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The Importance of Data Analytics for Fundraising Events

Achieve

If this occurs, try experimenting with different subject lines and injecting a sense of immediacy to ensure your email content receives the attention it deserves. Revisiting your targeting criteria and refining your messaging can help ensure that your content is as relevant as possible to the people you are reaching.

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Top 2021 Fundraising Strategies: Mastering Online Appeals and Messaging

Bloomerang

Investing in digital-first fundraising and marketing communications. Mastering relevant content marketing. Because of its pivotal role in communicating your vision, mission, and values, your website should be well designed, informative, useful, and fully integrated with your online fundraising and CRM platforms whenever possible. .

Strategy 142
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Digital Fundraising for Nonprofits: 6 Key Strategies

Nonprofits Source

Pay attention to SEO Search engine optimization (SEO) is changing your website’s content to align with Google’s search algorithm so your website appears higher on the search engine results page (SERP) for certain keywords. Optimizing your content for Google’s algorithm is an easy way to boost your SERP ranking for your target keywords.

Digital 52
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Can Content Marketing Boost Your Nonprofit's Reach and Exposure?

Tech Soup

Content marketing is a powerful strategy for increasing the reach and exposure of your nonprofit organization. Nonprofit communications teams tend to be resource-deprived, to say the least. Content Marketing as a Focus for Smaller Nonprofits. What Is Content Marketing? What do I mean by content marketing?

Content 36
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8 Ways to Improve Your Matching Gift Emails & Drive Results

Neon CRM

It requires a strategic approach that encompasses well-thought-out timing, personalization, actionable content, and more. Mention Matching Gifts in Your Subject Line Your email marketing subject line sets the stage for the entirety of your messaging content. To do so, be sure to mention matching gifts from the beginning!

Gift 97
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How to Build a Strong Digital Presence for Your Nonprofit

Nonprofits Source

Given that your organization needs to grab people’s attention quickly, it’s essential that you build an engaging website that will encourage users to stick around and explore your content. . You can then reference this guide whenever you create new content. 05 seconds ! Increase your nonprofit’s credibility. Colour contrast.

Digital 52
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Guest Post: Facebook Video Tips from Non-Profit Marketers

Beth's Blog: How Nonprofits Can Use Social Media

Mark Zuckerberg’s recently announced that Facebook’s News Feed will be veering away from branded content to prioritize content posted by personal accounts. 16:9 ratios require that the viewer tilts their phone and watches it in a non-vertical orientation. Both versions were identical except for one key difference—aspect ratio.

Profit 86