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How Event Marketing Can Optimize B2B Sales

AccelEvents

And in response, event marketing and sales teams use virtual events, hybrid events, and in-person events as optimized sales tools for increasing B2B sales. With them, you can refine your marketing efforts and get prospects to convert through a sales funnel. . Can Event Marketing Be Optimized For B2B Sales? Track event ROI.

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Guide to Marketing Virtual Events

AccelEvents

Marketing for a virtual event is much different than marketing for a physical event, which means you need to make sure your marketing plan is up to snuff. . Because marketing for a digital event may need a different tactic, we decided to put together this guide to ensure your upcoming event is a success!

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Are your online campaigns raising or losing money?

Get Fully Funded

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). ROI = (Output / Input) X 100.

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Top 7 Reasons Your Nonprofit Should Be Using Email Marketing

Twenti - Digital Marketing For Nonprofits

Top 7 Reasons Your Nonprofit Should Be Using Email Marketing. Email marketing can rapidly improve your nonprofits digital marketing strategy and help you gain donations. With so many new social media platforms to use to market your non-profit, you might think email marketing is a little bit outdated, but that’s just not true.

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Guide to Marketing Virtual Events

AccelEvents

Marketing for a virtual event is much different than marketing for a physical event, which means you need to make sure your marketing plan is up to snuff. . Because marketing for a digital event may need a different tactic, we decided to put together this guide to ensure your upcoming event is a success!

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3 Ways to Assess Donor Giving Patterns to Boost Donations

Achieve

Let’s review three strategies for analyzing your donor giving patterns to create a data-driven fundraising and marketing strategy: Identify popular times of the year for giving. Review your donor demographics. Your nonprofit’s mission might be associated with a specific affinity or awareness month. Affinity months.

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Your Brain On Good Stories: Why Storytelling Matters For Nonprofits

TechImpact

For example, donating money to charities that are associated with that great story or narrative. While the ROI of storytelling is a difficult one to measure , what’s important to understand is that it does work. Fundraising Social Tech content marketing nonprofit nonprofit technology nonprofits npTech storytelling technology'

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