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19 Digital Marketing & Fundraising Research Reports for Nonprofits

Nonprofit Tech for Good

The 2023 reports reaffirm the growing power of monthly giving, the need to clean your email list(s) regularly, and reveal that more nonprofits are understanding that social media requires an investment in social ads to produce results. The Giving Report 2023 :: Download [Canada] Published by CanadaHelps 3.

Research 293
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Useful Tips & Resources for Your Nonprofit’s Annual Report

Nonprofit Tech for Good

Even though nonprofit organizations aren’t required by law to publish annual reports, most nonprofit leaders recognize the value annual reports can provide. A well-written annual report will help you demonstrate your accomplishments to current and future donors, cultivate new partnerships, and recognize important people.

Report 337
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EveryAction Report Highlights Philanthropic Trends for Giving Week 2021

NonProfit PRO

EveryAction, a provider of technology to nonprofits, with a platform serving over 18,000 organizations, announced the release of its 2021 GivingTuesday Results report, a new initiative that highlights key findings for what’s driving individual giving and volunteerism during one of the year’s busiest giving seasons.

Report 236
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Report Reveals How Nonprofits Seek to Address the Marketing Technology Gap in 2023

NonProfit PRO

TechSoup and Tapp Network released the results of the 2022-2023 Nonprofit Digital Marketing Benchmark Report, which reveals the strategies used by over 100 nonprofits in 2022 and their plans for improvement in 2023.

Report 246
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ASI Releases 2023 Membership Performance Benchmark Report

NonProfit PRO

ASI has released the results of its global 2023 Membership Performance Benchmark Survey. The eigth annual survey, conducted in late 2022, examines membership trends, including recruiting, retention, and engagement.

Benchmark 246
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Reimagining the nonprofit annual report

Candid

The annual report has long been considered a must-have for nonprofit compliance and donor stewardship. Over the last five years, Candid has re-imagined our annual report approach to be more efficient and result in a more useful product that goes beyond compliance to support donor stewardship and brand awareness.

Report 116
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Demystifying the Overreliance on Tax Filings as Predictive of Future Results

NonProfit PRO

Many nonprofits make a serious error in thinking that the annual reporting of how the sector’s doing is predictive of the future. In reality, external factors such as changes in the economy, donor expectations, and leadership, have a much more significant impact on a nonprofit's future performance.

Files 246