Contact ROI Studies Trend 
Allegiance Group
APRIL 15, 2024
Contact Us! Studies show that 63% of Gen Z consumers were more excited about direct mail in 2022 than they had been in previous years. Direct mail can benefit your nonprofit in many ways, from connecting with donors in a personal way and yielding a high ROI. Let’s get started! Does direct mail work? The market landscape.
Nonprofit Tech for Good
JUNE 23, 2020
The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes. 2020 Social Media Size Guide ).
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Everyaction
MAY 24, 2018
The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. Using an out of date email list.
Beth's Blog: How Nonprofits Can Use Social Media
NOVEMBER 22, 2011
Note from Beth: I had pleasure of facilitating a panel discussion in October at the recent Grantmakers in the Arts pre-conference on technology and media with Rory MacPherson where I learned about some of the preliminary study result he discovered. From these questions, our national study, How Strong is Your Social Net? was created.
Nonprofit Tech for Good
SEPTEMBER 14, 2010
Beyond adding your nonprofit on the desktop site, most of the ROI from using Foursquare comes from using it on an iPhone, Android phone, or Blackberry. It is a trend I would definitely be monitoring at www.mobilepaymentsworld.com. TextPlus allows you to easily send group texts to your smartphone contacts. Foursquare.
Qgiv
JUNE 8, 2021
The Fundraising Effectiveness Project recently released their 2020 Fourth Quarter Report, which examined giving trends for the entire 2020 calendar year. Though retention rates fell, they are still in the same general percentile neighborhood that they have been since 2006 (the first year of the FEP study). 2020 is no exception.
Beth's Blog: How Nonprofits Can Use Social Media
FEBRUARY 13, 2014
Nonprofits nowadays invest serious resources to keep pace with the latest social media trends. Earlier this month, the Ad Council hosted a webinar on the topic of social media ROI with three great social media minds to help us navigate these and other thorny online issues. How much effort are your social media channels really worth?
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