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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

In the last few years, Microsoft has rebuilt LinkedIn working out many of the kinks and bugs that made it frustrating to use, and has launched a suite of new tools and functionality for LinkedIn Pages , Profiles , and Groups. For now, LinkedIn Pages outperform Facebook and Twitter in organic reach and engagement.

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Eight Common Mistakes Nonprofits Make When They First Join Twitter

Nonprofit Tech for Good

Most of these mistakes can be avoided by simply spending 10 minutes setting up your Twitter Profile or by getting some Twitter training. 1) Following others without having yet uploaded an avatar. Many will also think you’re a spammer and will simply ignore your profile or block you. 5) Using all CAPS.

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Top 5 Social Media Best Practices for #GivingTuesday

Nonprofit Tech for Good

Create social and media graphics in at least two sizes:800 x 800: Best for Facebook, Pinterest, Instagram. 800 x 400: Best for Facebook, Twitter, LinkedIn. Create an ambassador sign up page and provide sample email text and social media graphics/avatars. Best Practice #2: Design Visual Content. Countdown graphics.

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11 Obvious Signs Your Nonprofit Needs Social Media Training

Nonprofit Tech for Good

Social media best practices are constantly in flux as tool sets change and algorithms are modified. Unless you study Facebook, Twitter, Pinterest. ” moments where I realize I have been doing something wrong or misunderstood a functionality or tool set or incorrectly gaged the pulse of the online commons. Google, etc.

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10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

Today, nonprofits worldwide have access to online fundraising tools that could not have been imagined at the turn of the millennium, and current best practices are shaped by 20+ years of innovation and experimentation. birthday campaigns ( Facebook Fundraisers ), and for timely, news-driven events (Black Lives Matter).

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

In the meantime, nonprofit staff can prepare for the launch of the new brand pages, also known as Google+ Entity Profiles , by creating a Google Account and then setting up your personal Google Profile (which then also becomes your personal Google+ Profile when you get invited to join Google+ or the site comes out of beta).

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Social Media: Before You Get Started, Get Organized!

Nonprofit Tech for Good

Some common metrics to monitor are website traffic, blog traffic, e-newsletter subscribers, Facebook fans, Twitter followers, online dollars raised, volunteers, and event attendees. Use a Square Version of Your Organization’s Logo as Your Avatar on Social Media Sites. Save Usernames and Passwords in a Secure Place. Learn Basic HTML.