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Advocacy and Awareness: 4 Tips for Virtual Campaigning

sgEngage

Advocacy campaigns have evolved over the past few years, dramatically changing how nonprofit advocacy is conducted. While traditional methods can still impact supporters, more and more organizations interested in starting an advocacy initiative look to virtual campaigns first.

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4 Trends To Expect For Spring 2021 Fundraising Campaigns

Top Nonprofits

In this year’s spring fundraising campaigns, expect to see organizations: Emphasizing mobile giving. A rising trend in direct mail campaigns is including your text-to-give number and keyword in your letters, which is an effective way to integrate your digital and physical channels. Appealing to younger donors.

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How Nonprofits Can Identify and Steward Mid-Level Donors

Achieve

After all, each organization, depending on its size and scale, will have a different method for measuring who is considered a mid-level donor. Get to know them better by arranging meetings, and follow up regularly using their preferred contact method. Reporting and analytics. Express appreciation. Data tracking. Donor portal.

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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

MoveTheWorldUK captures all three complete with emojis and a campaign hashtag: Next, to add credibility to your Twitter Profile, upgrade your account to a Professional Profile and categorize your profile as a “Non-Governmental & Nonprofit Organization.” 8) Get to know your Twitter Analytics Dashboard.

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An Inside Look at Crafting a Strong Nonprofit Marketing Plan

Allegiance Group

For example, the truth Initiative leverages a multi-step SMS, email, and social messaging campaign to spread awareness of—and stop—the sale of tobacco in Walgreens. As a result, the advocacy campaign collected 5,300 youth names and rallied the support of more than 67,000 young people. Deep understanding of your audience.

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3 Ways to Efficiently Manage Your Organization’s Data

DNL OmniMedia

Data analytics allow your organization to track and quantify the impact it has on clients or the progress you’ve made toward your goals. This practice, called donor segmentation, is a popular method nonprofits use to uncover insights about their donors.

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5 Strategies for Building Long-Term Donor Relationships

DNL OmniMedia

The most straightforward method is adding personal information about a donor, such as their name and engagement history. For instance, when recognizing a donor , you might thank them for their most recent gift and give an update on a campaign that they recently supported. Analytics data can be especially helpful here.