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4 Important Membership Trends Every Museum Needs to Consider

Connection Cafe

It’s 2019, and a whole lot is changing in the museum and nonprofit world. When it comes to mass direct-mail campaigns, that difference of 5 cents can accumulate quickly for organizations on a tight budget! That’s not to mention how strained museums already are in terms of resources. Rapid Shifts in Consumer Expectations.

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Year Three as a Museum Director. Thrived.

Museum 2.0

Seeing so many cheerful one-liners in my inbox made me think about how different my work situation is today than the last time I reflected on it in public in 2012, at my one-year anniversary. I''ve now been the executive director of the Santa Cruz Museum of Art & History for three years. Sometimes it isn''t.

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Teenagers, Space-Makers, and Scaling Up to Change the World

Museum 2.0

This week, my colleague Emily Hope Dobkin has a beautiful guest post on the Incluseum blog about the Subjects to Change teen program that Emily runs at the Santa Cruz Museum of Art & History. Subjects to Change is an unusual museum program in that it explicitly focuses on empowering teens as community leaders.

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The Next Generation of Major Donors to Museums: Interview with David Gelles

Museum 2.0

Last week''s New York Times special section on museums featured a lead article by David Gelles on Wooing a New Generation of Museum Patrons. In the article, David discussed ways that several large art museums are working to attract major donors and board members in their 30s and 40s. I knew something about this world.

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How Different Types of Museums Approach Participation

Museum 2.0

Recently, I was giving a presentation about participatory techniques at an art museum, when a staff member raised her hand and asked, "Did you have to look really hard to find examples from art museums? Aren't art museums less open to participation than other kinds of museums?" In Your Face ).

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The Art of Relevance Sneak Peek: How the London Science Museum Became More Relevant to Deaf Families

Museum 2.0

This month, I'm sharing a few chapters from my new book The Art of Relevance in advance of its release. Here's one of my favorite stories about the London Science Museum and their work to make their science shows relevant to families with deaf or hearing-impaired family members. This chapter appears midway through the book.

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Sustaining Innovation Part 3: Interview With Sarah Schultz of the Walker Art Center

Museum 2.0

This post features an interview with Sarah Schultz, a museum staffer at one of the institutions Light profiled in the book (the Walker Art Center). It's easier to secure grants for community-based programming or exhibitions, but it's not easy to get funding for some of the core work that museums do. That's how we build trust.

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