2008 Advocacy Metrics Studies 
Nonprofit Tech for Good
APRIL 10, 2022
That said, the best practices below are based on Nonprofit Tech for Good’s experience using Twitter almost daily since 2008. Tweets can be 280 characters, but studies have shown that tweets between 71 and 100 characters perform better than longer tweets. It’s a community that takes a while to understand and adapt to.
Care2
MAY 14, 2009
M&R and NTEN just released an impressive benchmarks study that analyzed 32 nonprofits online advocacy and online fundraising programs in 2007 and 2008. The Nonprofit eBenchmarks study also analyzed specific list segments, such as donors vs. non-donors, geographically targeted audiences, surveys and tell-a-friend emails.
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Care2
MAY 14, 2009
57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Don’t be too alarmed though.
Care2
MARCH 26, 2009
57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)
Beth's Blog: How Nonprofits Can Use Social Media
NOVEMBER 12, 2009
The results of two new research studies about nonprofits and adoption of social media were released this week. Invest in social media capacity as a means of achieving brand building, advocacy and fundraising goals. Measure social media with key metrics for visibility, engagement and advocacy .
Care2
MARCH 25, 2009
Allyson Kapin, Editor-In-Chief ‘Tis the season for benchmark studies. In that spirit, Convio released their comprehensive online marketing study today that looked at close to 600 nonprofit organizations’ online marketing results and compiled benchmarks for evaluating fundraising, email, advocacy, and marketing success online.
Care2
JANUARY 6, 2009
57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Which metrics will help you achieve it?
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