a huge determinant of its success, even before the first dollar is raised. Ready, set, goals!

Guide 108

Guide Fundraising Nonprofit Template 108

M+R

JUNE 22, 2021

June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .

Benchmark 52

Benchmark Studies Digital Analysis 52

Care2

JUNE 21, 2013

Next Thursday, we''re holding a webinar that will dive into the key findings from the 2013 Blackbaud Online Marketing Benchmark Study – to indicate where your organization''s performance stacks up in relation to your peers, as well as what you can be doing better to speed your journey to online success.

Benchmark 56

Benchmark Measure America Blackbaud 56

Connection Cafe

MARCH 30, 2021

The Blackbaud Peer-to-Peer Fundraising Study is making its eleventh highly anticipated appearance on the desks of peer-to-peer (P2P) fundraisers everywhere. The data highlighted in this study represents a careful analysis of 687 organizations that produced 31,035 peer-to-peer fundraisers from January 1, 2019 through December 31, 2020.

Blackbaud 48

Blackbaud Studies Fundraising Registration 48

Classy

JULY 28, 2021

Our latest report, The State of Modern Philanthropy 2021 , elevated data trends from over 4,800 nonprofits to consider when establishing a modern donation experience. See What’s New In Fundraising. Get ready to deep dive into new considerations based on new data and what it shows us for the future of fundraising.

Experiment 93

Experiment Donation Ideas Create 93

sgEngage

SEPTEMBER 7, 2022

There are many factors in fundraising, from early engagement to a donor’s ultimate or legacy gift. The human talent component of fundraising is vital to a successful development office. The human talent component of fundraising is vital to a successful development office. They spend time cultivating and engaging donors.

Develop 74

Develop Management Gift Proposal 74

Care2

DECEMBER 30, 2012

As you have probably experienced yourself, raising money for your nonprofit campaign on social media is like pulling teeth. According to the 2012 Nonprofit benchmark Social Network Benchmarking Report, 98% of nonprofits didn’t raise a dime on Facebook, which is second most trafficked site on the web in the U.S.

Social Media 78

Social Media Raise Money Media 78

Neon CRM

OCTOBER 23, 2023

As the giving season approaches, you may be thinking of new ways to raise money for your organization. One-off fundraisers have their time and place, but if you want to truly make an impact, it’s time to start thinking about major gifts. Have you had prior success with fundraising? Is it clear and relevant?

Gift 52

Gift Program Track Campaign 52

NetWits

DECEMBER 1, 2011

The tie between online advocacy and fundraising is significant. So significant that organizations who run effective online advocacy campaigns followed by timely and relevant fundraising appeals are seeing double the fundraising response rates. Connecting Online Advocacy and Fundraising: The 1 Key to Success.

Giving 235

Giving Advocacy Rate Action 235

Connection Cafe

FEBRUARY 5, 2018

We have incredible technology at our fingertips, yet it’s hard to find time to master the latest trends. The 2017 Luminate Online Benchmark Report , just released by Blackbaud, shows donation and email trends based on online fundraising and email campaigns by 707 Luminate Online customers. in this milieu.

Time 33

Time Fundraising Benchmark Trend 33

Connection Cafe

OCTOBER 20, 2014

There were a number of interesting findings from the new Luminate Online Benchmark Report , released at BBCON. What caught my eye, though, was that as nonprofits sent significantly more fundraising emails, conversion rates went south. M+R’s Benchmark Report showed similar conversion rate declines in 2012 and 2013.

Rate 55

Rate Conversation email Fundraising 55

Care2

JANUARY 30, 2012

In January of last year I wrote up a quick summary on how some of our clients' end-of-year fundraising campaigns did vs. the prior year, and I thought it’d be nice to repeat the exercise to see how nonprofits fared in 2011. Compared to last year’s report, this is the one downward trend.

Fundraising 67

Fundraising Benchmark Rate Aggregator 67