Nonprofit Tech for Good

APRIL 5, 2024

Effective Marketing Starts With an Event Website An event website is the biggest must-have marketing tool for your golf tournament. You’ll want to be sure to keep the site up-to-date with any new details or information like the event itinerary, any add-ons or contests , food and beverage, raffle prizes or auction items, and player gifts.

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Double the Donation

MAY 4, 2023

Corporate matching gifts have significant nonprofit fundraising potential, and one of the easiest, most effective ways to raise awareness for these programs is through personalized donor outreach.

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Gift Channel Awareness Nonprofit 52

Candid

APRIL 14, 2021

One way to get more funding is to start or grow your major gifts program to channel resources toward an equitable recovery for all. Starting a major gifts program can be intimidating. First, define (or revise) what a major gift is at your organization. Major gifts fundraising is a team sport. Start somewhere.

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Gift Program United States Script 106

Bloomerang

JUNE 9, 2021

What’s the formula for effective fundraising?” . This is the “formula” for just about all effective fundraising strategies. Although they’ll often go to their computer and do it—which is a discussion for another day about the power of multi-channel marketing.) Has anyone ever asked you, “I just don’t get it.

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Bloomerang

AUGUST 7, 2023

Today’s most effective marketers engage in inbound (pull) marketing. And it’s why the way we’re used to categorizing gifts as small, medium, and large (or “new,” “mid-level,” and “major”) may not be the most fruitful strategy. Let’s stop giving gifts, and donors, these outdated labels. But it doesn’t really work that way.

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sgEngage

OCTOBER 27, 2021

Employer matching gifts offer ample benefits to each stakeholder, including the company matching the gift, the employee making the initial donation, and the nonprofit receiving the funds. . Some of the most notable advantages to nonprofits from employer matching gifts include: Added fundraising revenue. Improved donor retention.

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Gift Benefit Ratio Nonprofit 81

Qgiv

SEPTEMBER 1, 2021

What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations. What is multi-channel marketing? Here are some tips!

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EveryAction

AUGUST 3, 2023

And the larger your organization, the larger the gifts you can expect to receive⁠—that is, of course, when your team has a plan to cultivate and steward key donors. The Pareto Principle, also known as the 80/20 rule , states that roughly 80% of the effects come from 20% of the causes. Feel like your fundraising team could use a boost?

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Bloomerang

APRIL 6, 2021

Now more than ever, effective fundraising is what your nonprofit depends on to survive. Deciding on the channels through which to send your appeals can be tough—there are so many ways to reach donors these days. What is multi-channel fundraising? Why should I use a multi-channel approach? In fact, you shouldn’t! .

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Mail Channel Strategy Fundraising 61

Qgiv

JUNE 23, 2021

As your nonprofit organization continues to grow, it’s time to consider investing in an effective fundraising platform that truly accommodates your nonprofit’s size, financial needs, and developing fundraising strategies. Consider how much you should raise to effectively help your mission while keeping your budget in mind. .

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CauseVox

MARCH 9, 2021

They tend to give 2x more over their lifetimes than those who repeatedly give one-time gifts. To optimize for recurring giving, you’ll want to create customized donation tiers that help drive more recurring gifts. To create the perfect donation tiers , take a look at the average gift your monthly donor gives.

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Saleforce Nonprofit

AUGUST 31, 2022

Myth 1: Getting to know prospects is manual work Tools like iWave streamline our prospect research by automatically aggregating and analyzing publicly available data to create rich (pun intended) donor profiles for our major gift officers. Donor prospects in Salesforce with an iWave Score of 4 get added to the major gift portfolio.

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Gift Strategy Amazon Digital 52

Classy

JUNE 4, 2021

A simple way to boost funds with minimal effort is to allow your donors to double eligible donations through employer matching gift programs. Matching gift programs are a form of corporate philanthropy in which companies financially match the individual donations their employees make to charitable organizations.

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Gift Strategy Ratio Fundraising 57

EveryAction

OCTOBER 6, 2022

From major gifts to donations the price of a cold brew, contributions from individuals often make up the largest portion of Americans’ charitable giving. Sustaining gifts, or gifts that occur on a regular basis, are convenient, customizable, and fuel connections for long relationships with donors. What does the tone feel like?

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Bloomerang

DECEMBER 16, 2021

Julie Ordoñez will outline a proven strategy, messaging and action steps you can implement right away to close major gifts faster, ethically. We’re here to talk about 3 steps to closing over $10,000 gifts by December 31st. It is not too late to raise major gifts this year. Julie: Let’s do it. That’s right.

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sgEngage

MARCH 22, 2022

Furthermore, focusing on retaining donors is also far more cost-effective than navigating a constant need to acquire more support. But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. It’s important to remember that we live in a hybrid landscape.

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EveryAction

NOVEMBER 9, 2022

From there you can create two versions of your appeal: 1) thanking active donors for their previous contributions and asking for a final end-of-year gift to maximize their support, and 2) reminding lapsed donors about your organization’s important work while also letting them know they still have time to make a donation.

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Gift Consultant Audience email 207

Achieve

DECEMBER 8, 2023

Effective fundraising can help your program put on better shows, train students more effectively, and ultimately boost its reputation for high-quality instruction in the arts. Leverage Multiple Communication Channels One key data point to track in your database is your alumni’s preferred communication channels.

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Arts Create Fundraising Tips 52

The Modern Nonprofit

MARCH 26, 2024

Preparation is key To effectively retain emergency donors, you must have a solid foundation in place. Effective Communication During Emergencies During emergencies and disasters, timely and effective communication is critical for connecting with donors and providing real-time updates on relief efforts.

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Support Donor Community Retention 52

Qgiv

APRIL 15, 2024

Legacy gifts provide your donors an opportunity to help your organization past their own lifetime! By leaving a legacy gift to your nonprofit, your donors invest in your future and to continue supporting the work they cared about throughout their life. What’s a legacy gift? Gifts of life insurance.

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Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Additionally, holding onto physical mail may remind them to make another gift in the future. This shows that appreciation for this communication channel is growing among younger generations.

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Mail Fundraising Nonprofit Channel 52

CauseVox

AUGUST 29, 2023

Don’t miss this chance to learn valuable insights and practical tips that will help you conquer GivingTuesday and turbocharge your campaign results!

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Guide Channel Campaign Gift 77

Neon CRM

MAY 31, 2023

Fundraising metrics are the key to unlocking your most effective, generosity-encouraging strategies. This statistic also confirms the importance of effective subject lines for nonprofit fundraising emails. You’re not stuck with one channel for every campaign. Donors want to know the specific impact their gift will make.

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Statistics Fundraising Metrics Mail 97

sgEngage

APRIL 20, 2021

When implemented effectively, recurring gifts have the potential to increase supporter engagement and multiply your earnings. Get recurring gift options in front of your donors where they already spend most of their time: online! Actively promote your recurring gift program. Actively promote your recurring gift program.

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Nonprofit Tech for Good

SEPTEMBER 12, 2021

Show them precisely what impact their gift will make. Similar to how consumer brands use holidays like Black Friday and Cyber Monday to ignite the spirit of the holiday season and boost foot (or click) traffic, nonprofits can leverage Giving Tuesday to attract donor awareness, gifts, and loyalty. Provide suggested donation amounts.

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Nonprofit Tech for Good

APRIL 21, 2022

Thankfully, there are plenty of effective and thoughtful ways that nonprofits can show donors the impact of their donations: 1) Give thanks. Receiving that small gift—along with annual updates on how “their” animal is doing—is measurable, touchable, huggable proof that an annual subscription is a big deal. 5) Give numbers.

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Impact Donation Donor Social Media 341

Allegiance Group

APRIL 15, 2024

It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Which strategies were most effective at attracting first-time donors? Select communication channels and advertising platforms for the campaign. Evaluate past fundraising and acquisition campaigns.

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Fund Donor Strategy Search 52

Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. For example, let’s say that your nonprofit is trying to raise more funds by securing more matching gifts. Choose your digital marketing channels. Measurable.

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Digital Marketing Create Social Media 59

Nonprofit Tech for Good

JUNE 23, 2020

According to the 2020 Benchmarks Report , revenue from monthly gifts increased by 22% in 2019 and now accounts for 17% of all online revenue for nonprofits. For detailed best practices on how to use email effectively, see 10 Email Marketing Best Practices for Nonprofits. 2020 Social Media Size Guide ).

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Bloomerang

MAY 15, 2023

Are you using one master email list that includes your monthly donors, volunteers, everyone who’s ever made a gift at any level, people who attended your annual event once, and people who signed up to get your emails on your website? In an age of hyper-personalization, sending the same message to everyone just isn’t effective.

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Neon CRM

AUGUST 11, 2023

If those new donors never make a second gift, that return on your investment won’t grow. But, if you can inspire new donors to give a second $50 gift, you’ll net $60 instead of $10. Retaining your donors is the most sustainable, cost-effective way to raise money. Made in-kind gifts? After reading a Facebook post?

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Retention Donor Gift Template 98

Care2

MARCH 17, 2014

Is your nonprofit effectively engaging donors? Their goal was to observe how some of America’s most notable charities are integrating their donor communications across multiple channels. DonorDigital tracked the following: How long did it take to receive a direct mail acknowledgement or a welcome package for the online gift?

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Nonprofit Tech for Good

AUGUST 19, 2023

For this to be effective, it’s critical that your organization invests in a fundraising platform that will automate many of the tasks associated with making a donation , such as donor acknowledgement and tax receipting. Creating effective email fundraising campaigns will result in more donations down the line.

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Neon CRM

OCTOBER 31, 2023

Ask: Send a personalized request for support that acknowledges the donor’s past gifts and shares the impact their donation will make. Thank: Always send a “thank you” message to every donor, no matter the size of their gift. Knowing what channels to use—like whether you need to email donors versus posting on Facebook—is one thing.

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Donor Strategy Nonprofit Phone 98

Nonprofit Tech for Good

AUGUST 29, 2022

Once you have a core group of volunteers, word-of-mouth can be one of your best channels for finding new volunteers. When determining how to communicate, use a variety of communication channels to build strong relationships with your volunteers. There are many ways to recognize your volunteers. It can increase productivity and speed.

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Greater Giving

MAY 9, 2023

By partnering with corporate organizations, you can benefit from their resources, including volunteer support, event sponsorships, matching donations, and major gifts. Encourage companies by recognizing their contributions on your organization’s website and social media channels. What is Corporate Philanthropy?

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EveryAction

JULY 3, 2023

For instance, EveryAction’s unified CRM combines all of your digital and development tools for more efficient and effective fundraising. When a donor fills out an automatically mobile-optimized EveryAction donation page, you’ll be able to instantly use that data to inform campaigns in other channels, from email to telemarketing.

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