Benchmark Rate Sound Test 
The Science Behind Engaging your Supporters
MAY 15, 2019
Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. The big sound bite from this year’s Benchmarks Report is that total online revenue grew by only 1% in 2018. And honestly, 1% growth is not as scary as it sounds.
Nonprofits Source
JANUARY 23, 2023
If outsourcing the work sounds like an offer you can’t refuse, take the time to find an agency that offers the exact services and expertise your team needs. From maintaining a 5% clickthrough rate to having the appropriate number of ad campaigns, their team will make sure your account always meets the program’s standards.
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Classy
APRIL 29, 2021
Double-certified neurologist and preventive medicine specialist with a background in public health, working toward the transition to replace the use of animal experimentation with superior human-based testing methods. Previously served as deputy director of the U.S. Kelly Tweeddale. Executive Director. San Francisco Ballet. Michael Thatcher.
Connection Cafe
FEBRUARY 22, 2016
According to the last two Luminate benchmark reports , 72% more fundraising emails were sent two years ago and 17% more fundraising emails were sent last year. While I haven’t seen data on nonprofit ligthbox performance, Dan Zarzella found that lightboxes doubled subscription conversion rates without increasing the bounce rate (i.e.
Neon CRM
MAY 18, 2023
Common examples of nonprofit KPIs include average donation size, number of recurring or repeat donors, new donor acquisition rate, and donor attrition rate. You’ll then see higher digital retention and conversion rates. Neon CRM’s donation form is a 3-step process that uses visually shorter forms to increase conversion rates.
Neon CRM
JUNE 29, 2023
Keep Subject Lines Positive If you’re suffering from low email open rates, the culprit might be your email subject lines. Based on our research into 37,472 nonprofit email fundraising campaigns, we discovered that words associated with positive emotions typically lead to higher open rates. increase in click-through rates.
Neon CRM
MAY 31, 2023
Does this sound familiar? If that sounds familiar, then what your nonprofit lacks is a sound donor management strategy. Sound good? Fundraising Nonprofit Email Benchmarks You Need to Know 14 min read Read Now Social Media Another important channel for donor communication is social media. Then let’s get started!
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