Nonprofit Tech for Good

FEBRUARY 27, 2012

Monitor Your Charity Ratings and Reviews. Charity Navigator , also a nonprofit, is the best known and most respected independent charity rating service in theUnited States. Since it rates only the largest nonprofits inAmerica, the odds are that if your nonprofit is listed on Charity Navigator, you’ll know it.

Donation 236

Donation Practice Mail Newsletter 236

Everyaction

JUNE 11, 2018

M+R Benchmarks Report , 40% of nonprofit website visitors in the year 2017 were using a mobile phone - a 9% increase from the year prior. Mobile users, however, had just an 8% conversion rate. Videos automatically play without sound, so making sure that they are close captioned is another easy way to boost mobile engagement.

Mobile 65

Mobile Technology Social Media Phone 65

Tech Soup

SEPTEMBER 11, 2013

Participate when the analysis and reporting contain benchmarks that allow you to compare your own organization’s performance with that of your colleagues. Mostly, though, it’s all about the benchmarks. What is your success rate in comparison with others in your mission focus/sector?

Survey 52

Survey Voice Benchmark Comparison 52

Qgiv

DECEMBER 7, 2022

Investing in data cleanup can create a sound infrastructure to build on. Regular meetings provide the opportunity for feedback on needed data improvements, portfolio changes, and benchmarking toward goal. Are all required fields well maintained in the database? Step 7: Track and Review Your Metrics.

Database 52

Database Track Donor Management 52

Connection Cafe

MAY 29, 2014

And there’s certainly truth with that statement – the 2013 Benchmark Report is broken up by not only NTEE verticals but by revenue band and email tier – but the sheer size of an organization’s email file is starting to mean a lot less. For the last seven years, the Benchmark Report measured total and usable email housefile size.

email 40

email Files Broadcast Metrics 40

Classy

APRIL 29, 2021

Selected in 2009 as one of Puget Sound Business Journal’s Women of Influence and nominated in 2015 as one of Metro Vancouver’s YWCA Women of Distinction in the category of arts, culture, and design . Kelly Tweeddale. Executive Director. San Francisco Ballet. Kristin Bertell, m.a., Michael Thatcher. President and CEO. Charity Navigator.

Award 57

Award Leadership Cleveland Hunger 57

Connection Cafe

MARCH 30, 2012

Be on the lookout for the Convio 2012 Benchmark Study (coming soon!) The US open rate is about 18%, in Canada it is almost 30%! And the response rates are double what we see in the US. And the response rates are double what we see in the US.

San Francisco 49

San Francisco NTC Canada Stats 49

Connection Cafe

NOVEMBER 26, 2013

If this sounds all too familiar, you’re not alone. That may sound cold, if not ruthless, but you’re a fundraiser first. In fact, the 2013 Online Benchmark Report reported monthly giving revenue increased 27 percent in 2012 over 2011. We’ve all been there. However, January is exactly the time to strike.

Build 38

Build Donor Channel Sound 38

Connection Cafe

FEBRUARY 22, 2016

According to the last two Luminate benchmark reports , 72% more fundraising emails were sent two years ago and 17% more fundraising emails were sent last year. While I haven’t seen data on nonprofit ligthbox performance, Dan Zarzella found that lightboxes doubled subscription conversion rates without increasing the bounce rate (i.e.

Online 20

Online Fundraising Websites Channel 20

Connection Cafe

AUGUST 8, 2018

It may sound easy, but in truth it takes a team of people and a lot of moving parts to make it successful. Sounds too good to be true! Publish participation rates (never total giving) from each department regularly throughout the campaign. Starting your own employee giving campaign is not for the faint of heart!

Campaign 24

Campaign Giving Strategy Pledge 24

Nonprofits Source

JANUARY 23, 2023

If outsourcing the work sounds like an offer you can’t refuse, take the time to find an agency that offers the exact services and expertise your team needs. From maintaining a 5% clickthrough rate to having the appropriate number of ad campaigns, their team will make sure your account always meets the program’s standards.

Grant 52

Grant Google Management Guide 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 6, 2012

I was curious about what I could learn if I did an informal benchmark study of a few nonprofit Pinterest users. For example these boards scored high: UNICEF’s Sound the Alarm Crisis in the Shael and UNICEF Mothers , NWF’s Fun. Have you benchmarked this data against other similar types of nonprofits? SFMOMA love.

Benchmark 102

Benchmark Photography Ratio Stats 102

Neon CRM

AUGUST 4, 2023

That sounds counterintuitive, right? KPIs for Social Media Fundraising Campaigns Conversion Rate Formula: (Number of Conversions / Number of Interactions) x 100 This tells you the percentage of social media users who take a desired action compared to the total number of users who interacted. This can help you control ad spending.

Social Media 52

Social Media Guide Media Fundraising 52

Neon CRM

MAY 31, 2023

Does this sound familiar? If that sounds familiar, then what your nonprofit lacks is a sound donor management strategy. Sound good? Fundraising Nonprofit Email Benchmarks You Need to Know 14 min read Read Now Social Media Another important channel for donor communication is social media. Then let’s get started!

Donor 52

Donor Management Guide Retention 52

Care2

AUGUST 16, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) It depends on what your goals are.

YouTube 34

YouTube Social Media Video Advocacy 34

Neon CRM

MAY 18, 2023

Common examples of nonprofit KPIs include average donation size, number of recurring or repeat donors, new donor acquisition rate, and donor attrition rate. You’ll then see higher digital retention and conversion rates. Neon CRM’s donation form is a 3-step process that uses visually shorter forms to increase conversion rates.

Raise 98

Raise Strategy Help Fundraising 98

Care2

JULY 14, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) It depends on what your goals are.

YouTube 34

YouTube Video Social Media Advocacy 34

Care2

OCTOBER 13, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) first i will start in my college only.i

Google 28

Google Social Media Ideas Project 28

Neon CRM

JUNE 29, 2023

Keep Subject Lines Positive If you’re suffering from low email open rates, the culprit might be your email subject lines. Based on our research into 37,472 nonprofit email fundraising campaigns, we discovered that words associated with positive emotions typically lead to higher open rates. increase in click-through rates.

email 52

email Practice Fundraising Rate 52

Nonprofits Source

SEPTEMBER 8, 2017

According to a benchmark report , the average one-time email gift is $87! While this sounds great, the real question becomes: Are you doing everything you can to maximize your investment into email marketing? It sounds like a silly question, but 46% of marketers say they use more than one email service provider (ESP).

email 89

email Marketing Strategy Fundraising 89

Neon CRM

AUGUST 11, 2023

Resist the urge to focus on impressive-sounding statistics over individual stories. Aside from total dollars raised, are you tracking average donation size, donor retention rate, donation page conversion rates, or email benchmarks like open and click-through rates? Sound interesting?

Giving 52

Giving Help Tips Storytelling 52

Forum One

JANUARY 26, 2024

“On-page SEO” is the process of enhancing and maintaining these elements: Title tags: Crafted title tags are the initial impression users have of a page in search results, influencing click-through rates. Ensure optimized site performance and structure Ensuring the technical soundness of your website is a foundational aspect of effective SEO.

International 89

International Strategy Search Structure 89

Qgiv

JULY 21, 2022

Another reason to start with Paid search: According to the M&R 2022 Benchmark Study , return on ad spend was highest for search ads ($3.72). Monitor the ad performance to gain benchmarks against which to measure future performance. Pro tip: don’t ignore your website conversion rate. Remember, it’s not always about the ROI.

Channel 59

Channel Marketing Fundraising Nonprofit 59

Connection Cafe

JULY 17, 2018

donor retention rate in 2017. This unimpressive donor retention rate—one that hasn’t snuck north of 50% in more than a decade—hounds most nonprofits. A weak donor retention rate is an alarm bell, suggesting that your mission isn’t finding enough passionate supporters. Do You Know Your Donor Retention Rate?

Retention 34

Retention Donor Rate Gift 34

Forum One

DECEMBER 13, 2023

That’s a rate of over one award per week! Within the organization, the AARP Public Policy Institute maintains the AARP Livability Index , a key tool in their mission to promote the development of sound policies to address common needs for economic security, health care, and quality of life.

Celebrate 67

Celebrate Award Colorado Museum 67

Care2

NOVEMBER 15, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 28

Social Media Place Myspace Advocacy 28

Care2

NOVEMBER 8, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 28

Social Media Place Myspace Advocacy 28

VisionLink

MAY 17, 2013

Packages and hourly rates sound great during the selling cycle, but in reality your staff will change and you may not have discretionary resources to train up new staff as the need arises. Look for assurances that 95%+ of all help desk tickets are responded to within a business day or less.

Platform 186

Platform Software System Facilitation 186

Forum One

DECEMBER 13, 2023

That’s a rate of over one award per week! Within the organization, the AARP Public Policy Institute maintains the AARP Livability Index , a key tool in their mission to promote the development of sound policies to address common needs for economic security, health care, and quality of life.

Celebrate 46

Celebrate Award Colorado Museum 46

Neon CRM

NOVEMBER 2, 2023

Fundraising Nonprofit Email Benchmarks You Need to Know 14 min read Read Now Use Newsletters to Build Connections The primary goal of your newsletter will be to educate your readers about your community and how your organization is working to make the world a better place. Sound interesting? Come learn what Neon CRM can do for you!

Digital 52

Digital Ideas Business Donor 52

Tech Soup

NOVEMBER 1, 2016

Getting visitors to your nonprofit's online fundraising site isn't as easy as it sounds, and then trying to convert those visitors into donors is even harder. The M+R Benchmark Study found that, on average, only 1.1 percent of website visitors made a donation to a nonprofit.

Websites 36

Websites Donation Images ROI 36

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Inspiration for How To Think Like A Social Media Marketing Genius Presentation by Beth Kanter For the past two years, I've been doing an annual Blog benchmarking process that attempts to do a ROI analysis. The most valuable part of the blog benchmarking process is the reflection process and linking insights to making improvements.

Metrics 50

Metrics ROI Measure Content 50

Bloomerang

NOVEMBER 26, 2021

So I’m really pleased to welcome back a friend of the program, someone who’s done Bloomerang webinars for us in the past, and is always a great presenter and highly rated. Now, this may sound like strategic planning, but I’m going to show you the ways in which it’s different. Sarah, how’s it going?

Video 92

Video Goal Method Impact 92

sgEngage

JANUARY 20, 2011

Human-based social engineering is just what it sounds like – people at a computer entering stolen credit card information to process a transaction. It’s also a very good best practice to review your security measures and the rate of fraud or attempted fraudulent transactions periodically.

Online 64

Online Blackbaud Nonprofit Test 64

Bloomerang

NOVEMBER 13, 2021

” Well, you know, it sounds like a good goal, right, but do I need to lose that? “Because we raised this $20,000 and have this gallery and classroom space, 200 children from our local special-needs programs are able to do art therapy on site for free or reduced rates.” ” So, if I say, “Oh, you know what?

Report 79

Report Measure Impact Process 79

Nonprofits Source

FEBRUARY 25, 2017

How to Increase Email Open Rates! ”. Who cares if your email open rate jumps 15% if you don’t have an integrated marketing plan to support the lead nurturing process? This formula a great way to benchmark goals and objectives while providing an accurate way to track results. It sounds a lot worse than it actually is.

Content 40

Content Leadership Marketing Files 40

Connection Cafe

DECEMBER 22, 2013

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). What’s the sound of your nonprofit’s brand? Have you ever thought about it?

Story 54

Story Nonprofit Social Media Content 54