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SEO For Nonprofits: A Beginners Guide To Digital Marketing Success

Nonprofits Source

How to measure and track digital marketing success. What this guide isn’t : There are a ton of SEO factors that aren’t mentioned in this guide and is intended to help beginners learn and navigate through the best practices. Image Alt Tag. Add your keyword to an image alt tag. SEO Friendly URL. Heading Tags.

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Best to Test: Tools for Gauging your WordPress Site’s Speed and Performance

Byte Technology

Having images that are too large, a poorly coded theme, a lousy hosting service and far too many plugins are all things that can slow down your site considerably and have visitors hitting the “back” button immediately. It’s easy to use and intuitive and a great option for beginners wanting to test out their new site.

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27 Recommended Affordable or Free Nonprofit Software Tools

Bloomerang

67% of nonprofits use a constituent relationship management system (CRM) to track donations and manage supporter communications. Now let’s look at Excel , which a lot of nonprofits initially use to track their data. Nonprofits can use this software to track fundraising campaign progress or assign roles within a larger project.

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The Coming of Age of a Robust Web-Based Authoring Suite

Forj

Typically, and unfortunately, accessibility features are tacked on to the end of most content development tools: if you know your way around, you can add alt text to images for those with visual impairments and set the tab order for keyboard and screen reader users. Prominent accessibility warning on an imported images with no alt text.

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The Picture Show: The Best WordPress Themes for Video Ventures

Byte Technology

Most are free and many are easy to use for beginners, but don’t be afraid to call in some help from the WordPress experts if you’re unsure of how to install and launch them or if you need a tutorial on how to safely and efficiently administer the themes.

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SEO & Online Fundraising: How To Grow Your Nonprofit Website’s Reach

Kindful

Set up your tracking systems. Here are some beginner steps to start getting the benefits of SEO for your nonprofit website. Set up your tracking systems. These systems track your website discovery and engagement. How do tracking and analytics help SEO? You’ll need to set up conversion tracking for this.

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How to Buy Fundraising Software That Lasts: Essential Guide

Bloomerang

Donor management solutions Donor management systems , also known as nonprofit CRMs , are software solutions that allow nonprofits to track donor interactions and giving histories, create donor segments, and develop communications campaigns. Accounting tools like QuickBooks simplify tracking expenses, revenue, and invoicing.