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How to Start Planning Year-End Fundraising Campaigns

Neon CRM

In this article, we’ll look at three important steps to take as you start planning your year-end fundraising campaign, including: Setting your year-end fundraising goals Identifying your campaign’s story Planning for donor retention Let’s take a look! How much did you raise? How many new donors did you acquire?

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2011 donorCentrics Internet and Multichannel Giving Benchmarking Report

NetWits

The 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report provides analysis of 28 major nonprofit organizations and transactions for over 15 million donors and more than $1 billion in revenue. Retention rates for online donors continue to lag offline donor trends. This is a recurring theme from previous studies.

Benchmark 144
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Give Your P2P Events New Energy with Activity Tracking

sgEngage

If you have donated money to a quirky aid event focused on snorkeling or a unique chess fundraiser, you know that fundraising events have evolved far beyond the typical 5K runs, cycling events, and charity walks. On the other hand, offering a P2P event that’s in sync with your supporters’ interests might mean you need to offer fewer events.

Track 93
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Top 2021 Fundraising Strategies: Mastering an Analytical Approach to Strategy and Planning

Bloomerang

One of the biggest problems nonprofits face is improving their low donor retention rate. Unless you understand the concept of lifetime donor value and put in place strategies to maximize that, you’ll spin your wheels and potentially leave a lot of money on the table. Start with benchmark data. Track your own data.

Analytics 122
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10 Digital Marketing & Fundraising Trends for Nonprofits in 2022

Nonprofit Tech for Good

M+R Benchmarks Report. For every 1,000 fundraising messages sent, nonprofits raised $78. It is difficult to report fundraising success and donor retention to staff and board. is the average amount raised by a nonprofit crowdfunding campaign. 97% of the revenue raised on Facebook is through Fundraisers. GivePanel ].

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12 Key Digital Engagement Trends from the 2018 M+R Benchmarks Report

Everyaction

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

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Three Ingredients for Successful Year-End Fundraising

NetWits

This is the time of year that your organization should be raising up to 40% of its donations online. In 2010 an estimated $291 billion was raised. Online fundraising grew 34% and raised over $20 billion dollars in 2010 – Blackbaud. eNonprofit Benchmark study. First year retention for multichannel donors was 51%.