Neon CRM

NOVEMBER 15, 2023

Direct mail is too often associated with the past. Some assume direct mail is ineffective today and that younger audiences don’t want to receive it. But direct mail isn’t dead —the personal touch, visibility, and open rate that comes with direct mail have made it significant in the digital age. Here’s why!

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Mail Campaign Donor Tips 52

NonProfit PRO

FEBRUARY 1, 2022

Direct mail is extremely effective for nonprofit fundraising. With ever-increasing postage rates, it can eat away at your donations. You should not stop sending direct mail, but there are some things you can do to decrease the amount of postage you pay.

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Mail Rate Nonprofit Donation 298

Achieve

JUNE 2, 2021

direct mail campaigns. are no longer effective because of the digital revolution. But in reality, when done correctly, they can be just as effective as digital marketing. . benefits of direct mail. direct mail and digital marketing. can work together to create more effective campaigns than either can alone. .

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Mail Course Campaign Digital 94

Nonprofit Tech for Good

NOVEMBER 9, 2020

Spamming is illegal, and often goes straight to a junk mail folder. One of the quickest ways to build a list of cell phone numbers is through a text-to-donate or text-to-give mobile platform. With text-to-give, the donation is charged to the donor’s cell phone bill. So how can you legally and easily build your list?

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Communication Donation Tech Tools 300

NonProfit PRO

AUGUST 24, 2022

While economic health can be unpredictable, there are tactics you can employ to help ensure your organization operates efficiently and effectively through uncertainty.

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Digital Donation Marketing Effective 286

Get Fully Funded

MAY 29, 2023

The most important thing you must do when you receive a donation of any size is immediately thank your donor warmly and provide a donation receipt. And it can’t be just any boring donation receipt. Let’s take a look at what an awesome donation receipt looks like so you can nail yours. What makes a good ambassador?

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Donation Online Create Gift 98

Nonprofit Tech for Good

MARCH 20, 2024

Direct mail was the second most preferred channel at 21%, followed by social media (17%), text messaging (8%), and phone calls (2%). Great Nonprofits ] 84% of online donors are more likely to give if their donations are matched by their employer. Double the Donation ] The current donor retention rate is 41.9%. billion—only 0.6%

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Statistics Online Fundraising Benchmark 240

Bloomerang

APRIL 6, 2021

Now more than ever, effective fundraising is what your nonprofit depends on to survive. Whether you’re sending general donation requests, sponsorship requests, or end-of-year-appeals, it’s important to amplify your fundraising campaigns as broadly and loudly as possible. . Direct Mail. We’ll answer the following questions: .

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Mail Channel Strategy Fundraising 61

Nonprofit Tech for Good

AUGUST 4, 2023

Their average individual gifts are the highest among all generations, so securing even one donation from a member of these generations is a huge win. 1) The Silent Generation (1925-1945) 88% give to charity, donating an annual average of $1,367 across 6.2 organizations** 11.8% organizations** 23.6% organizations** 25.9%

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Bloomerang

JUNE 9, 2021

What’s the formula for effective fundraising?” . This is the “formula” for just about all effective fundraising strategies. When speaking with Millennials, Gen X, and Gen Z people about direct mail, you often hear, “I just throw that out.” Let’s go back to direct mail fundraising, for example. . Well, here it is: 12141.

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Effective Fundraising Mail Gift 112

Get Fully Funded

NOVEMBER 11, 2021

You probably learned that not everyone needs to be in your office to effectively carry out their jobs. Let’s say that your contributions from direct mail donors of less than $1,000 fell off by 60% in 2020 as compared to the previous year. But effective training can’t be random or simply function as a reward for a job well done.

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Training Train Volunteer Effective 105

DNL OmniMedia

MAY 13, 2021

Guest post blog submitted by: GivingMail, a leading provider of direct mail solutions. In order to truly maximize your fundraising efforts and better engage with the individuals who help fund your mission, an integration between direct mail marketing and a digital channel is a huge step in the right direction. . Let’s dive in!

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Mail Integration Digital Strategy 52

Allegiance Group

SEPTEMBER 16, 2022

If so, you’ll want to read our tips for better writing effective fundraising letters. At Allegiance Group, when we talk about fundraising writing, we focus primarily on direct mail and email appeals directed toward individual donors. Use fundraising language when asking for donations.

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email Effective Fundraising Language 52

Bloomerang

FEBRUARY 10, 2023

In this post, we talk to Lydia, a n instructor in Louisiana, about why she makes a yearly donation of $100 to the Community Foundation of Southwest Louisiana (SWLA). The Cause : The Community Foundation of SWLA The Donation : $100 (yearly) What inspired you to make a donation to the Community Foundation of SWLA?

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Foundation Local Louisiana Donation 86

Bloomerang

FEBRUARY 28, 2023

Contributing memorial donations is a meaningful way to honor someone’s life after they’ve passed away. Your nonprofit should have a clear strategy for managing memorial donations and building relationships with donors and the family of the deceased. Managing memorial donations requires sensitivity and thoughtfulness.

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Donation Management Tips Gift 104

Achieve

JULY 26, 2021

It’s easy to get overwhelmed when you’re thinking about how you’d like to ask your supporters for a donation. Maybe you’ve hosted a couple of events already or have launched a fundraising campaign, but have found that your messaging hasn’t resulted in many donations. Make it easy to donate. Track your donations. .

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Donation Fundraising Tips Channel 85

TechImpact

JULY 16, 2014

According to a 2013 study conducted by Blackbaud , overall donations to nonprofits increased in 2013 by 4.9%, and digital donations increased 6.4%. Why are Americans donating more to charitable causes more than ever before despite the severe economic climate of 2013? Direct mail. Image courtesy of Fundraiser Help.

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Donor Effective Fundraising Blackbaud 237

Qgiv

SEPTEMBER 10, 2021

Writing an effective nonprofit donation receipt is important, but it doesn’t have to be stressful! But a well-crafted donation receipt has lots of other benefits. Why do donation receipts matter? That’s why you need to make sure your nonprofit donation receipts are scheduled to send as soon as a gift is made.

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Arts Donation PDF Gift 105

Bloomerang

OCTOBER 30, 2023

The most effective year-end appeals focus on the need and your organization’s mission in fulfilling that need. Make it easy to give: Make sure the donation process is as smooth as skating over fresh ice. It’s important that you infuse a warm, personal touch in your year-end appeals. Throwing a gala?

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Lesson Effective Create Giving 82

Qgiv

JUNE 23, 2021

As your nonprofit organization continues to grow, it’s time to consider investing in an effective fundraising platform that truly accommodates your nonprofit’s size, financial needs, and developing fundraising strategies. Consider how much you should raise to effectively help your mission while keeping your budget in mind. .

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Campaign Effective Fundraising Nonprofit 98

Nonprofit Tech for Good

SEPTEMBER 23, 2020

From the 2020 Global Trends in Giving Report : 2) 9% of donors worldwide donated to a nonprofit, NGO, or charity on GivingTuesday 2019. Direct/Post mail (credit or debit card, cheque) – 12%. 8) 47% donate to crowdfunding campaigns that benefit NPOs, NGOs, and charities. The median gift size was $50. Asia – 26%.

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Statistics Donor United States NGO 363

Kindful

JUNE 10, 2021

You should send a thank you letter to anyone who donates to your organization. Taking the time to write a thank you letter demonstrates how appreciative you are of the person’s donation, which in turn could lead to additional donations from that individual in the future. When do you send a thank you letter?

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Donation Template Donor Process 118

sgEngage

FEBRUARY 17, 2023

Add “subscribe” buttons not only on your website, but also in the footer of your emails, in email signatures, on direct mail QR codes, and in your social media bios. Renew your membership Meet our cancer warriors Become a donor When you write your call to action, remember that strong action verbs can be effective, but so can nouns.

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email Communication Effective Fundraising 75

Nonprofit Tech for Good

AUGUST 6, 2023

According to DonorBox nearly one-third of all annual gifts come in December, and nearly half of all online donations come in the last week of the year. Online channels (email, social media, website, donation forms, and texting) encourage real-time interactions, personalized messaging, and taps into tech-savvy younger donors.

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Practice Fundraising Guide Channel 244

Bloomerang

MARCH 8, 2024

Today’s question comes from a nonprofit employee who wants advice on whether they can credit a donation in 2023 if the check was dated 2024: Dear Charity Clairity, A donor advised in early December a $20,000 check was mailed to us. Well, when it comes to donations, possession is all of the law! But it’s a bit tricky.

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Calendar Difference Mail Law 91

Nonprofit Tech for Good

APRIL 3, 2022

A CTA is an invitation to take action, such as donating, volunteering, signing up for something, signing a petition, pledging to do something, etc. Pay for the admission or ticket fee for people who you think should attend your nonprofit’s events with the hope they’ll donate on-site or in the future. Then help implement these tools.

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Fundraising Mail Law Donation 353

Allegiance Group

JUNE 7, 2023

Fundraising is a year-round concern for nonprofit organizations, delivering the critical donations and contributions they need to keep their operations running. 3 FAQs How Marketing Can Increase Donations Let’s get started by walking through the different people and groups you’ll ask for donations to your nonprofit. Foundations.

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Donation Practice Fundraising Gift 52

Top Nonprofits

JULY 26, 2021

Donors who reach your donation page are at a critical point in their engagement, and what they find on your donation page will leave a lasting impression. Your donation page’s content and presentation impacts whether visitors give, how much they contribute, and whether they’ll donate again. Have increased shareability.

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Donation Nonprofit Gift Channel 111

sgEngage

FEBRUARY 18, 2023

Add “subscribe” buttons not only on your website, but also in the footer of your emails, in email signatures, on direct mail QR codes, and in your social media bios. Renew your membership Meet our cancer warriors Become a donor When you write your call to action, remember that strong action verbs can be effective, but so can nouns.

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email Communication Effective Fundraising 68

Bloomerang

MAY 26, 2022

As a nonprofit fundraising professional, you’re always thinking of ways to encourage your donors to increase their donation amounts. This is where suggested donations can play an important role in your fundraising strategy. What are suggested donations? How to choose suggested donation amounts.

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Donation Donor Gift Nonprofit 72

Double the Donation

MAY 2, 2023

Fundraising letters might seem like an old-fashioned way to solicit donations, but they can be extremely effective when done well. And despite the implications, they don’t have to be delivered via snail mail, either. Top tip: Make your appeals stand out from the crowd with fundraising eCards!

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Template Action Fundraising Mail 98

Kindful

JULY 22, 2021

Whether you have a person on staff to handle your appeals or you outsource your needs to a consultant, you should equip them with all the information they need to produce the content that will inspire your supporters to donate to your nonprofit. . What information do you need when producing an effective fundraising appeal?

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Effective Fundraising Audience Communication 109

Neon CRM

MAY 31, 2023

Fundraising metrics are the key to unlocking your most effective, generosity-encouraging strategies. Direct Mail Fundraising is Responsible for 60–80% of Revenue Online donations’ popularity continues to rise, but direct mail isn’t dead. In fact, 60–80% of all fundraising revenue is raised through direct mail.

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Statistics Fundraising Metrics Mail 97

Saleforce Nonprofit

MARCH 23, 2022

Direct mail fundraising was relatively accurate in PFLAG’s legacy fundraising system, but membership updates were coming in through a clunky external tool that was hard to manage. Increased Donations : Integration with Salesforce powered our online donations, as well as the critical “Find a Chapter” functionality on our website.

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Puerto Rico District of Columbia Donation Chapter 93

Bloomerang

AUGUST 29, 2023

To effectively ramp up fundraising, your nonprofit needs the right online fundraising platform for your needs. Online fundraising platforms are software solutions that your nonprofit can use to solicit, accept, and process donations made via the internet. Transaction fees: These can be a percentage or fixed fee levied on each donation.

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Platform Donation Online Fundraising 61

Connection Cafe

MARCH 26, 2021

Digital marketing can reach new heights when it’s supported by a direct mail marketing campaign that works in tandem with your online strategy. To explain how this works, this article will discuss how direct mail can: Build Momentum. Direct mail can help give your fundraising campaigns a sense of progression. Show Gratitude.

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Mail Support Channel Campaign 44

EveryAction

JULY 31, 2023

from our friends at Double the Donation The final few months of the year hold great significance for nonprofit organizations as a critical time for fundraising. Understanding matching gifts Matching gifts are a type of corporate philanthropy where companies pledge to match employees’ donations to eligible nonprofits.

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Gift Guide Calendar Philanthropy 201