Nonprofit Tech for Good

AUGUST 9, 2021

Related Webinar: Social Media Best Practices for Nonprofits. Launched on May 5, 2003, LinkedIn is a social network for professionals. Their use of the social network is mostly inconsistent and without strategy – the 10 best practices below are meant to change that. LinkedIn Pages. For example: 1.

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NetWits

JULY 10, 2012

Top 5 Social Media Tactics Every School Should Implement. 1) Stick to 3 Platforms - Blog / Facebook / Twitter. First off, your school should have a blog that’s the center of your social media strategy. Remember, great content is the key to successful social media. Stick to Facebook and Twitter.

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Nonprofit Tech for Good

DECEMBER 12, 2011

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment).

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Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits.

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Nonprofit Tech for Good

JANUARY 14, 2013

It’s commendable, but after four years of recession and the likelihood that you generously added social media to your already packed job description without compensation, it’s not sustainable and being overworked and underpaid will only lead to burnout and resentment. Despite popular memes that social media is “Free!”

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Social Media Management Media Social 237

M+R

APRIL 24, 2024

Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. The social media landscape is changing quickly. Nonprofits more than doubled TikTok audiences in 2023, while Twitter/X fans declined.

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Benchmark Studies Ireland Metrics 69

Forum One

MAY 25, 2023

As a government entity, you may have joined Twitter years ago, using it to provide valuable customer experiences to your constituents and communities. But what if Twitter is no longer a reliable way to interact with your “customers”? The majority of Americans who use Twitter have taken a break from the platform in the past year.

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Government Twitter Social Media New York 50

Care2

OCTOBER 15, 2013

If you manage social media for your organization, you probably face incredible pressure to show growth and success. That’s why you need to change the way you measure social media and declare a war on vanity metrics. Why is Social Media Data Important? But are these stats meaningful?

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Metrics Social Media Media Social 77

Qgiv

JULY 21, 2022

Known as the largest professional social networking platform, LinkedIn is the go-to resource for millions of job-seekers, professionals, and businesses to network and connect. For nonprofits, LinkedIn can be a valuable tool to add to your social media toolbox. What is the best way to use LinkedIn for a nonprofit?

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Tech Soup

OCTOBER 12, 2017

Eighty-one percent of Americans have social media accounts , and that number is expected to grow each year. Nearly all brands have a social presence, and libraries are no different. Libraries are using social platforms now more than ever before. Libraries use Facebook more than any other social platform.

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Library Social Media Media Social 80

NetWits

APRIL 13, 2013

That’s the hashtag we’ll be using when I start talking about the impact of social media on fundraising with John Haydon , Farra Trompeter from BigDuck, Carie Lewis from HSUS and Casey Golden from SmallAct at #13NTC. hr session we’ll get into … How have you seen social media evolve over the past few years?

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Social Media Media Social Fundraising 101

Nonprofit Tech for Good

FEBRUARY 13, 2016

The act of writing a comprehensive social media fundraising strategy is an essential first step in being successful on social media. Step 2: Write a Social Media Fundraising Strategic Plan. Template 2] Your Social Media Fundraising Strategic Plan. Step 3: Create a Budget.

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Social Media Media Strategy Fundraising 100

Nonprofit Tech for Good

DECEMBER 28, 2010

Title: Director of Emerging Media. Twitter: @ HumaneSociety , @ cariegrls. What was the very first social media tool your organization utilized, and when? I identified a trend forming with social networking, and set up our very first profile. What social media tools are you currently utilizing?

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Nonprofit Tech for Good

MAY 10, 2010

years, I have been providing lots of little tips on how nonprofits can increase their ROI through my Twitter , Facebook , YouTube , and MySpace Best Practices, but now that the vast majority of nonprofits utilize social media and have been for awhile, I think most of us are ready some more advanced strategies. For the last 4.5

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Social Media ROI Media Myspace 218

Amy Sample Ward

JULY 29, 2011

I recently had the opportunity to present a webinar for the National Center for Media Engagement , focused on community-driven engagement, and present a session at the Public Media Development and Marketing Conference , talking about building a social media strategy. Using Social Media. Metrics Template.

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Zen and the Art of Nonprofit Technology

SEPTEMBER 13, 2010

But since I’m not on twitter anymore, and I don’t read my RSS feeds as often as I should. In July, Idealware published the Nonprofit Social Media Decision Guide. I know for many of you this is old news. It’s great – chock full of good information, and some very, very interesting research.

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Social Media Media Work Social 129

Zen and the Art of Nonprofit Technology

APRIL 29, 2010

So while I’ve been off twitter, I’ve had time to research social CRM (funny, that.) But what about social media as another form of communication? There are good arguments for why social media will radically change standard CRM practices. And what I’ve found is pretty interesting.

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Metrics Social Synchronous Wikipedia 154

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2013

I spent a year co-writing on a book, “ Measuring the Networked Nonprofit ,” with measurement guru KD Paine because I felt strongly focusing on vanity metrics such as follower counts or Facebook likes was a waste of time. I didn’t get asked ”What are the best tools to measure followers on Twitter?”

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Attitude Social Media Measure San Francisco 97

Neon CRM

NOVEMBER 17, 2023

We’ll also be sharing the important metrics you need to keep an eye on to measure your performance. Use Social Media to Create an Online Community The average internet user spends roughly 151 minutes (that’s over two and a half hours) online every day. What is a Membership Engagement Strategy?

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Strategy Measure Social Media Metrics 98

Wild Apricot

DECEMBER 23, 2009

Whether your nonprofit is new to Twitter or you’re simply looking for fresh insights, Klout is a excellent (free) service worth a try. Not only does it give you a host of useful metrics in one tidy package, it actively helps you understand what the numbers mean and what you can do with them.( read more ).

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Metrics Twitter Social Network Analytics 61

Care2

MAY 31, 2013

During our discussion, Jessica and I talked about nonprofit and political campaigns obsession with vanity metrics. As social media becomes a bigger part of our online communications and outreach, the nonprofit and political campaign community has become way too focused on numbers rather than real engagement.

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Metrics Brain Social Media Social Network 75

Nonprofit Tech for Good

DECEMBER 20, 2010

Title (s): Manager, External Affairs and Associate, Social Media & Recruitment. Twitter: twitter.com/taprootfound. What was the very first social media tool your organization utilized, and when? Megan: MySpace was probably our first introduction to social media, but not sure the year we created the account.

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Social Media Foundation Examples Media 189

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Note from Beth: Many nonprofits do not have dedicated teams for social media and social media strategy and implementation is typically only a part of a someone’s job. Nonprofits nowadays invest serious resources to keep pace with the latest social media trends. Sprout Social. By Sacha Evans.

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Social Media Channel Difference Media 119

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. What Is Social SEO and Why Is It Important for Your Nonprofit? Now what exactly does it mean when we talk about social SEO?

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Search Alternative Social Social Media 59

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2009

This week's theme is social media ROI. That's what I've been thinking, speaking, and writing about and have also recruited guest posts on this topic. As KD Paine, the queen of social media measurement says, yes we can measure social media and here's how. There is a learning piece that has to happen first.

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ROI Social Media Metrics Conference 78

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 13, 2010

Social Media Measurement Tips View more presentations from Beth Kanter. I had a lot of fun doing a panel with colleagues Jordan Viator, Carie Lewis, and David Neff called " The Real Housewives of Social Media." Our task was to present practical and tactical information about social media using metaphors that related to housewives.

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Social Media Measure Jordan Tips 95

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

It also connects the social media technical assistance to results. Grantees get better at communication, proactive planning, partner engagement, message discipline and social media integration and measurement. Content Curation on Twitter. View more presentations from Beth Kanter.

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Social Media Training Train Network 97

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2013

Last week, I was lucky enough to be invited to participate in a meeting organized by the Robert Wood Johnson Foundation called “ Advancing Social Media Measurement for Foundations.” It was also quite useful to hear and try to t ranslate different evaluation frameworks and methodologies to social media.

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Measure Social Media Foundation Reflection 101

Beth's Blog: How Nonprofits Can Use Social Media

JULY 5, 2012

The Valid Metrics Framework, Updated to Include Social Media. SMMStandards Progress and Roadmap: Marklein and Paine Present the First Social Media Measurement Standards at the Dublin Summit. Social Media Measurement Standards: Progress and Roadmap – A Guest Post by Zan McColloch-Lussier.

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Measure Social Media Media Social 96

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

Social Media Roi Slidesbk. I’m doing a panel titled “Social Media ROI&# with Lauren Vargas from Radian 6 and moderated by Roz Lemieux from Fission Strategy. Here’s the description: Do you know what kind of an impact social media is having on your brand, mission, or bottom line?

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

” given by Rory MacPherson, principal, Trudel | MacPherson and Jai Sen,digital media strategist, Sen Associates. The always thoughtful and inspiring, Avinash Kaushik, suggests that there four social media metrics that we should focus on measuring across channels. Of course, you need to start with.

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Metrics Facebook Data Measure 96

Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Panelists: Wendy Harmon: social media manager, philosophy is to use social media to execute mission. Can’t wait! Analytics tools.

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Social Media Map Strategy Media 102

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 8, 2011

Aquariums and Zoos (and animal welfare groups) may a key asset to leverage for their social media content strategies: cute animals. Anthony Brown who does social media for the Zoo here in San Francisco let me know this morning that such a bench learning list exists. But is that really true?

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Social Media Connecticut San Francisco Learning 94

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. Photo by Dwinton. Feedburner doesn't provide those.

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Metrics Social Media Strategy RSS 81

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

I'm working with a small group of Packard Foundation grantees on a social media lab where they are implementing different social media experiments. We know that good practice is to establish measurable objectives for your social media strategy and identify the audience before you executive.

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Social Media Measure Action Media 113

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Flickr Photo by Kevlar. By: Rebecca Shore.

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Benchmark Social Media Global Project 103

Achieve

JULY 2, 2019

Recently, I was asked to conduct a social media marketing workshop at Planet Philanthropy (an annual conference for fundraising professionals by. After what felt like hours of agonizing over potential topics, one of my coworkers suggested the idea to discuss common social media mistakes we see our clients making all the time!

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