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Check it out, mate! The 2024 M+R Benchmarks Study is here!

M+R

Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. Here’s a small sample of what you’ll find: Average online revenue declined by 1% in 2023, while direct mail revenue fell by 6%. The social media landscape is changing quickly.

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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

The underlying analytics were impressive. Updates three years ago to Apple’s data privacy policies allowing users to limit tracking of email open rates have further complicated efforts to measure audience engagement. Fundraisers have other metrics available. Any number of variables can influence these metrics.

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Community Engagement and Social Media for Public Media

Amy Sample Ward

And the crowd is everyone else; yes, they are part of your service area or your “audience&# but you haven’t reached them yet. View more presentations from Amy Sample Ward. View more presentations from Amy Sample Ward. Metrics Template. Google Analytics for Facebook Pages. Google Analytics for your Wiki.

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Mapping Social Media Strategy to Metrics: Listen, Learn, Adapt #09NTC

Beth's Blog: How Nonprofits Can Use Social Media

Mapping Metrics to Strategy View more presentations from kanter. We'll examine what can and can't be quantified as well as various metrics and analytics tools. An understanding of the right metrics to use and how/when to incorporate qualitative information 3. Amy Sample Ward captured great notes. Takeaways: 1.

Metrics 50
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Embrace the Data, Change the World

Beth's Blog: How Nonprofits Can Use Social Media

I’m in Boston with Katie Paine as part of our book tour for “ Measuring the Networked Nonprofit ” where we jointly delivered a keynote at the e-metrics conference yesterday. The audience consisted of data geeks, data scientists, and analytics professionals! p/QTToUNlZjr/.

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Five Steps to Finding ROI

Amy Sample Ward

Many organizations struggle with the idea of ROI and metrics when it comes to social media because so much of it feels, well, untouchable. These 5 steps assume that your organization has already used a process to evaluate your audience and your goals and chosen tools and strategies that match the audience and organizational goals.

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What 2020 year-end fundraising can tell us about 2021 

M+R

One notable difference when looking at Giving Tuesday year to year is when these emails are sent: every group in our sample sent at least one email before the special day, with groups sending as many as three pre-Giving Tuesday emails. Karen is a Senior Data Strategist at M+R.