Get Fully Funded

MARCH 8, 2023

Online giving is one of the fastest-growing donation methods. In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. To point direct mail readers to your digital campaigns, your nonprofit can: Use engaging snippets. Let’s get started.

Mail 75

Mail Integration Digital Strategy 75

Allegiance Group

FEBRUARY 14, 2023

This article provides insight and perspectives on donor acquisition strategies for direct mail. It should be noted that direct mail is just one channel to acquire new donors. When planning an acquisition campaign, you should project revenue for the first gift and subsequent year giving.

Mail 52

Mail Donor Strategy Files 52

CauseVox

MARCH 1, 2024

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Motivations: How are your donors moved to give?

Audience 82

Audience Donor Survey Demographics 82

Nonprofits Source

JANUARY 12, 2023

One way to encourage people to fundraise online for your organization is to launch a text-to-give fundraising campaign. As a nonprofit professional, a texting campaign could be your new best friend. Text-to-give fundraising works like this: First your nonprofit registers for a text-to-give number and a short code.

Campaign 52

Campaign Giving Tips Social Media 52

Bloomerang

APRIL 6, 2021

Your team likely spends countless hours planning events and campaigns in order to raise money for programs and projects that will further your cause. . Whether you’re sending general donation requests, sponsorship requests, or end-of-year-appeals, it’s important to amplify your fundraising campaigns as broadly and loudly as possible. .

Mail 66

Mail Channel Strategy Fundraising 66

Nonprofit Tech for Good

AUGUST 6, 2023

Here are important factors that nonprofits should consider when developing year-end campaigns, which, if executed successfully, will further their missions and make a profound impact on the communities they serve. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign.

Practice 235

Practice Fundraising Guide Channel 235

M+R

MARCH 14, 2024

Read time: 7 minutes If you’re a professional fundraiser, every day is giving day. Unfortunately, not all of our donors are themselves professional fundraisers — so creating a special, attention-grabbing Giving Day that gets your audiences excited and engaged can be a big boost during an otherwise quiet time of year.

Giving 95

Giving Museum New York City Boston 95

Qgiv

SEPTEMBER 14, 2021

Despite increasing commercialism, the holidays traditionally get people thinking about ways they can give—whether they’re wrapping gifts for loved ones or donating time and money to a cause they care about. When is Giving Tuesday 2021? Giving Tuesday 2021 is on November 30, the Tuesday after Thanksgiving. Giving Tuesday FAQs.

Campaign 98

Campaign Ideas Giving Tips 98

Bloomerang

JUNE 1, 2022

The year-end giving season is your nonprofit’s final push to meet and exceed your financial objectives before the start of next year. This is a popular time for charitable giving because supporters are motivated by the holiday spirit and because it’s the last opportunity for donors in the U.S. Year-end giving statistics roundup.

Guide 113

Guide Giving Nonprofit Metrics 113

Candid

APRIL 6, 2023

Peer-to-peer fundraising campaigns have become an increasingly popular strategy for nonprofits in recent years. In this blog, we’ll explore how to build and optimize your peer-to-peer fundraising campaigns in order to achieve success. That way, all visitors to your website can easily find key information about your initiative.

Campaign 91

Campaign Fundraising Mail United States 91

Nonprofit Tech for Good

MAY 8, 2023

Your organization likely relies on direct mail, emails, social media, and even phone calls to get the word out about your organization’s work and solicit support for your mission. You can use outbound text messages to inform donors about upcoming fundraising events and campaigns. The sky’s the limit!

Lesson 294

Lesson Marketing Amazon Adopt 294

Top Nonprofits

APRIL 20, 2022

If you’ve ever led an advocacy campaign, you know that it has an incredible number of moving pieces. As you quickly grow and engage your audience , it can be easy to lose track of your campaign plan. That’s why planning is the most important stage in your advocacy campaign. What can you learn from campaigns of the past?

Advocacy 130

Advocacy Campaign Tips Storytelling 130

Nonprofit Tech for Good

JULY 17, 2022

When a donor signs up for a recurring donation online, there are no checks to mail and no monthly reminders needed; much of the expense and hassle on the nonprofit’s side have been eliminated. In light of these advances, it’s time for your nonprofit to consider developing its own online recurring giving program. 1) Increased Revenue.

Donation 342

Donation Retention Gift Philanthropy 342

TechImpact

NOVEMBER 19, 2013

Start by managing your email campaigns with through a mail service, and don’t forget to integrate the campaign service with your CRM ! Merging the two will help you segment your audience and provide the appropriate calls-to-action and information desired by specific audiences, such as Millennials.

email 233

email Campaign Tips Hunger 233

Kindful

SEPTEMBER 1, 2021

If you work for a nonprofit organization, you’ve likely heard that Giving Tuesday is one of the most important days of the year. Campaigns & Ideas. Giving Tuesday Campaigns & Ideas. There are several ways you can participate in Giving Tuesday. There are several ways you can participate in Giving Tuesday.

Resource 113

Resource Giving Nonprofit Template 113

Allegiance Group

MAY 1, 2024

However, a recent Giving USA report showed a 13.4 percent decline in giving by individuals (with overall giving down by about 10.5 percent after inflation adjustments) for calendar year-end giving in 2022. Look to Past Campaigns for a Fuller Picture It’s also helpful to analyze past year-end campaigns for insights.

Campaign 52

Campaign Guide Fundraising Storytelling 52

EveryAction

NOVEMBER 9, 2022

Here are a few last minute tips to maximize your efforts and make the most of this season of giving: 1. Segment your audience. If email or mail appeals are a part of your GivingTuesday strategy, segmenting your audience could make a big difference for return on investment (ROI.) Refine (and quantify) your message.

Gift 207

Gift Consultant Audience email 207

Nonprofit Tech for Good

SEPTEMBER 16, 2021

This analysis can help guide you towards what best engages your target audiences. If you are incorporating new ideas into this year’s fundraising efforts, use this data to make some predictions about how you can best motivate your audiences into action. You might think they’re redundant—but your audience won’t.

Communication 285

Communication Fundraising Test Hints 285

Nonprofit Tech for Good

APRIL 3, 2022

It is tempting to allow board members to skip fundraising, but this useful list is designed to give board members a wide range of tasks they can choose from to support the financial growth of your organization, and only a few involve directly asking for money. Give in-kind support to the organization in a way that actually helps.

Fundraising 336

Fundraising Mail Law Donation 336

Qgiv

JANUARY 3, 2024

Text-to-give is a text fundraising method, similar to text-to-donate, that allows your supporters to donate to your organization using their cell phones via text messaging. Text-to-give allows your donors to give through their phone bill, while text-to-donate takes your donors to a mobile donation form to complete their transactions.

Platform 59

Platform Giving Plugin Pledge 59

Bloomerang

JANUARY 3, 2022

After you’re done celebrating your wins, it’s time to evaluate the success of your end-of-year fundraising campaign. . Why you should evaluate your end-of-year fundraising campaign . Taking stock of how your results compare to your campaign’s goals is the best way to set yourself up for future success. . Key Messages .

Evaluation 113

Evaluation Metrics Campaign Fundraising 113

Connection Cafe

MARCH 26, 2021

Successful outreach requires understanding your donors and what makes them decide to give. However, this isn’t to say that your nonprofit should launch multiple distinct marketing campaigns. Digital marketing can reach new heights when it’s supported by a direct mail marketing campaign that works in tandem with your online strategy.

Mail 44

Mail Support Channel Campaign 44

DNL OmniMedia

MAY 13, 2021

Guest post blog submitted by: GivingMail, a leading provider of direct mail solutions. Creating a marketing campaign might sound simple enough, but implementing a proper strategy with a multi-channel approach is easier said than done. Invest in the best fundraising technology. Let’s dive in! Build long-term donor relationships.

Mail 52

Mail Integration Digital Strategy 52

Allegiance Group

JUNE 13, 2024

For example, the truth Initiative leverages a multi-step SMS, email, and social messaging campaign to spread awareness of—and stop—the sale of tobacco in Walgreens. As a result, the advocacy campaign collected 5,300 youth names and rallied the support of more than 67,000 young people. But what’s behind successful campaigns like these?

Marketing 52

Marketing Analysis Nonprofit Audience 52

Bloomerang

NOVEMBER 16, 2023

Text-to-give is one of the easiest and fastest ways to raise donations via SMS messaging. However, many nonprofits don’t know where to start when it comes to implementing text-to-give campaigns. This guide will explain how the process works and ways to optimize your campaigns to raise more from this channel.

Mobile 59

Mobile Guide Giving Fundraising 59

Pamela Grow

AUGUST 2, 2023

And, according to ANA/DMA, “Direct mail still pulls a higher response rate than any marketing medium.” Direct mail and digital work side by side to ensure your best campaign. Professor Robert Cialdini notes that “Pre-suasion is a method of priming an audience to receive your message more openly.” Where do you begin?

Free 88

Free Fundraising Mail Nonprofit 88

Nonprofit Tech for Good

MARCH 17, 2020

There’s an understanding among non-profits that Facebook Ads offer something very powerful, but there is a large gap in the understanding needed to run truly strategic campaigns. . It’s very easy to go into Facebook and quickly set up an ad campaign, but difficult to develop a winning strategy if you don’t know what you’re doing. .

Test 327

Test Facebook Charity Profit 327

CauseVox

OCTOBER 21, 2021

To get started preparing for the most wonderful time of the year for nonprofits and charities, ensure you’ve covered your year-end fundraising basics with this year-end fundraising campaign timeline. Before the start of November, give everyone involved with the fundraising process their “to-do” list.

Campaign 80

Campaign Fundraising Calendar Template 80

Top Nonprofits

MARCH 12, 2021

In this year’s spring fundraising campaigns, expect to see organizations: Emphasizing mobile giving. Emphasizing Mobile Giving. Mobile giving took off with the proliferation of smartphones in the past decade or so, and it continues to grow in popularity. Appealing to younger donors. Revisiting corporate partnerships.

Trend 98

Trend Campaign Fundraising Mobile 98

sgEngage

MARCH 8, 2022

Giving Days are time-sensitive fundraising events aimed at rallying communities to maximize engagement and donations to your institution and so much goes into running a successful one. Giving Days are growing in popularity, but they are also increasingly more engaging with the improvements in technology. Rally your Giving Day team.

Giving 72

Giving Phase Gift Channel 72

Qgiv

APRIL 15, 2024

One way your donors can help you extend your impact is through legacy giving. Legacy giving is a committed donation a donor plans to leave to a nonprofit organization as part of their estate after they’ve passed away. The benefits of legacy giving For nonprofits There are quite a few benefits for nonprofits receiving legacy gifts.

Guide 52

Guide Giving Gift Donor 52

Qgiv

SEPTEMBER 1, 2021

Giving Tuesday is almost upon us! how are you getting the word out about your Giving Tuesday campaign? Instead, try using multi-channel marketing to earn more Giving Tuesday donations. Instead, try using multi-channel marketing to earn more Giving Tuesday donations. What marketing channels will you use?

Channel 52

Channel Marketing Donation Giving 52

Qgiv

JUNE 23, 2021

Creating a sustainable, scalable fundraising campaign that will help you grow your future impact is just as important as reaching your fundraising goal. Learn about how to run an effective and sustainable campaign by reading from the top or jumping to the sections that most interest you: . Timeline for the campaign.

Campaign 98

Campaign Effective Fundraising Nonprofit 98

Bloomerang

AUGUST 23, 2023

To launch successful, engaging online campaigns, your nonprofit needs a peer-to-peer fundraising platform that meets your unique needs. Bloomerang’s online giving platform is equipped with modern fundraising tools like branded donation pages, crowdfunding forms, and text-to-donate capabilities. Donors give to the campaign pages.

Platform 82

Platform Giving Fundraising Software 82

Get Fully Funded

JUNE 16, 2022

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. For each of your online campaigns, your revenue goal should tie into your overall fundraising strategy. A campaign’s inputs include all costs spent on running the campaign.

Raise 59

Raise Campaign Money Online 59

Everyaction

FEBRUARY 5, 2018

In today’s digital age, it might seem somewhat nostalgic to talk about direct mail. While it’s tempting to default to cost effective communication channels like email and Facebook, direct mail is still very much in play. Today, direct mail continues to be an effective way to prompt donors to take action.

Mail 67

Mail Test Audience Tools 67

CauseVox

OCTOBER 11, 2021

Once we hit November and we’ve gotten through Halloween, Daylight Savings Time, and the first frost, it’s officially the holiday season – and for nonprofits, that means it’s also time for year-end giving campaigns. Why is year-end giving such a big deal? Creating A Plan For Year-End Giving 2021.

Guide 73

Guide Giving Campaign Social Media 73