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10 Donation Page Best Practices for Nonprofits

Nonprofit Tech for Good

Nonprofits are missing a big opportunity to stay more connected with their donors by not capturing their mobile phone numbers. The Telephone Consumer Protection Act (TCPA) asserts that if you have a donor’s phone number, or a donor supplies it, it is implied permission to text them any future messages.

Practice 363
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The Nonprofit Administration Dilemma: How Much Should You Spend on Fundraising?

Get Fully Funded

What About Ratings on Sites Like Charity Navigator? Fear of getting a bad rating on sites like Charity Navigator keeps many nonprofit leaders from spending money on fundraising. Charity Navigator wields a lot of influence in the nonprofit sector with its star ratings that take into account how much an organization spends on overhead.

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Does Your Nonprofit Need a Website Revamp? How to Tell

Top Nonprofits

Make sure your email addresses, phone numbers, and physical addresses are all current. If your conversation rate is low or bounce rate is high, it’s a good indicator that your site isn’t engaging your visitors. For instance, large text should have at least a 3:1 contrast ratio. Contact information.

Websites 115
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Before Publishing Your Annual Appeal, Ask Yourself These 5 Questions

Bloomerang

Here’s an example: As you can see, the ratio of ego-centric to donor-centric pronouns is an astonishing 18:3. There are only two headlines which, if read alone, give the following message: Bar pass rate continues to climb. It appears the incoming class looks swell and that bar pass rates are good. “you” and “your”? .

Question 142
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Top 2021 Fundraising Strategies: Mastering Online Appeals and Messaging

Bloomerang

A good ratio is three or four non-ask (cultivation) emails for each one with an ask (solicitation). When sending emails, personalize them as much as possible to secure higher open and conversion rates. Personalized emails have an average open rate of 18.8%, which is 5.7% A phone call? higher than non-personalized emails.

Strategy 142
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10 Year End Fundraising Mistakes to Avoid

Get Fully Funded

You know, the kind where you get mind-blowing results like higher than average email open rates, more donations than ever on Giving Tuesday, and surprise donation after surprise donation the last week of the year. Consistency will help people remember your message and your cause, which will increase your response rate and your revenue.

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Phonathons: The Fundraiser’s Ultimate Guide & 15+ Top Tips

Double the Donation

The idea of getting on the phone with alumni to ask for donations can be extremely intimidating. This strategy will help you callers feel more at ease when it comes time to dial a real donor’s phone number. Append employer data and phone numbers to either your entire file or best prospects. Match ratios.

Guide 98