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Understanding the Psychology of Why Donors Give to Nonprofits

Nonprofit Tech for Good

When you think of why your nonprofit’s donors support your organizations, do you expect each of their motivations to be the same? Are you acknowledging those differences in the way you build relationships with these supporters? Why is the Psychology of Giving Important? What has Research Shown About Why Donors Give?

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Bloomerang Acquires Qgiv to Create a Giving Platform that Puts Relationships at the Heart of Fundraising

Qgiv

Over the years, our fundraising technology has grown to include a full suite of event and online giving tools—supporting thousands of changemakers just like you. As one team, we can offer a holistic solution for your fundraising and relationship management needs. Deeper donor insights. Unified data.

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Visibility and relationships: Effective fundraising for small nonprofits

Candid

Grassroots organizations provide vital services to local communities, yet they struggle to compete for grants against large national nonprofits that can leverage robust development teams, considerable fundraising experience, and established relationships with grantmakers. Funders look to Candid profiles to guide their giving decisions.

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Deepen the Donor Relationship by Focusing on the Donor Journey

Get Fully Funded

A solid donor relationship is the backbone of successful fundraising. When donors feel like they’re making a difference and that they’re valued for their contribution, they stick around and keep giving. That means you should think about what your donor gets out of your relationship. Simple as that.

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4 Reasons Why Donors Don’t Give

NonProfit PRO

One of the most crucial parts of nonprofit fundraising is finding donors. If a donor doesn't give, your organization can't adequately serve its mission. But creating a potential donor portfolio isn't always easy.

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6 smart fundraising strategies to drive major giving success

EveryAction

from our friends at Double the Donation Major giving strategies play a major role in many nonprofit organizations’ fundraising success. And the larger your organization, the larger the gifts you can expect to receive⁠—that is, of course, when your team has a plan to cultivate and steward key donors.

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5 Fundraising Trends to Watch for in 2024

Nonprofit Tech for Good

By Wendy Mercurio , Content & Education Specialist at Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. December is an important month for nonprofit fundraisers. Fundraisers can receive helpful cues from these intelligent tools.

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