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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

4 Straightforward SEO Strategies for Nonprofits 1) Image optimization Images tell your nonprofit’s story and evoke emotion. When a search engine crawls your site, it sees words and code—not the image. You can tell Google or whomever what the image is about, which in turn will help your content get found.

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5 Design Techniques That Will Increase the Lifespan of Your Nonprofit’s Website

Nonprofit Tech for Good

Still, understanding your audience is the foundation of all other design strategies and directly influences the success or failure of a website. Anyone else edit the content until it’s just the right number of characters so it looks just so with the background image? In practice: 1) AMA Foundation. 2) Assembly | Malala Fund.

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3 Strategies to create an effective nonprofit homepage

Candid

It also solidifies their first impression of your organization and influences whether they’re interested in further exploring and supporting your cause. This is where an effective nonprofit homepage becomes especially important; it’s not only the first landing page supporters see. Ways to get involved.

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Build a Non-profit Website that Works [Steal These Ideas!]

Get Fully Funded

The experience people have on your non-profit website will influence what they think about you and if they think they can trust you. Let’s break it down: Logo: Your logo is an image that gives people a feel for what your organization is about. A logo can’t tell someone everything about an organization. Colors: Colors are so important.

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Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

Image from Flickr by Xurble. Brian Gardner defines social proof as “the positive influence created when people find out others are doing something – now, suddenly, everyone else wants to do that something too.”. Here are a few images from the charity: water website that show how they employ social proof.

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Seven Tips for Using LinkedIn’s Publishing Platform

NonProfit Hub

Your nonprofit doesn’t have to be dubbed an “Influencer” on LinkedIn (a coveted invitation-only title) in order to build online influence. A few best practices include: Write a compelling headline. Include an eye-catching image at the top of your posts. Bold important text. Break up longer paragraphs.

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Creating a Natural Conversation on Your Donation Landing Pages

NonProfit Hub

They have a good headline at the top of the page, and they use a three-column layout that mirrors their branding throughout the site. We changed the headline to convey value, gave the copy contextual placement near the form, and moved the email acquisition form into the eye-path of the visitor. Let’s look at another experiment.