The Case for Cause Marketing

Connection Cafe

The below is an excerpt from a new eBook from Blackbaud, The Case for Cause Marketing. Who needs a seat at the table to build a successful cause marketing program? Who should be part of a company’s cause marketing task force?

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Reactions from Cause Camp 2019

NonProfit Hub

Cause Camp 2019 is a wrap! We interviewed each Cause Camp presenter and sent an anonymous survey to all attendees, whether they were physically present or joining us online. ” There are a number of things that differentiate Cause Camp from other nonprofit conferences.

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Trending Sources

2020 Cause Awareness & Giving Day Calendar for Nonprofits

Nonprofit Tech for Good

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising campaigns. 17: National Nonprofit Day — #NationalNonprofitDay (Internationally recognized).

Cause Camp 2020 Speaker Lineup

NonProfit Hub

Cause Camp 2020 is going to feature next level content. They will be covering topics from across the nonprofit sector including diversity, stewardship, donor experience and self-care. Cause Camp 2020 Host. The post Cause Camp 2020 Speaker Lineup appeared first on Nonprofit Hub.

Share Stories to Further Your Cause

NonProfit Hub

However worthy your cause, sometimes it can be hard to measure your day-to-day progress. If you’re having trouble getting momentum behind your cause, try to share stories. First and foremost, storytelling is the easiest way to create personal appeal for your cause.

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Introducing: Cause Camp 2019 Speaker Lineup

NonProfit Hub

Cause Camp is just a couple of months away, and we want to introduce you to the unprecedented thought leaders who will be educating and inspiring you along the way. Without further ado, your Cause Camp 2019 speakers and the topics they’ll be presenting in March! Cause Camp Featured

For Sale for a Cause: Greenleaf

Judi Sohn

Some more images: For this one, I’d like to start the bidding at $125 for the nonprofit of your choice. If you want background on what I’m doing this year, read this post first. No doubt, this was one of my favorite projects to date.

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2019 Cause Awareness & Giving Day Calendar for Nonprofits

Nonprofit Tech for Good

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising campaigns. The real-time, in-the-moment nature of cause awareness and giving days can inspire donors to give provided that your nonprofit knows how to promote the days effectively.

For Sale For a Cause: Four Seasons

Judi Sohn

My 3rd shawl completed in 2018 is ready to go to a good home and support a great cause of your choice. I’d be honored to send it to you for a minimum of $75 which I’ll donate to the nonprofit organization of your choice and have my company match (progressive causes preferred).

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Turning Pain into Gain for a Cause

Connection Cafe

The runner or walker or biker becomes a means to the end of raising the profile and funding for that cause. The individual is their cause. Nonprofit Fundraising crowd fundraising crowdfunding event fundraising tips everyday hero storytelling

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Takeaways from Cause Camp 2018

NonProfit Hub

Yet another Cause Camp is officially in the books. If you were unable to attend, or if you want to relive some of the magic, we’ve compiled our top takeaways from Cause Camp 2018. The overhead myth was once again a big topic at Cause Camp. Cause Camp Featured

For Sale for a Cause: Windflower

Judi Sohn

If you’re interested in buying this shawl in exchange for a donation to your favorite nonprofit (minimum $115, please), leave a comment with your bid. If you want the background on what I’m doing, read this post first. . Okay, let’s see if this grand experiment will work. I’m offering up for sale a shawl I finished on January 16, 2018. It’s a pattern from Russian designer Alla Borisova.

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Your Cause Camp 2018 Lineup is Here

NonProfit Hub

We’re beyond excited to share the speaker lineup for Cause Camp 2018 , held on March 26th and 27th in Lincoln, Nebraska. To stay in the loop with all things Cause Camp, check out our newly launched Twitter page, or subscribe to the newsletter on Cause Camp’s homepage.

Breaking News: Twiddling Thumbs of Nonprofit Professionals Causing Sore Thumbs

Connection Cafe

We know that nonprofit professionals are the hardest working folks out there and we want to help you succeed. 2016 Nonprofit Sector Leadership Report. If you nonprofit is lacking a strategic plan, you can create one for your division. The State of Nonprofit Cloud.

Cause Awareness & Giving Day Campaigns for Nonprofits

Nonprofit Tech for Good

The rise of social media has also given rise to online giving on cause awareness and giving days. To help your nonprofit prepare and launch a successful cause awareness day and/or giving day online campaign, this webinar was presented on November 14 to more than one thousand nonprofit staff.

Leveraging Crowdfunding Technology for Cause Marketing

Connection Cafe

The message was clear: to survive in business in the 21st century businesses must strive to connect cause, meaning and purpose. Cone Communications found that more than 9 in 10 millennials are willing to switch brands if the new one is associated with a cause.

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Engagement Strategies to Turn Nonprofit Board Members into Ambassadors for Your Cause

Connection Cafe

Engaged board members are instrumental advocates and ambassadors for your nonprofit organization. Here are tips for board member engagement—from recruitment through retirement—to help you build lifelong ambassadors for your cause: Recruiting New Board Members.

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How Nonprofits Can Use Instagram Stories to Raise Awareness For Their Cause

Wild Apricot

Learn how your nonprofit can take advantage of this social media feature to spread the word about your cause Instagram Stories are seen by millions of people every day.

Social Media’s Impact on Cause Marketing with Chris Noble


Back in March of this year at SXSW I got the chance to spend a few minutes with Chris Noble the “Voltaire&# [ according to him ] of cause marketing. How have you seen social meidia used in the cause marketing world?

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Social Media, Causes, Politics & Millennials: How Online Cause Engagement Changes in an Election Year

Connection Cafe

This study also examines millennials’ interest and activation in specific causes that may be differentiated by their support of a particular political party. Nonprofit News Achieve Giving in an Election Year MCON Millennial Impact Report millennials political giving Social Media

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#BrandsConf – Humanization of Causes

Amy Sample Ward

Topic : The Changing Face of Nonprofits. Description : Nonprofits, just like businesses and other enterprises, have seen a dramatic impact from the increased use of social media. 2010 presentation 140conf brandsconf causesDate : December 2nd, 2010. Location : NY, NY, USA. I’m not talking about more or less fundraising dollars, or new programs – I’m talking about the way social media uses, relies on even, a human face of organizations.

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4 Reasons Why Cause Camp Isn’t Your Average Nonprofit Conference

NonProfit Hub

Cause Camp 2019 is just one month away! Here, unlike most nonprofit conferences, you’ll find so much more than run-of-the-mill speaker lectures, cheap coffee and goodie bags filled with pencils. It’s about something deeper—it’s about you and your organization, and your Cause Camp experience informs every decision we make. We think these four things elevate Cause Camp above the rest of the nonprofit conferences out there. Cause Camp Featured

How to Make People Believe in Your Cause

NonProfit Hub

It’s a question on the minds of thousands of small businesses, startup tech companies and—yes—nonprofits. Almost every nonprofit experiences this, whether they’re applying for grant funding, asking for donations or recruiting board members.

How to Promote a Cause on Facebook


Pushing a more socialized agenda by allowing for greater user participation is doing wonders for cause promotion, in particular. How To Promote Your Cause By Establishing A Brand. Update often, and with plenty of detail to show the impact or the need for the cause.

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4 Ways to Use Facebook to Engage Millennials in Your Cause

Connection Cafe

That’s millions of us becoming more established in our careers with greater means to give generously to causes. As a nonprofit that wants to be relevant in the community, I recommend at least one to two posts per day. Still wondering whether Facebook is right for your nonprofit?

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Why Cause Camp is Right for You (And Everyone Else)

NonProfit Hub

Cause Camp is different from your run-of-the-mill conference, but you already know that. What you might not know is what makes it so different, and why Cause Camp is a conference for everyone , whether you work for a nonprofit or not. Cause Camp Featured

Passing the Word: Getting Supporters to Share your Cause

Byte Technology

However, it’s important to first be honest: in today’s go-go world, it’s difficult for even the most cause-dedicated people to find the time to fully immerse themselves in a charity they’re passionate about. Fundraising Nonprofit Social Media

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2014 Cause Awareness Days

Nonprofit Tech for Good

Launching online fundraising campaigns around cause awareness days is good strategy.

2018 Cause Awareness & Giving Day Calendar

Nonprofit Tech for Good

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising campaigns. The real-time, in-the-moment nature of cause awareness and giving days can inspire donors to give provided that your nonprofit knows how to promote the days effectively.

Choosing the Perfect Cause for Your Business Giving

Connection Cafe

Which nonprofit is the best one to support? Is there a logical connection between what you sell and a specific kind of nonprofit in the community? But what if what you do as a business doesn’t align so nicely with a type of nonprofit?

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How Ideology Affects Which Causes Donors Support

Nonprofit Tech for Good

According to the 2017 Global Trends in Giving Report , a donor’s ideology has more impact upon which causes and types of nonprofits they support than gender or age. Giving to children and youth, however, is a cause that unites all donors regardless of ideology.

2016 Cause Awareness & Giving Day Calendar

Nonprofit Tech for Good

Cause awareness and giving days can be very powerful for online fundraising. Mobile for Good: A How-To Fundraising Guide for Nonprofits. Facebook Twitter Google Plus LinkedIn Mobile Media Fundraising Social Media YouTube Giving Days Cause Awareness Days

[Cause Camp] The Three As of of Nonprofit Content Generation

NonProfit Hub

These two tools have been a huge help to a lot of people and businesses, but there are two fatal flaws: they don’t help you to know what the content should be about and they aren’t exactly ideal tools for nonprofits. Advocacy is championing the cause you serve,” Shattuck said.

Nonprofit Blog Carnival: Social Media for Good Causes

AFP Blog

Check out the NonprofitBlogCarnival hosted by Joanne Frtiz Nonprofit Blog Carnival: Social Media for Good Causes : "Welcome to the September, 2014, Nonprofit Blog Carnival! My thanks to everyone who sent in submissions. The turnout was wonderful, as you can see by the monster list below." ''via Blog this

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Shopping for a Cause: Is AmazonSmile an Effective Tool for Nonprofit Fundraising?

Byte Technology

Gone (mostly) are the days when cause-centered organizations stuffed flyers into envelopes and received a check back in the snail mail or reaped the benefits of plastic jars and point-of-sale locations. The post Shopping for a Cause: Is AmazonSmile an Effective Tool for Nonprofit Fundraising? Fundraising NonprofitThe evolution of our cyberspace-driven world has drastically changed the way most non-profits now solicit and garner operating capital.

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2017 Cause Awareness & Giving Day Calendar

Nonprofit Tech for Good

Cause awareness and giving days can be very powerful themes upon which to craft and launch online fundraising campaigns. Mobile for Good: A How-To Fundraising Guide for Nonprofits.

How Small Nonprofits Can Recruit Entrepreneur Volunteers to Their Cause

NonProfit Hub

Mark Titi is a guest contributor for Nonprofit Hub, and the founder of Wobbly Nonprofit. He has over a decade of experience directing the financial and planning activities of small nonprofit organizations. _. You are passionate about your cause.

[Cause Camp] Keys to Effective Volunteer Management

NonProfit Hub

Andrew Stanley, Founder and CEO of VolunteerMark, spoke at Cause Camp this year sharing his knowledge about finding those diamonds in the rough. Let’s start in the most simple of places looking for volunteers—people who already donate to your cause.

What Drives Gen Z: Is It the Experience or the Cause?

Connection Cafe

Contrary to what is commonly believed, young people care about, and give to, virtually every major social cause. So, how do you get them involved with your cause? Advocacy Nonprofit Social Good Gen Z nonprofit volunteers

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How World Wildlife Fund Used Segmentation to Activate Social Influencers for Their Cause

Connection Cafe

If the Oracle were speaking to nonprofits today, it might say “Know thy supporters!”. For nonprofits interested in engaging supporters in online advocacy, this is especially true. What can your nonprofit learn from WWF’s success?

Fund 247

Cause Camp 2017 Speaker Lineup Announcement

NonProfit Hub

The moment you’ve all been waiting for, the official Cause Camp 2017 speaker lineup. He began working with nonprofits full-time about 15 years ago. John Haydon is one of the most sought-after digital marketing experts for nonprofits and charities.

Conquering a Cruel Continent for a Cause

Tech Soup Blog

He runs these ultramarathons to raise money and generate awareness for charitable causes. David's motivation is also charitable: he uses the ultramarathons to raise money for causes he believes in. techsoup nonprofit Causes nonprofits

New Book Reveals How Cause Marketing Helps Nonprofits Succeed


We’re hearing lots more these days about “Cause Marketing.” For most Frogloop readers, the main thing to know is that Cause Marketing has become a major source of dollars for nonprofits large and small -- from First Book and KaBOOM! Cause Marketing

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