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How to craft a data-driven social media strategy for your nonprofit 

Candid

Creating a social media strategy can feel overwhelming. The problem is, this advice is often aimed at organizations with dedicated social media folks, or even teams of them. So, how can your nonprofit create a social media strategy that you can sustain? In a year, what will success look like?

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NTEN Webinar: Social Media Measurement Steps and How To Measure Engagement

Beth's Blog: How Nonprofits Can Use Social Media

We’ll also share some some tips and frameworks for measuring engagement to improve relationships with your organization’s stakeholders. How do you measure engagement? That’s the secret! How To Build A Ladder of Engagement by MixTape. Facebook Ladder of Engagement. Does your organization have a ladder of engagement?

Measure 98
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Top 12 Social Media Insights for Nonprofits in 2012

NetWits

The 2012 Nonprofit Social Networking Benchmark Report was released at 12NTC yesterday and it’s already stirring up discussions about how nonprofits are leveraging social networks as part of their fundraising and communications strategy. Top 12 Social Media Insights for Nonprofits in 2012. Facebook Pages and 1.2

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Measuring Your Social Media Success

NTEN

Read the complete article in NTEN's new quarterly journal for nonprofit leaders by subscribing to the journal for free! ] By Andrea Berry, Idealware Social media has provided nonprofits with a whole new toolbox for marketing themselves and engaging constituents. Now apply that to social media. Working for what?

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Zoetica Salon Insights: Social Media Measurement for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

While people are asking questions and sharing resources not related to the monthly theme (this month is measurement), quite a few are. The Social Media Measurement Checklist. The Challenges of Measurement : Getting Agreement on What To Measure. Participants pointed to the importance of small pilots.

Measure 101
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Zoetica Salon Summary: A Few Good Social Media Measurement Insights

Beth's Blog: How Nonprofits Can Use Social Media

The Zoetica Salon is a free online space for informal peer learning about nonprofits and social media. It is a place to share resources and ask and answer questions. This month’s theme was measurement – here’s a summary of the month’s learnings: Measurement Approaches. Measurement Challenges.

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Measuring Social (Media's) Impact and Reaching the Policy Makers that Matter

NTEN

One of the biggest advantages of social media is that—unlike the letter writing and petitioning of yesteryear—we now have more accurate, actionable data about the people who are reading our messages. But that isn't to say it's simple.