Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

There have been a lot of questions about customized Facebook landing pages and my business partner at Zoetica, Kami Huyse, wrote this fantastic summary of the resources shared. This post harvests some of the insights shared about social media measurement and nonprofits. Ymca of Metro Chicago Facebook Case Study. or ow.ly.

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Measure Social Media Media Benchmark 101

Care2

APRIL 18, 2011

That said - they are still useful as part of your metrics and tracking. Postrank Analytics. It provides a: Breakdown of networks (Delicious, Digg, Facebook, etc) and you’re super users for these sites as well as tips on how to engage the audience. You should be reviewing these stats at least once a month.

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Social Media Measure Tools Media 65

Amy Sample Ward

SEPTEMBER 20, 2010

Google Analytics – [link]. Whether you have a blog, website, or even multiple, you can use Google Analytics to really drill down into the data and understand how people are visiting and using your site. Tip: You can also get Google Analytics for your Facebook Page! Facebook Insights.

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NTEN

JULY 14, 2011

Developing apps and websites that take advantage of the power of the Facebook platform is of paramount importance for nonprofits. If the goal is getting more targeted visitors, functionality with Facebook is key. Notice the difference of the look of Causes’ homepage when you are logged into Facebook and not.

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Care2

JUNE 18, 2011

For example, the latest ComScore study says "Facebook now reaches 73% of the total U.S. As you read that stat, you’re probably saying to yourself "wow, that’s impressive. We really need to have a better Facebook strategy for our own organization." Facebook has 150M U.S. Analytics are limited.

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Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Analytics tools. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them.

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Social Media Map Strategy Media 102

Beth's Blog: How Nonprofits Can Use Social Media

JULY 13, 2009

Use Google Analytics (GA) to see things like how many unique visitors you’re getting, what content is being viewed the most, what keywords or phrases people are using to find you and where people are coming from when finding you. This is only a glimpse into what you can do with analytics. Put these tools in place. Off we go.

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Nonprofits Source

MARCH 21, 2018

We’ve put together a list of the most up-to-date stats on how nonprofits are using social media to make a difference. That’s why we’ve taken the guesswork out of the equation by curating only the best strategic marketing resources for Facebook, Twitter, YouTube, Instagram, Snapchat, and Pinterest.

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Social Media Resource Marketing Media 109

Classy

JUNE 24, 2021

Metrics matter because they give your nonprofit insights on decision-making and provide evidence for what kind of content to share. However, this amount of data can be overwhelming, so nonprofits have to prioritize which metrics to actually measure. Liking a post on Facebook is nice, but it requires the least amount of effort. .

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Social Media Track Conversation Media 122

Care2

APRIL 6, 2014

If your organization is struggling to find the right analytic tools to track your website traffic, social media presence, and how your reports, campaigns, or infographics perform across the web, check out this list of 5 helpful analytic tools. Google Analytics Report with Visually. Google Analytics Report with Visually.

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Analytics Track Metrics Tools 71

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

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Metrics Social Media Media ROI 56

CauseVox

JUNE 1, 2021

It’s easy to get bogged down by stats so make it relatable by designating an individual as the focal point and adding a personal, heartfelt narrative. 5) Fundraising Metrics. The most straightforward performance metric is the dollar amount raised. The second metric is the impact created by donors as part of the campaign.

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Websites Fundraising Site Create 52

Connection Cafe

AUGUST 1, 2017

For more interesting industry metrics, check out these 50 fascinating philanthropy stats —Danielle . I’ll go ahead and assume that your donors are thoughtful, analytical and either interested in or actively participating in the scientific community. Are there EOY tips for orgs that are Science and Research focused?

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

You need to pick the right hard data points, or metrics, that will help you harvest insights and improve your blog. Next, you need to know the right metrics to use, and employ the proper tools to collect the data. Most important, you need a strategy—either for yourself or for a team—to gather insights from your metrics.

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NTEN

DECEMBER 1, 2011

We very quickly saw a jump in the website metrics we track. The NTEN community is generally pretty tech savvy, so we saw them using blogs, Facebook, and Twitter to share news, likes and their own accomplishments. Traffic started to rise and we got lots of compliments on the new format. Looking to the Future.

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Content Create Newsletter NTEN 88

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

But from my stats surcease of sorrow, I realized - some things you can’t keep score. Deep into the analytics peering, long I stood there wondering, fearing. With Twitter, Facebook, Digg and Stumbleupon gone are the days forgotten lore. So I tweeted, questions and links, to see what each member thinks.

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ROI Social Media Slides Media 76

Connection Cafe

DECEMBER 22, 2013

Your supporters’ Facebook news feeds just got a quality content make-over, and grumpy cat is taking a backseat to high-performing posts. John Haydon let’s us in on a small, but powerful secret in his post: How to Hack Facebook Interests Lists for Content Marketing. So what’s a nonprofit to do? Infographics.

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