Benchmark Download Mail Track 
M+R
MAY 31, 2022
About this time last year, we all started talking about Apple’s new Mail Privacy Protection , a.k.a. We saw some of the impacts of these changes in this year’s Benchmarks. Apple Mail Privacy Protection works by pre-loading email content — including open tracking pixels. Read time: 8 minutes. Apple MPP, a.k.a.
Nonprofit Tech for Good
AUGUST 6, 2023
Traditional methods, like direct mail, are still important for reaching older or less tech-oriented supporters. During a year-end campaign, it’s essential to track and analyze data from these multiple channels. Common benchmarks include the number of new donors, the number of new email subscribers, or volunteer sign-ups.
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M+R
JUNE 10, 2021
From Apple’s official announcement : “In the Mail app, Mail Privacy Protection stops senders from using invisible pixels to collect information about the user. A quick reminder: email opens are tracked by tiny image pixels embedded in the content. When a user downloads that image, we know they’ve opened the email. .
Whole Whale
SEPTEMBER 3, 2021
The upcoming iOS15 update will create some changes in how email marketers use opens to track success and retarget their audiences — but as we all know, adapting to change is part of operating in the digital landscape. Benchmark Data Now. Here is what you can do to prepare for the impacts of iOS15 on email marketing.
NTEN
APRIL 29, 2010
The new 2010 eNonprofit Benchmarks Study from NTEN and M+R was just released today! The new report might look slim and slick, but this scrappy guide is thick with valuable insights and key industry benchmarks for online messaging, fundraising and advocacy, based on a full year's worth of results from 31 of your nonprofit peers. >
Bloomerang
AUGUST 21, 2023
Monitor progress: Continuously track the performance of your fundraising efforts and measure them against insights detailed in the report. Many fundraisers do not set a specific goal for what they’re trying to achieve, or they set a goal but then don’t track their progress toward attaining it! Having a monetary goal is fundamental.
Nonprofit Tech for Good
JUNE 23, 2020
Likely a sign of best practices to come, their donation pages simply ask for credit card information and an email address (not a mailing address) and have an extensive offering of different ways to donate. A pioneer of crowdfunding and online fundraising, GlobalGiving.org is a site to study and learn from.
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