Remove Difference Remove Global Remove Headline Remove Images
article thumbnail

6 Reasons SEO Is Important to Nonprofits and Why

Nonprofit Tech for Good

These can be very different. Use keywords in image titles. Instead of uploading an image with an assigned name, rename the image with your keywords. Do this for any image, PDF or video you upload. Use the “mullet” philosophy when writing website and blog headlines. It cares about keywords.

St. Louis 246
article thumbnail

5 Design Techniques That Will Increase the Lifespan of Your Nonprofit’s Website

Nonprofit Tech for Good

If you offer many different paths on your site, a good strategy is to let users pick their own way forward. The answers to these questions will help guide your design decisions anytime you encounter organizational changes… or global pandemics. In the examples below, some websites chose to ask their visitors what they need.

Technique 327
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What does a Purpose-Driven Company Look Like?

Saleforce Nonprofit

You’ll find it sprinkled throughout your social media feed and making headlines at the Cannes Lions International Festival of Creativity. Leaders at companies, global brands, nonprofits, and everyone in between are asking that important question: what is a purpose-driven company? 5 Ways Brands with a Purpose Make Positive Impact.

Companies 106
article thumbnail

5 Tips to Make Your Website Get Better Search Rankings

Tech Soup

Load keywords in all the important places — page titles, meta descriptions, and headlines. All page titles and meta descriptions on a website need to be unique or different from each other. You also need a headline that is similar to the page title. Image / Alexis Wilke / CC BY-SA. spanhidden.

Search 36
article thumbnail

Building Personal Relationships with Thousands at a Time

NetWits

Sure, you could highlight all three programs, but with competing imagery, a mutli-topic appeal and non-specific headline, you’re basically taking a gamble that the email will even be read, much less personally relevant and meaningful to the constituent receiving it.

article thumbnail

Learning From COVID: 5 Self-Care Approaches For The Nonprofit Sector

The NonProfit Times

Operating under crisis is often the norm for nonprofit managers, and COVID-19 is revealing the complexity of global crises and their bearing on self-care for individuals in the sector. That safety will look different for different types of organizations and mission areas, and for individuals, but it is worth it to discover what works.

article thumbnail

Transparency, Social Media, and Dealing with Criticism

Beth's Blog: How Nonprofits Can Use Social Media

Charback's witty post describes a fictional (but ripped from the headlines) situation of a corporate blogger who has to address a customer's negative, vocal, but accurate criticism on the customer's blog. How you invite your customer service teams into the medium can spell the difference between harmony and hatred. transparency???,