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2024 Social Media Statistics for Nonprofits

Nonprofit Tech for Good

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful social media strategy. Social Status ] Nonprofits post an average of 5.95 Social Status ] Nonprofits post an average of 5.95 on TikTok. [

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Check it out, mate! The 2024 M+R Benchmarks Study is here!

M+R

The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride. Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. The social media landscape is changing quickly. The 2024 M+R Benchmarks Study is here!

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Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

TikTok Ads Library: [link] Shows ads from brands, creators, influencers across different ad formats like in-feed, brand takeovers, etc. Allows filtering ads by country/region and categories like politics, social issues, etc. This can help them identify potential partners for joint campaigns, cross-promotions, or influencer outreach.

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4 Easy ways to recruit for your virtual lobby day

EveryAction

Mobile messaging is a growing channel for nonprofit communications— M+R’s Benchmarks for the year 2022 found that nonprofits sent an average of 21 text messages per subscriber per year, which was a 28% increase in volume from 2021. Petitions Looking for an easy way to get people in the door for advocacy work?

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Inspired by Corporations’ Investment in Purpose and Social Responsibility Throughout the Crisis and Hardships of 2020

sgEngage

The social good community continues to respond to the hardships and impacts of the pandemic and social justice issues. Many CSR (Corporate Social Responsibility) professionals have shifted their employee and community engagement strategies as the world shifted to virtual and socially distanced work.

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Trendy TikTok Tactics for Teams

M+R

Data from this year’s Benchmarks made it clear that TikTok is being used by many nonprofits—30% of Benchmarks participants were active on the platform in 2022. We know that hopping on a social media trend can increase engagement no matter the platform. Samantha Litchford is a Social Media Account Executive at M+R.

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Nonprofits Value a Facebook Like at $214.81

NetWits

While we were there, Blackbaud, NTEN and Common Knowledge released the 2012 Nonprofit Social Networking Benchmark Report. As social media, marketing and communications, and fundraising types continue to download and read the report we’re seeing more interest in the value nonprofits are placing on a Facebook Like (i.e.

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